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- Tasks: Drive partner marketing strategies and support business development initiatives.
- Company: Join a dynamic team focused on enhancing the partner ecosystem in EMEA.
- Benefits: Enjoy flexible working options and access to exciting corporate perks.
- Why this job: Be part of a results-driven culture that values innovation and collaboration.
- Qualifications: 5+ years in partner marketing or business development, ideally in B2B tech.
- Other info: Ideal for those passionate about driving growth in a vibrant European market.
The predicted salary is between 43200 - 72000 £ per year.
We are seeking a strategic and marketing-savvy Partner Business Manager (PBM) to support and accelerate our partner ecosystem in EMEA. This role will be instrumental in driving business development and pipeline growth through the effective use of marketing resources, programs, and infrastructure. The ideal candidate will bring a strong understanding of partner marketing, regional dynamics, and a results-driven mindset.
Key Responsibilities:
- Partner Marketing Activation: Work closely with partners to unlock and utilize existing marketing resources, campaigns, and infrastructure to drive pipeline and revenue growth.
- Business Development Support: Collaborate with partners to identify joint go-to-market opportunities and execute co-branded programs that enhance market presence.
- Marketing Accountability: Serve as a key liaison between partners and internal marketing teams to ensure alignment, performance tracking, and timely execution of joint initiatives.
- Regional Expertise: Leverage deep understanding of the European partner landscape to tailor strategies, messaging, and enablement efforts.
- Performance Management: Track partner marketing ROI, pipeline contribution, and support quarterly business reviews with relevant data and insights.
Qualifications:
- 5+ years of experience in partner marketing, channel development, or business development, ideally within a B2B technology environment.
- Strong understanding of the European partner ecosystem and regional marketing dynamics.
- Proven ability to drive alignment between sales, marketing, and external partners.
- Excellent communication and stakeholder management skills.
- Results-oriented with strong organizational and project management capabilities.
Preferred:
- Experience with MDF programs, co-marketing campaigns, and partner enablement tools.
- Familiarity with partner marketing platforms and CRM systems (e.g., Salesforce, PRM tools).
Partner Marketing Business Manager employer: Flexera
Contact Detail:
Flexera Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Partner Marketing Business Manager
✨Tip Number 1
Network with professionals in the partner marketing space, especially those who have experience in the EMEA region. Attend industry events, webinars, and local meetups to connect with potential colleagues and partners.
✨Tip Number 2
Familiarise yourself with the latest trends and tools in partner marketing, particularly those relevant to the B2B technology sector. This knowledge will help you demonstrate your expertise during interviews and discussions.
✨Tip Number 3
Prepare to discuss specific examples of successful partner marketing initiatives you've led or contributed to. Highlight your ability to drive results and how you’ve effectively collaborated with partners in the past.
✨Tip Number 4
Research StudySmarter’s current partnerships and marketing strategies. Understanding our approach will allow you to tailor your conversations and show how you can add value to our team.
We think you need these skills to ace Partner Marketing Business Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in partner marketing and business development. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the European partner ecosystem and your results-driven mindset. Mention specific examples of how you've successfully driven pipeline growth in previous roles.
Showcase Relevant Skills: Emphasise your communication and stakeholder management skills in your application. Provide examples of how you've collaborated with partners and internal teams to achieve marketing goals.
Highlight Performance Metrics: Include quantifiable achievements in your application, such as ROI from past marketing initiatives or successful co-branded programs. This will demonstrate your ability to track performance and contribute to business reviews.
How to prepare for a job interview at Flexera
✨Showcase Your Partner Marketing Experience
Be prepared to discuss your previous experience in partner marketing, especially within a B2B technology environment. Highlight specific campaigns or initiatives you've led that resulted in measurable success, as this will demonstrate your capability to drive pipeline and revenue growth.
✨Understand the European Market
Research the current trends and dynamics of the European partner ecosystem. Being able to speak knowledgeably about regional differences and how they impact marketing strategies will show that you are well-prepared and genuinely interested in the role.
✨Demonstrate Collaboration Skills
Since the role involves working closely with partners and internal teams, be ready to provide examples of how you've successfully collaborated in the past. Discuss how you’ve aligned marketing efforts with sales and external partners to achieve common goals.
✨Prepare for Performance Metrics Discussion
Familiarise yourself with key performance indicators relevant to partner marketing, such as ROI and pipeline contribution. Be ready to discuss how you have tracked and reported on these metrics in previous roles, as this will highlight your results-oriented mindset.
