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- Tasks: Lead a strategic program to scale B2B educational content through partnerships.
- Company: Join a top 5 Tech brand making waves in digital advertising.
- Benefits: Enjoy a competitive daily pay rate and hybrid working options.
- Why this job: Own a zero-to-one program and drive impactful content creation.
- Qualifications: Extensive B2B marketing experience in digital advertising; language skills are a plus.
- Other info: Start date is 1st August 2025, with an 11-month duration.
The predicted salary is between 100000 - 140000 £ per year.
Pay Rate - £451.12 - £501.28 Daily PAYE
Start Date - 1st August 2025
Duration - 11 months
Location - London/Hybrid
My client is a top 5 Tech brand. They are looking for an experienced marketing/business leader to join their SMB marketing team for their digital Advertising division. In this role, you will lead a net new, strategic program to scale B2B educational content through external partnerships. This is a highly visible opportunity to own a zero-to-one program. You will be responsible for setting the vision, scoping the possibilities, prioritising the opportunities, and delivering results.
Key objective of this role is to drive scalable efforts on content creation and reach, by leveraging 3rd party industry experts and B2B social media influencers.
Key job responsibilities:- Grow a recently launched network of B2B education partnerships
- Develop scaled mechanisms to syndicate and co-create content
- Conduct customer research around preferred educational channels, tools, and formats
- Align internal teams on content development priorities across business goals and customer problems
- Explore net new external partnerships with tool and service providers, industry and government associations
- Develop KPIs and insights both internally and with external partners to measure success; and optimise
- Extensive and proven senior B2B Marketing experience gained within a digital advertising environment - and ideally experience working with content creators
- French, German, Italian languages a big plus
- Be a Strong communicator with exceptional internal and external stakeholder management experience.
- You have a relentless focus on testing and learning in a data driven environment
- You are excited by white space opportunities and seek to work autonomously, handling multiple initiatives simultaneously, and prioritising accordingly to contribute to ambitious growth plans.
Senior Marketing Manager employer: Career Moves Group I B Corp™
Contact Detail:
Career Moves Group I B Corp™ Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager
✨Tip Number 1
Network with professionals in the B2B marketing and digital advertising space. Attend industry events, webinars, or local meetups to connect with potential colleagues or partners who can provide insights into the role and company culture.
✨Tip Number 2
Familiarise yourself with the latest trends in content creation and digital advertising. Follow relevant blogs, podcasts, and social media channels to stay updated on what’s working in the industry, which will help you speak confidently about innovative strategies during interviews.
✨Tip Number 3
Prepare to discuss your experience with partnerships and collaborations. Think of specific examples where you've successfully developed or scaled content initiatives through external partnerships, as this will be crucial for the role.
✨Tip Number 4
Showcase your data-driven mindset by being ready to discuss how you've used KPIs and analytics to measure success in previous roles. This will demonstrate your ability to optimise campaigns and drive results effectively.
We think you need these skills to ace Senior Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your extensive B2B marketing experience, particularly in digital advertising. Emphasise any previous roles where you've worked with content creators or managed partnerships.
Craft a Compelling Cover Letter: In your cover letter, express your excitement for the role and how your skills align with the job responsibilities. Mention specific examples of how you've successfully driven content creation and scaled marketing efforts in the past.
Showcase Language Skills: If you speak French, German, or Italian, be sure to mention this in your application. Highlighting your language skills can set you apart from other candidates and show your ability to engage with diverse partners.
Demonstrate Data-Driven Decision Making: Provide examples in your application of how you've used data to inform your marketing strategies. Discuss any KPIs you've developed and how you've optimised campaigns based on insights gained.
How to prepare for a job interview at Career Moves Group I B Corp™
✨Showcase Your B2B Marketing Expertise
Make sure to highlight your extensive experience in B2B marketing, especially within digital advertising. Prepare specific examples of successful campaigns you've led and how they contributed to business growth.
✨Demonstrate Your Strategic Thinking
Be ready to discuss how you would approach building a new strategic programme for content creation. Outline your vision, the steps you would take to scope opportunities, and how you would prioritise initiatives to achieve results.
✨Highlight Your Communication Skills
Since this role involves significant stakeholder management, prepare to discuss how you've effectively communicated with both internal teams and external partners in previous roles. Share examples that demonstrate your ability to align diverse groups towards common goals.
✨Prepare for Data-Driven Discussions
Given the emphasis on testing and learning in a data-driven environment, be prepared to talk about how you've used data to inform your marketing strategies. Discuss any KPIs you've developed and how you've optimised campaigns based on insights.
