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- Tasks: Drive sales and occupancy by managing enquiries and networking with the community.
- Company: Barchester is a leading care provider known for exceptional quality care in the UK.
- Benefits: Enjoy a competitive salary, commission structure, discounts, and wellbeing support.
- Why this job: Join a supportive team and make a real impact in residents' lives while developing your career.
- Qualifications: Sales experience preferred; data analysis skills and a full UK driving licence required.
- Other info: Opportunity to grow within a respected company that values your contributions.
The predicted salary is between 28800 - 43200 £ per year.
Barchester are recruiting a Customer Relationship Manager to join our prestigious care home team. We are looking for a professional sales professional who will support this home to increase occupancy. This is your opportunity to work alongside an exceptional management team to ensure the success of a first-class care home. You will deliver a full range of sales and marketing approaches to drive sales including handling enquiries, developing the digital profile of the home and networking with the local community. Barchester are an industry-leading care provider, holding some of the best quality ratings of any large care home provider in the UK, with a clear focus on providing our residents with exceptional quality care.
REWARDS PACKAGE:
- Attractive salary, alongside a competitive commission structure
- Access to a range of retail and leisure discounts
- Access to a range of wellbeing support and Best Doctors Service
- Opportunity to develop within a hugely supportive team
RESPONSIBILITIES:
- Managing enquiries to improve the conversion rates and achieve occupancy targets
- Excellent communication skills
- Networking within the local community to raise the profile of the home and generate enquiries
- Supporting local and wider marketing activities to generate enquiries, drive conversion rates and increase occupancy
- Identifying opportunities to improve sales and marketing performance
NEED TO HAVE:
- Proven sales and marketing experience preferably in healthcare but not essential
- Ability to analyse data on Salesforce or similar CRM application
- Self-motivated and target driven
- Interpersonal and professional qualities
- Confident user of Microsoft Office (Excel/PowerPoint)
- Full UK driving licence
NEED TO DO:
- Represent Barchester and our state of the art home in a friendly and professional manner
- Responsible for all sales activity for the home
- Talking to potential new residents over the phone, and providing informative and welcoming tours of the home
- Engage with residents and relatives to understand their experience and requirements
- Respond to sales enquiries
- Actively generate leads and identify local marketing opportunities
- Maintain a contacts database
Barchester are dedicated to ensuring that our team are respected and their contribution valued. If you are looking to develop a career with an employer that is supportive and offers progression opportunities, Barchester is an empowering and rewarding place to be.
Customer Relationship Manager employer: Barchester Healthcare
Contact Detail:
Barchester Healthcare Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Relationship Manager
✨Tip Number 1
Familiarise yourself with Barchester's values and mission. Understanding their commitment to exceptional quality care will help you align your approach during interviews and discussions, showcasing how you can contribute to their goals.
✨Tip Number 2
Network within the healthcare community before applying. Attend local events or join online forums related to care homes and healthcare sales. This will not only enhance your knowledge but also help you make valuable connections that could support your application.
✨Tip Number 3
Prepare to discuss specific sales strategies you've successfully implemented in the past. Think about how these experiences can translate into increasing occupancy at Barchester's care home, as this will demonstrate your proactive approach and expertise.
✨Tip Number 4
Showcase your digital marketing skills. Since the role involves developing the digital profile of the home, be ready to share examples of how you've used social media or other online platforms to drive engagement and generate leads in previous roles.
We think you need these skills to ace Customer Relationship Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant sales and marketing experience, especially in healthcare if you have it. Use keywords from the job description to demonstrate that you meet the requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for customer relationships and your understanding of the care home sector. Mention specific examples of how you've successfully increased occupancy or improved sales in previous roles.
Showcase Your Communication Skills: In your application, emphasise your excellent communication skills. Provide examples of how you've effectively engaged with clients or communities in the past, as this is crucial for the role.
Highlight Your Data Analysis Skills: If you have experience with Salesforce or similar CRM applications, make sure to mention it. Discuss how you've used data to drive sales performance or improve marketing strategies in your previous roles.
How to prepare for a job interview at Barchester Healthcare
✨Showcase Your Sales Experience
Be prepared to discuss your previous sales and marketing experience, especially in healthcare if applicable. Highlight specific achievements and how you successfully increased occupancy or improved conversion rates in past roles.
✨Demonstrate Communication Skills
Since excellent communication is key for this role, practice articulating your thoughts clearly. Prepare examples of how you've effectively communicated with potential clients or stakeholders in the past.
✨Familiarise Yourself with CRM Tools
Brush up on your knowledge of Salesforce or similar CRM applications. Be ready to discuss how you've used data analysis to drive sales performance and improve customer relationships.
✨Engage with the Company’s Values
Research Barchester's mission and values. During the interview, express how your personal values align with theirs, particularly regarding providing exceptional quality care and supporting the local community.
