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- Tasks: Lead customer marketing strategies and build strong relationships with key grocery retailers.
- Company: Join a dynamic team focused on driving growth in the grocery sector.
- Benefits: Enjoy a collaborative work environment with opportunities for innovation and professional growth.
- Why this job: Be a vital partner to customers, influencing category growth and making a real impact.
- Qualifications: Experience in customer marketing and strong analytical skills are essential.
- Other info: Position available in Staines or Grantham, offering flexibility and a chance to work with top brands.
The predicted salary is between 36000 - 60000 £ per year.
BASED EITHER AT STAINES OR GRANTHAM Purpose The role of the Customer Marketing team is to deliver and execute focused category growth plans to our customers. The Customer Marketing Manager will be the expert in the designated customer(s), supporting the alignment of category and customer strategy and becoming an essential partner to our customer contacts, driving incremental growth for both businesses. Key Accountabilities Understand the customer growth strategy supports building and execution of tailored customer category plans incorporating their language and consumer segmentation True partners to our key customers, builds relationships, become an irreplaceable extension to their team Shares regular market data and category insight to the customer with actionable recommendations Shares outputs from category and consumer research with customer specific action plan recommendations Category management using customer data sources; Ranging, Pricing & Promotion, Channel activation, Merchandising Works with category and innovation teams to build innovation pipeline for the customer, using both central pipeline (push) and customer driven (pull) and measure performance, nurture launches Provides channel expertise and works closely with eCommerce team to deliver best practice Skills & Knowledge Strong understanding and experience working with UK grocery retailers. Good written and verbal communication skills & storytelling. Strong customer relationship building skills & cross-functional collaboration. Ability to think creatively about business opportunities & problem solving. Strong analytical skillset and high levels of comfort working with a wide range of data sources. Distils insights and translates them into learnings & solutions. Experience working with designated customer(s) is desirable Prior experience working in a Category or Customer Marketing role with own label fresh protein is desirable Experience working with UK Grocery Multiple Retailers. Experience of working with UK market insight and data (panel, EPOS, loyalty card etc.) JBRP1_UKTJ
Customer Marketing Manager employer: Pilgrims Europe
Contact Detail:
Pilgrims Europe Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Marketing Manager
✨Tip Number 1
Familiarize yourself with the specific UK grocery retailers mentioned in the job description. Research their customer growth strategies and recent marketing initiatives to demonstrate your understanding during the interview.
✨Tip Number 2
Build a portfolio of case studies showcasing your experience in category management and customer marketing. Highlight any successful projects where you drove growth through tailored category plans or innovative solutions.
✨Tip Number 3
Network with professionals in the grocery retail sector, especially those who have experience with UK market insights. Engaging with industry experts can provide valuable insights and potentially lead to referrals.
✨Tip Number 4
Prepare to discuss how you've used data to inform your marketing strategies. Be ready to share examples of how you've translated insights into actionable recommendations for customers.
We think you need these skills to ace Customer Marketing Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and expectations of the Customer Marketing Manager position. Tailor your application to highlight relevant experiences that align with the key accountabilities mentioned in the job description.
Highlight Relevant Experience: Emphasize your experience working with UK grocery retailers and any previous roles in Category or Customer Marketing. Use specific examples to demonstrate your skills in building customer relationships and executing category growth plans.
Showcase Analytical Skills: Since the role requires strong analytical skills, include examples of how you've successfully used data to drive business decisions. Mention any experience with market insights, EPOS data, or loyalty card analysis that showcases your ability to distill insights into actionable recommendations.
Craft a Compelling Cover Letter: Write a cover letter that tells your story. Use it to explain why you're passionate about the role and how your background makes you a perfect fit. Make sure to address how you can contribute to the customer growth strategy and build strong partnerships with key customers.
How to prepare for a job interview at Pilgrims Europe
✨Know Your Customers
Make sure to research the specific customers you will be working with. Understand their growth strategies and how your role can support them. This knowledge will help you demonstrate your ability to become an essential partner.
✨Showcase Your Analytical Skills
Prepare to discuss your experience with data analysis, especially in relation to UK grocery retailers. Be ready to share examples of how you've used data to drive category management decisions and create actionable insights.
✨Communicate Effectively
Practice your storytelling skills. You should be able to clearly articulate your ideas and recommendations, making complex data understandable. Good communication is key to building strong customer relationships.
✨Demonstrate Cross-Functional Collaboration
Be prepared to discuss your experience working with different teams, such as category management and eCommerce. Highlight specific examples where your collaboration led to successful outcomes, showcasing your ability to work as part of a larger team.
