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For Companies At a Glance
- Tasks: Lead and elevate sports marketing strategy across various platforms.
- Company: Join a dynamic brand focused on innovation and excellence in sports.
- Benefits: Enjoy an attractive salary package and benefits, including travel opportunities.
- Why this job: Shape the future of global sport and work with top talent.
- Qualifications: 6+ years in sports marketing with proven leadership skills required.
- Other info: This role offers a chance to make a real impact from grassroots to global.
The predicted salary is between 75000 - 85000 £ per year.
We are looking for a dynamic, visionary Head of Sports Marketing to lead and elevate our client’s sports marketing strategy across grassroots, professional, and global event platforms. You will be at the forefront of shaping the brand’s presence across the sport and beyond.
From driving high-impact professional player partnerships to scaling our award-winning Youth & Academy programs, this senior leadership role offers the opportunity to transform how a category-leading brand engages with the sport on every level.
What You'll Be Doing
- Define & Own Strategy across all sports marketing pillars – pro players, youth development, and event engagement.
- Lead a High-Performing Team.
- Grow Youth Academies and expand scalable grassroots and talent pathway initiatives.
- Build Pro-Level Partnerships – oversee player representation, sponsorships, and league activations.
- Drive Innovation – including gamified grassroots models and digital platform integration.
- Collaborate with Stakeholders – across governing bodies, leagues, and players.
- Build reporting tools and define KPIs that link sport strategy to brand impact.
What You’ll Need
- 6+ years of experience in sports marketing (e.g. football, rugby, cricket, or similar).
- A proven leader of youth/grassroots programmes and talent pathways.
- Exceptional communication, stakeholder engagement, and team development skills.
- Track record of delivering strategic, scalable projects.
- Passionate about sport.
- Digitally minded – with knowledge of platforms that enhance grassroots engagement.
- Willingness to travel domestically and internationally.
What’s in it for you
Join a brand that thrives on innovation and excellence, combining performance, style, and technology. This is your chance to shape the future of a global sport and work with some of the best talent in the business.
Attractive Package + Benefits.
Are you ready to lead the future of Sport Marketing? We're shortlisting now - Don't wait, apply now to join a brand with bold ambition and real impact – from grassroots to the global stage.
Locations
Head of Sports Marketing employer: SC4 Recruitment Limited
Contact Detail:
SC4 Recruitment Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Sports Marketing
✨Tip Number 1
Network with professionals in the sports marketing industry. Attend relevant events, conferences, and seminars to meet key players and learn about the latest trends. Building relationships can often lead to job opportunities that aren't advertised.
✨Tip Number 2
Showcase your leadership skills by sharing examples of successful projects you've led in the past. Highlight your experience in managing teams and driving strategic initiatives, as this role requires a strong leader who can inspire others.
✨Tip Number 3
Stay updated on the latest digital marketing trends and tools that enhance grassroots engagement. Being digitally minded is crucial for this role, so demonstrate your knowledge of innovative strategies that can elevate sports marketing.
✨Tip Number 4
Prepare to discuss your vision for the future of sports marketing during interviews. Think about how you would approach building pro-level partnerships and expanding youth academies, as having a clear strategy will set you apart from other candidates.
We think you need these skills to ace Head of Sports Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sports marketing, particularly in grassroots and professional settings. Use specific examples of past achievements that align with the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sports and your vision for the role. Address how your leadership skills and strategic thinking can elevate the brand's presence in sports marketing.
Highlight Relevant Skills: Emphasise your communication, stakeholder engagement, and team development skills. Provide concrete examples of how you've successfully led teams or projects in the past.
Showcase Innovation: Discuss any innovative strategies you've implemented in previous roles, especially those that involved digital platforms or gamified models. This will demonstrate your forward-thinking approach to sports marketing.
How to prepare for a job interview at SC4 Recruitment Limited
✨Showcase Your Vision
As a Head of Sports Marketing, it's crucial to demonstrate your strategic vision for the role. Prepare to discuss innovative ideas for grassroots engagement and how you would elevate the brand's presence in various sports.
✨Highlight Leadership Experience
Emphasise your experience in leading high-performing teams and youth development programmes. Be ready to share specific examples of how you've successfully managed teams and driven projects to completion.
✨Demonstrate Stakeholder Engagement Skills
Since collaboration with stakeholders is key, prepare to discuss your approach to building relationships with governing bodies, leagues, and players. Share instances where your communication skills have led to successful partnerships.
✨Be Digitally Savvy
With a focus on digital platforms, be prepared to discuss your knowledge of tools that enhance grassroots engagement. Highlight any experience you have with gamified models or digital integration in sports marketing.
