Marketing Manager – Offline & Trade Campaigns
Marketing Manager – Offline & Trade Campaigns

Marketing Manager – Offline & Trade Campaigns

Slough Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead offline and trade campaigns for premium travel brands, managing a team of four.
  • Company: Join a global leader in luxury travel, creating unforgettable experiences.
  • Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration.
  • Why this job: Make an impact in a creative role that blends strategy with passion for travel.
  • Qualifications: 3+ years in marketing, strong offline campaign experience, and leadership skills required.
  • Other info: Ideal for proactive individuals who thrive in a collaborative, fast-paced setting.

The predicted salary is between 43200 - 72000 £ per year.

Reports to: Head of Marketing

Are you a commercially savvy marketing professional with a passion for travel and offline campaign strategy? Our client is seeking a Senior Marketing Manager to lead the planning, delivery and performance of direct and trade campaigns for their premium brands.

You’ll manage a team of four Marketing Executives and oversee campaigns across TV, print, direct mail, trade, and events—ensuring delivery aligns with commercial goals and brand standards. Working closely with the Head of Marketing and Digital Marketing Manager, you'll drive integrated campaigns and manage relationships with key trade partners, agencies, and suppliers.

Key Responsibilities:
  • Plan, deliver, and evaluate direct and trade campaigns across offline channels
  • Manage annual partner marketing agreements and monitor spend/ROI
  • Lead and support a team of four executives, driving performance and collaboration
  • Maintain brand consistency and liaise with our global brand team
  • Oversee agency/supplier management to ensure timely, on-budget delivery
  • Support cross-functional teams and internal stakeholders with marketing alignment
What You’ll Bring:
  • 3+ years’ experience in a similar marketing role
  • Proven offline campaign experience (TV, print, DM, events)
  • Strong commercial acumen and focus on ROI
  • People leadership and project management skills
  • Knowledge of AB1 audiences
  • Proactive, organised, and collaborative with a passion for excellence

Join a global leader in luxury and premium travel, offering unforgettable experiences across the world. Ready to make an impact? Please send your CV ASAP if you feel this role could be for you!

Marketing Manager – Offline & Trade Campaigns employer: MBM Executive Travel Recruitment

Join a global leader in luxury and premium travel, where your expertise as a Senior Marketing Manager will be valued in a dynamic and collaborative work culture. With a focus on employee growth, you will have the opportunity to lead a talented team while driving impactful offline campaigns that resonate with our esteemed clientele. Enjoy competitive benefits and the chance to contribute to unforgettable travel experiences, all within a supportive environment that champions creativity and excellence.
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Contact Detail:

MBM Executive Travel Recruitment Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Manager – Offline & Trade Campaigns

Tip Number 1

Network with professionals in the travel and marketing industries. Attend industry events or webinars where you can meet potential colleagues or partners. Building these connections can give you insights into the company culture and the specific challenges they face.

Tip Number 2

Familiarise yourself with the latest trends in offline marketing, especially in the travel sector. Being able to discuss recent successful campaigns or innovative strategies during your conversations will demonstrate your passion and knowledge in the field.

Tip Number 3

Prepare to showcase your leadership skills. Think of examples where you've successfully managed a team or led a project. Highlighting your ability to drive performance and collaboration will be crucial in discussions with the hiring team.

Tip Number 4

Research the company's premium brands and their target audiences. Understanding their market positioning and how they engage with AB1 audiences will allow you to tailor your conversations and show that you're aligned with their commercial goals.

We think you need these skills to ace Marketing Manager – Offline & Trade Campaigns

Offline Campaign Management
Team Leadership
Project Management
Commercial Acumen
Return on Investment (ROI) Analysis
Cross-Functional Collaboration
Agency and Supplier Management
Brand Consistency Maintenance
Direct Mail Marketing
Event Planning and Execution
Print Advertising Strategy
Performance Evaluation
Proactive Problem Solving
Organisational Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in offline marketing campaigns, particularly in TV, print, and events. Use specific examples to demonstrate your commercial acumen and project management skills.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for travel and your understanding of the role. Mention your experience leading teams and managing campaigns, and how you can contribute to the company's goals.

Highlight Key Achievements: In both your CV and cover letter, include quantifiable achievements from previous roles. For instance, mention successful campaigns you've led and their impact on ROI to show your effectiveness in driving results.

Proofread and Edit: Before submitting your application, carefully proofread your documents for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism.

How to prepare for a job interview at MBM Executive Travel Recruitment

Showcase Your Campaign Successes

Be prepared to discuss specific offline campaigns you've managed in the past. Highlight your role, the strategies you implemented, and the results achieved, especially focusing on ROI and how they aligned with commercial goals.

Demonstrate Leadership Skills

Since you'll be managing a team of four Marketing Executives, it's crucial to illustrate your leadership style. Share examples of how you've motivated teams, resolved conflicts, and driven collaboration to achieve campaign success.

Understand the Brand and Audience

Research the company's premium brands and their target audiences. Be ready to discuss how your knowledge of AB1 audiences can inform your campaign strategies and ensure brand consistency across all channels.

Prepare for Cross-Functional Collaboration

Expect questions about how you would work with other departments and stakeholders. Prepare examples of past experiences where you successfully aligned marketing efforts with broader business objectives and collaborated with various teams.

Marketing Manager – Offline & Trade Campaigns
MBM Executive Travel Recruitment
M
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