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- Tasks: Lead innovative marketing campaigns for top authors and brands in the publishing industry.
- Company: Join Cornerstone, a division of Penguin Random House, known for bestsellers and cultural impact.
- Benefits: Enjoy flexible work options, financial perks, and access to free and discounted books.
- Why this job: Be part of a creative team shaping the future of literature with global influence.
- Qualifications: Bring significant marketing experience, leadership skills, and a passion for storytelling.
- Other info: Apply by January 22nd with your CV and cover letter to showcase your fit.
The predicted salary is between 48000 - 84000 £ per year.
Can you lead large-scale, multi-platform marketing campaigns for the world’s leading authors? We have an exciting role available for a passionate, creative and experienced marketer to join our award-winning marketing team as Deputy Marketing Director.
Cornerstone is home to some of the biggest global brands and authors including Lisa Jewell, Taylor Jenkins Reid, Harlan Coben, Harper Lee and Robert Harris to name just a few.
About Cornerstone
Cornerstone is a division within the iconic publisher Penguin Random House. In turn, Cornerstone is home to seven imprints: Century, Del Rey, Inklore, Hutchinson Heinemann, #Merky Books, Cornerstone Press and Evermore, each with its own specific focus and remit. Every Cornerstone book also goes on to become a Penguin paperback.
Within publishing, Cornerstone has an enviable track record of bestsellers, prize winners and culture-shaping books, working with many of the world’s most interesting voices, often throughout their entire career. Our books span genres, categories and marketplaces globally.
The role
In this role, you will be responsible for delivering top-tier marketing across all imprints within the division and you will develop a range of high-profile brands, authors and talent across both fiction and non-fiction.
Working alongside and reporting to the Director of Marketing & Brands, you will also have creative and strategic input on pitches and new business, in addition to contributing to our ongoing success by planning, implementing and overseeing creative, innovative and highly effective campaigns.
The role includes direct line-management responsibility for up to five members of the team.
Key responsibilities:
- Create and deliver industry-leading marketing campaigns across fiction and non-fiction, including transatlantic campaigns and brand authors.
- Manage a talented campaign team of up to five marketers.
- Play a key role in the Cornerstone digital marketing strategy.
- Deputise for Director of Marketing and Brands where needed.
- Contribute to Cornerstone beyond your specific marketing remit as a senior colleague within the division – develop successful strategies with input from sales, editorial and publicity for key brands and authors.
What you’ll bring
- Significant experience leading high-profile marketing and brand campaigns within the book publishing industry.
- Excellent people management and leadership skills, ideally with experience managing two direct reports or more.
- Brilliant copywriting and communication skills.
- Ability to work to tight deadlines and with excellent project and stakeholder management skills.
- Self-starter who relishes a challenge and puts creativity and innovation at the heart of their work.
Application instructions
Please apply with your CV and cover letter outlining what appeals to you about the role and why you are the right candidate for it by 11:59pm on Wednesday 22nd January .
Please ensure you include a cover letter, as it is a crucial part of our assessment process. The cover letter offers an opportunity to show how your experience and interests align with the role requirements. Typically, we expect the cover letter to be no more than one or two pages in length.
£56,000 – £70,000 dependent on how your skills and experience align to the role, plus bonus and benefits.
What you can expect from us
Our people are the heart of our business, and we work hard to support a culture of responsibility and recognition.
Our benefits include:
- Financial – income protection, life assurance, childcare allowance
- Wellbeing – healthcare cash plan, critical illness cover, health checks
- Lifestyle – enhanced parental leave, tech scheme, free and discounted books
While our offices across the UK are places to connect, collaborate and celebrate with colleagues, we recognise that flexibility around where you work is just as important. Cornerstone colleagues work from our Embassy Gardens office on Mondays, Tuesdays and Thursdays.
About Penguin
We’re the UK’s largest publisher; made up of some 2,000 people and publishing over 1,500 books each year. Our doors are open to all kinds of talent. In a constantly evolving industry, we work hard to stretch the definition of the word publisher. Here, you’ll work with a breadth of talent who all play their part to make each of our books a success. Together, we make books for everyone because a book can change anyone.
As a Disability Confident Committed organisation, we offer interviews to candidates with a disability who meet the essential criteria for the role, and opt-in on their application form. The essential criteria for this role are listed as part of the ‘What you’ll bring’ section.
We encourage you to tell us about any reasonable adjustments you may need by emailing . Remember, you only need to share what you are comfortable to for us to support your request.
Please note, we are not able to accept agency CVs for this role. Any CVs sent speculatively will not be eligible for a fee.
Company: The Random House Group Limited
Country: United Kingdom
State/Region: London
City: London
Postal Code: SW11 7BW
Job ID: 276548
Date: 8 Jan 2025
Location:
London, LND, GB, SW11 7BW
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Deputy Marketing Director, Cornerstone employer: Penguin Books Limited
Contact Detail:
Penguin Books Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Deputy Marketing Director, Cornerstone
✨Tip Number 1
Familiarize yourself with Cornerstone's imprints and their unique focuses. Understanding the specific genres and authors they represent will help you tailor your approach and demonstrate your knowledge during discussions.
✨Tip Number 2
Showcase your leadership skills by preparing examples of how you've successfully managed marketing teams in the past. Highlighting your experience in leading campaigns will resonate well with the hiring team.
✨Tip Number 3
Stay updated on current trends in book marketing, especially in digital strategies. Being able to discuss innovative ideas and how they can be applied to Cornerstone's campaigns will set you apart.
✨Tip Number 4
Network with professionals in the publishing industry, particularly those who have experience with Cornerstone or Penguin Random House. Building connections can provide valuable insights and potentially lead to referrals.
We think you need these skills to ace Deputy Marketing Director, Cornerstone
Some tips for your application 🫡
Tailor Your Cover Letter: Make sure to customize your cover letter specifically for the Deputy Marketing Director position at Cornerstone. Highlight your relevant experience in leading marketing campaigns within the book publishing industry and explain why you are passionate about this role.
Showcase Leadership Skills: In your CV and cover letter, emphasize your people management and leadership skills. Provide examples of how you've successfully managed teams and led high-profile marketing campaigns, particularly those that align with the responsibilities outlined in the job description.
Demonstrate Creativity: Since creativity is a key aspect of this role, include specific examples of innovative marketing strategies or campaigns you have developed. This will help illustrate your ability to think outside the box and contribute to the creative direction of the team.
Highlight Communication Skills: Excellent copywriting and communication skills are essential for this position. Make sure to showcase your writing abilities in your application materials. Consider including a brief example of your writing style or a successful campaign pitch you’ve crafted.
How to prepare for a job interview at Penguin Books Limited
✨Showcase Your Campaign Experience
Be prepared to discuss specific marketing campaigns you've led in the book publishing industry. Highlight your role, the strategies you implemented, and the results achieved. This will demonstrate your capability to handle high-profile projects.
✨Demonstrate Leadership Skills
Since the role involves managing a team, share examples of how you've successfully led and motivated teams in the past. Discuss your approach to people management and how you foster collaboration and creativity within your team.
✨Prepare for Creative Challenges
Expect to be asked about how you approach creative problem-solving. Think of instances where you faced challenges in your campaigns and how you innovatively overcame them. This will show your ability to think outside the box.
✨Align with Cornerstone's Values
Research Cornerstone and its imprints to understand their unique focus and audience. Be ready to discuss how your vision aligns with their mission and how you can contribute to their ongoing success in the publishing industry.
