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- Tasks: Lead brand initiatives and deliver impactful marketing plans for iconic products.
- Company: Valeo Foods UK creates beloved brands like Kettle Crisps and Rowse Honey, celebrating quality and diversity.
- Benefits: Enjoy career growth, a matched pension scheme, staff discounts, and more exciting perks.
- Why this job: Join a passionate team crafting delightful experiences that connect people through flavour.
- Qualifications: Strong leadership, analytical skills, and experience in marketing are essential for success.
- Other info: Thrive in a dynamic environment while collaborating with top stakeholders.
The predicted salary is between 36000 - 60000 £ per year.
At Valeo Foods UK, we are the creative force behind an array of beloved brands spanning indulgence, innovation, and tradition. Our portfolio reflects our commitment to quality and diversity. Join us on a journey where passion meets flavour, crafting experiences that bring people together and delight taste buds.
The Brand Manager is responsible for delivering brand plans within a category group that includes both Valeo-owned and retailer-owned brands. They lead and steward initiatives within these brand plans. The Brand Manager excels in planning and executing initiatives, contributing to shaping the overall plans.
- Achieve or surpass budget targets for the category group.
- Ensure strong stewardship of initiatives within the brand plans.
- Provide comprehensive monthly reporting on initiatives, meeting board-level standards.
- Contribute to building and maintaining a consistent 'Valeo Brand Building Framework.'
- Participate actively in the annual strategy review.
- Lead quarterly updates on initiatives effectively.
- Ensure marketing budget compliance and optimization across core marketing, ASOH, and shopper marketing.
- Collaborate effectively across functions.
- Represent the brand externally, especially with retailers.
- Oversee and inspire the 'Consumer is Boss' plan through regular consumer engagement.
Qualifications:
- Strong leadership skills to shape, align, and plan.
- Excellent analytical thinking capabilities.
- Ability to create and adapt to change.
- Effective collaboration skills, including honest communication.
- A 'Personal Best' mindset: striving for continuous improvement.
- Good stewardship of initiatives from brand plans.
- Adaptability to operate at all organizational levels.
- Exceptional presentation skills, both written and verbal.
- Ability to thrive in a fast-paced, dynamic environment.
- Extensive experience with the full marketing mix, from insight generation to measurement.
- Successful interaction with board-level stakeholders and collaboration with sales teams.
- Proven track record of driving change and delivering business results.
- Experience in NPD, go-to-market strategies, and engagement around brand plans.
What we offer you in return:
- Excellent career opportunities
- Matched pension scheme up to 10%
- Death in service benefit
- Cycle to work scheme
- Retailer discount platform
- Staff discount
- And many more benefits
Brand Manager employer: Valeo Foods UK
Contact Detail:
Valeo Foods UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager
✨Tip Number 1
Familiarise yourself with Valeo Foods' brand portfolio. Understanding the unique stories and flavours of each brand will help you demonstrate your passion and knowledge during interviews, showing that you're genuinely interested in the role.
✨Tip Number 2
Network with current or former employees of Valeo Foods on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations for the Brand Manager role.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed brand initiatives in the past. Highlight your analytical thinking and leadership skills, as these are crucial for the Brand Manager position.
✨Tip Number 4
Stay updated on industry trends and consumer behaviour related to food brands. Being able to speak knowledgeably about current market dynamics will set you apart and show that you can contribute to Valeo's strategic goals.
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Understand the Brand: Familiarise yourself with Valeo Foods UK and its diverse portfolio. Highlight your understanding of their brands, such as Kettle Crisps and Rowse Honey, in your application to show your passion for their products.
Tailor Your CV: Ensure your CV reflects relevant experience in brand management and marketing. Emphasise your leadership skills, analytical thinking, and any successful initiatives you've led that align with the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your ability to drive change and deliver results. Use specific examples from your past experiences that demonstrate your fit for the role and your understanding of the brand's values.
Highlight Collaboration Skills: In your application, mention instances where you've effectively collaborated across functions or with stakeholders. This is crucial for the Brand Manager role, so provide clear examples of your communication and teamwork abilities.
How to prepare for a job interview at Valeo Foods UK
✨Know the Brands Inside Out
Familiarise yourself with Valeo Foods' portfolio, including Kettle Crisps and Rowse Honey. Understanding the unique stories and flavours of each brand will help you demonstrate your passion and alignment with their values during the interview.
✨Showcase Your Leadership Skills
Prepare examples that highlight your leadership experience, especially in planning and executing brand initiatives. Be ready to discuss how you've successfully led teams or projects in the past, as this role requires strong leadership capabilities.
✨Demonstrate Analytical Thinking
Be prepared to discuss how you've used analytical skills to drive business results. Share specific instances where your insights have shaped marketing strategies or improved brand performance, as this is crucial for the Brand Manager position.
✨Engage with the 'Consumer is Boss' Mindset
Think about how you can incorporate consumer engagement into your brand strategies. Be ready to share ideas on how to inspire and implement the 'Consumer is Boss' plan, showcasing your understanding of consumer needs and preferences.
