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- Tasks: Lead marketing strategies and inspire a passionate team in the craft beer industry.
- Company: Join an established brewing company with two unique brands focused on quality and creativity.
- Benefits: Enjoy competitive salary, performance bonuses, staff discounts, and a collaborative work environment.
- Why this job: Make a tangible impact in a vibrant culture while shaping the future of craft beer.
- Qualifications: 5+ years in marketing leadership, strong digital skills, and a passion for craft beer.
- Other info: This is an onsite role in South Leeds, perfect for those ready to innovate.
The predicted salary is between 43000 - 67000 £ per year.
Location: South Leeds (Onsite, 5 days)
Reports to: Managing Director
Salary: £50k - £60k dependant on experience
If you’re ready to take charge, inspire a team, and leave your mark on the craft beer industry, this is your calling. Got The T-Shirt is working with an established brewing company across their two unique brands and they’re looking for a strategic and innovative Head of Marketing to take things to the next level.
This is your chance to lead a passionate team, craft game-changing marketing campaigns and shape the future of two incredible brewing brands.
What You’ll Be Doing
- Strategic Leadership: Shape and execute the marketing vision, aligning strategies with the business objectives of both brands.
- Brand Storytelling: Be the guardian of their brand identities, ensuring cohesive and captivating messaging across all touchpoints.
- Team Mentorship: Lead and develop a high-performing small team, across Brand and Digital, setting KPIs, fostering growth, and driving results.
- Integrated Campaigns: Plan, implement and oversee creative campaigns that amplify brand awareness, engage customers, and drive sales growth.
- Digital Mastery: Spearhead their digital marketing efforts across social media, SEO, email campaigns, and content marketing, ensuring they stay ahead in the digital space.
- Consumer Insights: Analyse market trends and consumer behaviour to uncover opportunities and refine strategies.
- Collaborative Initiatives: Work closely with the sales team to create promotional materials and initiatives that align marketing with sales goals.
- Budget Accountability: Own the marketing budget, optimizing resources to maximize impact and ROI.
- Performance Tracking: Measure and analyse campaign performance, using data to drive smarter decisions and continuous improvement.
What You’ll Bring to the Table
- Skills and Experience: 5+ years in a marketing leadership role, ideally in the beverage or consumer goods industry. Strong grasp of digital marketing, analytics, and integrated campaign management. Proven track record of managing multiple brands and delivering impactful results. Leadership skills to inspire, mentor, and grow a talented team. Data-driven mindset with creative flair and strategic thinking.
- Attitude and Values: Entrepreneurial spirit: You’ll treat this role like you’re building your own legacy. Collaborative mindset: You thrive on teamwork and cross-department partnerships. Passion for craft beer: Love the industry? You’ll fit right in. Results-driven: You’re all about achieving goals and celebrating wins.
Why This Role Stands Out
- Work with passionate people: Be part of a company that loves what they do and is deeply committed to quality and creativity.
- Room to grow: Take on a leadership role where you can make a tangible impact and grow alongside a dynamic business.
- Craft beer culture: Immerse yourself in a world of flavour, innovation, and craft brewing excellence.
Perks and Benefits
- Competitive salary and performance-based bonuses
- Staff discounts across all bars
- Opportunity to shape and elevate two exciting brands in the craft beer space
- A collaborative, innovative environment that values creativity and impact
Ready to Make Your Mark? If you’re ready to lead, innovate, and craft the future of two incredible brewing brands, this is the role for you. Got The T-Shirt is all about connecting talented professionals with opportunities to thrive. Ready to raise a glass to your next big adventure? Apply now and let’s build something great together.
Head of Marketing (make your mark on the craft beer industry) employer: JobFlurry
Contact Detail:
JobFlurry Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing (make your mark on the craft beer industry)
✨Tip Number 1
Familiarise yourself with the craft beer industry by attending local events, tastings, and festivals. This will not only enhance your knowledge but also help you network with key players in the field, which could be beneficial when you apply.
✨Tip Number 2
Showcase your leadership skills by volunteering for projects or initiatives that require team management. This experience can demonstrate your ability to inspire and mentor a team, which is crucial for the Head of Marketing role.
✨Tip Number 3
Stay updated on the latest digital marketing trends and tools. Consider taking online courses or certifications that focus on SEO, social media marketing, and analytics to strengthen your expertise in these areas.
✨Tip Number 4
Engage with the brands you would be working with by following them on social media and participating in discussions. This will give you insights into their current marketing strategies and consumer engagement, allowing you to tailor your approach when applying.
We think you need these skills to ace Head of Marketing (make your mark on the craft beer industry)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing leadership, particularly in the beverage or consumer goods industry. Emphasise your achievements in managing multiple brands and delivering impactful results.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for craft beer and your entrepreneurial spirit. Discuss how your strategic vision aligns with the company's goals and how you can contribute to their marketing efforts.
Showcase Leadership Skills: In your application, provide examples of how you've successfully led and mentored teams in the past. Highlight specific KPIs you've set and achieved, demonstrating your ability to inspire and drive results.
Demonstrate Digital Mastery: Include details about your experience with digital marketing strategies, such as social media, SEO, and content marketing. Mention any successful campaigns you've overseen and the impact they had on brand awareness and sales growth.
How to prepare for a job interview at JobFlurry
✨Show Your Passion for Craft Beer
Make sure to express your genuine enthusiasm for the craft beer industry during the interview. Share any personal experiences or knowledge you have about craft beer, as this will demonstrate your alignment with the company's values and culture.
✨Highlight Your Leadership Experience
Prepare specific examples of how you've successfully led marketing teams in the past. Discuss your approach to mentoring and developing talent, as well as how you've driven results through effective team collaboration.
✨Demonstrate Strategic Thinking
Be ready to discuss your strategic vision for marketing within the craft beer sector. Think about how you would align marketing strategies with business objectives and be prepared to share ideas on integrated campaigns that could elevate the brands.
✨Prepare Data-Driven Insights
Since the role requires a data-driven mindset, come equipped with examples of how you've used analytics to inform marketing decisions. Discuss any successful campaigns you've executed based on consumer insights and market trends.
