Head of Sales

Head of Sales

London Full-Time 48000 - 64000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead sales strategy for a premium tequila brand and build key industry relationships.
  • Company: Join an exciting start-up with deep roots in Mexico and an award-winning product.
  • Benefits: Enjoy a competitive salary, performance bonuses, equity, and the freedom to innovate.
  • Why this job: Make a significant impact in a growing brand and shape the future of premium spirits.
  • Qualifications: Experience in drinks sales, strong relationship-building skills, and a passion for premium spirits.
  • Other info: Work closely with founders and have a hands-on role in a dynamic start-up environment.

The predicted salary is between 48000 - 64000 £ per year.

Job Description

Head of Sales – Established Drinks Wholesaler – London – Up to £70,000 plus car allowance and bonus

This family owned Drinks Wholesaler is one of my favorite clients to be working with. Not only do they offer a fantastic environment to work in, but ample support and encouragement to succeed. This client has exceptional accounts across London with a big focus on independent venues and small regional groups.

We are currently looking for a Head of London Sales to join the team. The Head of Sales will ultimately be responsible for leading a team to achieve growth within their sales area and drive the sales strategy across the on-trade. The Head of London Sales will be required to create the strategy, manage the full commercial’s across the on-trade, utilize the CMR system and build relationships with both stakeholders and teams to drive success.

This role will be hands on and require a candidate who is looking to make their mark on the capital. The business is moving Depots imminently to allow for more capacity and growth!

Company Benefits

  • Competitive salary, exceptional bonus structure
  • Company car, travel and drink allowances
  • Healthcare and pension

The Head of Sales responsibilities:

  • Develop and execute a strategic sales plan to achieve sales targets and expand our customer base in London
  • Build and maintain strong, long-lasting customer relationships with key accounts in the retail and hospitality sectors.
  • Identify new business opportunities and effectively manage the sales pipeline.
  • Conduct regular field visits to engage with customers, provide training, and ensure excellent product presentation.
  • Collaborate with the marketing team to develop promotional activities and campaigns.
  • Monitor market trends, competitor activities, and customer feedback to inform sales strategies.
  • Prepare and present sales reports, forecasts, and market analysis to senior management.
  • Lead and mentor a team of sales representatives, fostering a high-performance culture

The ideal Head of Sales Candidate:

  • Proven experience as a Regional Sales Manager or Head of Sales or similar role in the drinks industry or FMCG sector, with experience managing teams in London.
  • Strong sales acumen with a track record of achieving and exceeding sales targets.
  • Excellent communication, negotiation, and interpersonal skills.
  • Ability to work independently and manage a remote team effectively.
  • Knowledge of the London market, with established relationships in the retail and hospitality sectors being a plus.
  • Proficiency in CRM software and Microsoft Office Suite.
  • Valid driver’s license and willingness to travel extensively across the region

If you are interested in having a chat about this role, please forward updated CVs to Mark at COREcruitment / mark@corecruitment.com

COREcruitment are experts in recruiting for Hospitality, Catering, Leisure, Retail, FM, Property and Construction sectors. We currently have over 1350 live roles across the UK, Middle East, Europe, Africa, North & Central America and South East Asia.

To view other great opportunities please check out our website www.corecruitment.com or call us for a confidential chat about upcoming opportunities. Likewise, if you are looking to recruit then we would love to hear from you.

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Contact Detail:

COREcruitment Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Sales

✨Tip Number 1

Network within the spirits industry to connect with key players and potential partners. Attend industry events, tastings, and trade shows to build relationships that could help you in your role as Head of Sales.

✨Tip Number 2

Research the premium spirits market thoroughly. Understand current trends, consumer preferences, and competitor strategies to position yourself as a knowledgeable candidate who can contribute to the brand's growth.

✨Tip Number 3

Prepare to discuss your previous sales successes in detail. Be ready to share specific examples of how you've built relationships with wholesalers and secured listings in premium venues, showcasing your hands-on approach.

✨Tip Number 4

Demonstrate your entrepreneurial mindset by sharing ideas on how you would approach building the sales strategy for this new brand. Show your passion for premium spirits and how you envision contributing to the company's vision.

We think you need these skills to ace Head of Sales

Sales Strategy Development
Relationship Building
On Trade and Off Trade Knowledge
Route-to-Market Solutions
Account Management
P&L Responsibility
Negotiation Skills
Market Analysis
Entrepreneurial Mindset
Commercial Acumen
Brand Ambassadorship
Networking Skills
Passion for Premium Spirits
Collaboration with Marketing Teams

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in drinks sales, particularly in the spirits sector. Emphasise your achievements in building relationships with wholesalers and your understanding of On and Off Trade channels.

Craft a Compelling Cover Letter: Write a cover letter that showcases your entrepreneurial mindset and passion for premium spirits. Discuss how your strategic approach aligns with the company's vision and how you can contribute to their growth.

Highlight Key Achievements: In your application, include specific examples of how you've successfully developed sales strategies or secured new listings in previous roles. Quantify your successes where possible to demonstrate your impact.

Showcase Your Industry Knowledge: Demonstrate your deep knowledge of the UK spirits market and your familiarity with key industry players. Mention any relevant events or tastings you've attended, and how these experiences have shaped your understanding of the market.

How to prepare for a job interview at COREcruitment Ltd

✨Showcase Your Sales Strategy Skills

Prepare to discuss your experience in developing and executing sales strategies, particularly in the drinks industry. Be ready to share specific examples of how you've successfully built relationships with wholesalers and distributors.

✨Demonstrate Your Passion for Premium Spirits

Express your genuine enthusiasm for premium spirits and the lifestyle they represent. This role requires a deep understanding of the market, so be prepared to discuss your favourite brands and trends in the industry.

✨Highlight Your Entrepreneurial Mindset

Since this is a start-up environment, emphasise your ability to work independently and drive growth. Share instances where you've taken initiative or led projects that contributed to business success.

✨Prepare for Cultural Fit Questions

As you'll be working closely with the founders, it's crucial to demonstrate that you align with their vision and values. Research the company culture and be ready to discuss how you can contribute to building a household name in premium spirits.

Head of Sales
COREcruitment Ltd
Location: London
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