At a Glance
- Tasks: Analyse large-scale movement datasets to generate insights on audience behaviour.
- Company: Join a leading organisation in Out-of-Home advertising measurement.
- Benefits: Enjoy flexible working with 2-3 days in the office and competitive salary.
- Why this job: Be part of a small, technical team making impactful media decisions through data.
- Qualifications: Experience with spatial data, SQL, and tools like Tableau is essential.
- Other info: Ideal for those passionate about geospatial analysis and audience insights.
The predicted salary is between 34000 - 42000 £ per year.
This organisation is the gold standard for audience measurement in Out-of-Home (OOH) advertising—think billboards, buses, digital screens, and more. As a joint industry committee, they work with media owners, agencies and advertisers to deliver trusted, standardised insights across the sector. With a small but highly technical team, they specialise in analysing movement and exposure patterns, ensuring brands know not just who they’re reaching—but where, when, and how often.
THE ROLE: This is a spatial analytics role at its core. You'll work with large-scale movement datasets—sourced from telecoms providers and partners—to build accurate pictures of population flow and advertising exposure. Your focus will be on analysing and interpreting location-based data, drawing insights on audience behaviour using SQL and spatial joins, and producing engaging Tableau visualisations to inform key media decisions. This role complements an existing team member focused on dashboarding—your role is about raw insight generation and deep geospatial analysis.
WHAT YOU NEED:
- Strong hands-on experience with spatial data and geospatial techniques
- Proven ability in SQL for complex data querying and wrangling
- Exposure to tools like Tableau, BigQuery GIS, or PostGIS is highly desirable
- Ideally, a background in media, advertising, or location intelligence
- A curious mindset with a passion for unlocking insight from movement data
HOW TO APPLY: Apply via the link below!
Data Analyst employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Data Analyst
✨Tip Number 1
Familiarise yourself with the latest trends in spatial data analysis and geospatial techniques. This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the media and advertising sectors, especially those who work with location intelligence. Attend industry events or webinars to make connections that could lead to valuable insights or referrals.
✨Tip Number 3
Brush up on your SQL skills by working on real-world datasets. Consider creating a portfolio of projects that showcase your ability to query complex data and generate insights, as this can set you apart from other candidates.
✨Tip Number 4
Prepare to discuss specific examples of how you've used tools like Tableau or BigQuery GIS in past projects. Being able to articulate your experience with these tools will demonstrate your readiness for the role.
We think you need these skills to ace Data Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with spatial data and geospatial techniques. Include specific examples of projects where you've used SQL for complex data querying and any relevant tools like Tableau or BigQuery GIS.
Craft a Compelling Cover Letter: In your cover letter, express your passion for audience measurement in Out-of-Home advertising. Discuss how your skills align with the role's requirements, particularly your experience in analysing movement datasets and generating insights.
Showcase Your Technical Skills: If you have experience with Tableau visualisations or other relevant tools, make sure to mention this in your application. Consider including links to any dashboards or projects you've worked on that demonstrate your capabilities.
Highlight Your Curiosity: The company values a curious mindset. In your application, share examples of how you've approached problem-solving in the past, particularly in relation to unlocking insights from movement data.
How to prepare for a job interview at Harnham
✨Showcase Your Technical Skills
Be prepared to discuss your hands-on experience with spatial data and geospatial techniques. Highlight specific projects where you used SQL for complex data querying and how you applied these skills to derive insights.
✨Demonstrate Your Analytical Mindset
Share examples of how you've approached problem-solving in previous roles. Discuss your curiosity and passion for unlocking insights from movement data, as this aligns well with the company's focus on audience behaviour.
✨Familiarise Yourself with Relevant Tools
Make sure you know the tools mentioned in the job description, such as Tableau, BigQuery GIS, or PostGIS. If possible, prepare a brief demonstration or case study of how you've used these tools to create visualisations or analyse data.
✨Prepare Questions About the Role
Think of insightful questions to ask during the interview about the company's approach to audience measurement and how your role will contribute to their goals. This shows your genuine interest in the position and helps you assess if it's the right fit for you.