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For Companies At a Glance
- Tasks: Lead SEO strategies and build a high-impact team in the iGaming industry.
- Company: Join Legend, a dynamic company revolutionising iGaming and personal finance across 18 countries.
- Benefits: Enjoy flexible work-life balance, annual bonuses, and extra festive leave.
- Why this job: Make a significant impact in a fast-paced environment with smart colleagues and exciting projects.
- Qualifications: Proven SEO leadership experience in competitive niches like gaming or finance is essential.
- Other info: Diverse and inclusive workplace committed to supporting all applicants.
The predicted salary is between 28800 - 48000 £ per year.
We’re Legend. The team quietly building #1 products that make noise in the most competitive comparison markets in the world. iGaming. Sports Betting. Personal Finance. We exist to build better experiences. From amplified career paths to supercharged online journeys — for our people and our users, we deliver magic rooted in method. With over 500 Legends and counting, we’re helping companies turbocharge their brand growth in over 18 countries worldwide. If you’re looking for a company with momentum and the opportunity to progress at pace, Legend has it. Unlock the Legend in you.
The Role
Legend is hiring a Head of SEO, reporting directly to our Head of Gaming Portfolio. Are you ready to shape the future of iGaming affiliation? Join us on an exciting journey to build some of the biggest brands and networks in the industry. In this pivotal role, you will tackle intriguing SEO challenges and lead a high-impact P1 project, guiding your peers and stakeholders to success. You will have the opportunity to build and scale your own SEO team, enhancing existing structures and workflows in collaboration with other company leaders. Working alongside a team of exceptionally talented professionals across various disciplines in the iGaming industry, you will be at the forefront of a dynamic and rapidly growing field. This is your chance to make a significant impact and drive our success to new heights.
Your Impact:
- Create and execute a proper SEO strategy around our networks, including hreflang and interlinking strategy, EEAT, best practice SEO requirements, BIC and big feature implementations, offpage etc.
- Ownership of offpage SEO PNL (track impact, report on to stakeholders and advise on budget and investment)
- Lead and train a team of 7 (2x MG, 5x IC) with technical expertise, soft skills and career progression.
- Map out future scaling of the SEO team in the pillar, improve hiring and onboarding processes for SEO roles, as well as tooling
- Opportunities to get hands on and drive big pillar wide initiatives yourself
What You’ll Bring:
- Proven experience with successfully growing affiliate sites (Gaming or similar competitive niches like finance, health, sports)
- Proven experience as a SEO team lead, including experience in close collaboration with different functions (content, product, design, engineering etc.)
- Strong strategic approach, can create long term strategies for websites to drive organic growth, but can also build strategies around how to scale a team most efficiently
- Transformational leader who spreads positivity and excitement about SEO, the products and the team and lead their team by example.
The Interview Process:
- 1st: Initial Chat with Talent Partner (30 mins via Zoom)
- 2nd: Interview with our team, Senior SEO Manager and Head of Content (1 hour video via Zoom)
- 3rd: Interview with our Senior People Partner (1 hour video via Zoom)
- 4th: Take home task - you will be given 5 days to complete the task and present it back to the team, Chief Gaming Officer and Head of Gaming Portfolio (Hiring Manager) (1 hour video via Zoom)
Why Legend?
- Super smart colleagues to work alongside and learn from.
- Tailored flexibility for your work-life balance.
- Annual discretionary bonus to reward your efforts.
- Paid annual leave PLUS a well-deserved break to recharge your batteries during the festive season! Our offices are closed between Christmas and New Year's, allowing you to enjoy downtime without dipping into your annual allowance.
- Long term incentive plan so we can all share in the growth and success of Legend.
- Exciting global Legend events, where we unite in person to ignite our shared passion and unveil the exciting strategies for the year ahead!
Unlock your full potential by joining the Legend team. To support you on this journey, we provide an extensive array of benefits and perks, as outlined in our global offerings above. For country specific benefits please reach out to your talent partner.
Legend is an Equal Opportunity Employer, but that’s just the start. We believe different perspectives help us grow and achieve more. That’s why we’re dedicated to hiring and developing the most talented and diverse team- which includes individuals with different backgrounds, abilities, identities and experiences. If you require any reasonable adjustments throughout your application process, please speak to your Talent Partner or contact the team on talent@l1.com, and we’ll do all we can to support you.
SEO Specialist employer: Legend Corp
Contact Detail:
Legend Corp Recruiting Team
ontalent@l1.com
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in SEO, especially within the iGaming and affiliate marketing sectors. Understanding the unique challenges and strategies in these competitive niches will help you stand out during interviews.
✨Tip Number 2
Prepare to discuss your previous experiences in leading SEO teams and how you've successfully implemented strategies that drove organic growth. Be ready to share specific examples of your leadership style and how you foster collaboration across different functions.
✨Tip Number 3
Research Legend's current SEO practices and identify areas where you could contribute or improve. This shows initiative and a genuine interest in the company, which can make a positive impression on your interviewers.
✨Tip Number 4
During your interviews, emphasise your transformational leadership qualities and how you inspire your team. Highlight any past experiences where you’ve successfully motivated others and driven results, as this aligns with Legend's values.
We think you need these skills to ace SEO Specialist
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and expectations of the SEO Specialist position at Legend. Tailor your application to highlight relevant experiences that align with their needs.
Craft a Compelling CV: Your CV should clearly showcase your proven experience in growing affiliate sites, particularly in competitive niches like gaming or finance. Use quantifiable achievements to demonstrate your impact in previous roles.
Write a Tailored Cover Letter: In your cover letter, express your passion for SEO and how your strategic approach can benefit Legend. Mention specific examples of past successes and how they relate to the challenges mentioned in the job description.
Prepare for the Interview Process: Familiarise yourself with the interview process outlined by Legend. Prepare to discuss your leadership style, team-building strategies, and how you would tackle the SEO challenges they face. Be ready to present your take-home task effectively.
How to prepare for a job interview at Legend Corp
✨Showcase Your SEO Expertise
Be prepared to discuss your previous experience in growing affiliate sites, particularly in competitive niches like gaming or finance. Highlight specific strategies you've implemented and the results achieved, as this will demonstrate your capability to tackle the challenges at Legend.
✨Demonstrate Leadership Skills
As a potential team lead, it's crucial to convey your leadership style. Share examples of how you've successfully led teams, trained members, and fostered a positive work environment. This will show that you can inspire and guide your future team effectively.
✨Prepare for Cross-Functional Collaboration
Since the role involves working closely with various functions like content, product, and design, be ready to discuss your experience in cross-functional collaboration. Provide examples of how you've worked with different teams to achieve common goals, showcasing your ability to communicate and align strategies.
✨Craft a Strategic Vision
Think about long-term SEO strategies you would propose for Legend. Be ready to discuss your vision for scaling the SEO team and improving processes. This will demonstrate your strategic thinking and readiness to contribute to the company's growth.
