At a Glance
- Tasks: Drive partner marketing strategies and support business development initiatives.
- Company: Join a dynamic team focused on enhancing the partner ecosystem in EMEA.
- Benefits: Enjoy flexible working options and access to exciting corporate perks.
- Why this job: Be part of a results-driven culture that values innovation and collaboration.
- Qualifications: 5+ years in partner marketing or business development, ideally in B2B tech.
- Other info: Ideal for those passionate about driving growth in a vibrant European market.
The predicted salary is between 43200 - 72000 £ per year.
We are seeking a strategic and marketing-savvy Partner Business Manager (PBM) to support and accelerate our partner ecosystem in EMEA. This role will be instrumental in driving business development and pipeline growth through the effective use of marketing resources, programs, and infrastructure. The ideal candidate will bring a strong understanding of partner marketing, regional dynamics, and a results-driven mindset.
Key Responsibilities:
- Partner Marketing Activation: Work closely with partners to unlock and utilize existing marketing resources, campaigns, and infrastructure to drive pipeline and revenue growth.
- Business Development Support: Collaborate with partners to identify joint go-to-market opportunities and execute co-branded programs that enhance market presence.
- Marketing Accountability: Serve as a key liaison between partners and internal marketing teams to ensure alignment, performance tracking, and timely execution of joint initiatives.
- Regional Expertise: Leverage deep understanding of the European partner landscape to tailor strategies, messaging, and enablement efforts.
- Performance Management: Track partner marketing ROI, pipeline contribution, and support quarterly business reviews with relevant data and insights.
Qualifications:
- 5+ years of experience in partner marketing, channel development, or business development, ideally within a B2B technology environment.
- Strong understanding of the European partner ecosystem and regional marketing dynamics.
- Proven ability to drive alignment between sales, marketing, and external partners.
- Excellent communication and stakeholder management skills.
- Results-oriented with strong organizational and project management capabilities.
Preferred:
- Experience with MDF programs, co-marketing campaigns, and partner enablement tools.
- Familiarity with partner marketing platforms and CRM systems (e.g., Salesforce, PRM tools).
Partner Marketing Business Manager employer: Flexera
Contact Detail:
Flexera Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Partner Marketing Business Manager
✨Tip Number 1
Network with professionals in the partner marketing space, especially those who have experience in the EMEA region. Attend industry events or webinars to connect with potential colleagues and partners, as personal connections can often lead to job opportunities.
✨Tip Number 2
Familiarise yourself with the latest trends and tools in partner marketing, particularly those relevant to the B2B technology sector. Being knowledgeable about platforms like Salesforce and PRM tools will give you an edge during discussions with our team.
✨Tip Number 3
Prepare to discuss specific examples of how you've driven pipeline growth and business development in previous roles. Highlighting your results-oriented mindset and successful campaigns will demonstrate your fit for the Partner Marketing Business Manager position.
✨Tip Number 4
Research StudySmarter's current partner ecosystem and marketing initiatives. Understanding our approach will allow you to tailor your conversations and show how you can contribute to our goals effectively.
We think you need these skills to ace Partner Marketing Business Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in partner marketing, business development, and any specific achievements that align with the job description. Use keywords from the job posting to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the European partner ecosystem and your strategic approach to partner marketing. Mention specific examples of how you've driven pipeline growth or executed successful co-branded programs in the past.
Showcase Relevant Skills: Emphasise your communication and stakeholder management skills in your application. Provide examples of how you've successfully collaborated with partners and internal teams to achieve marketing goals.
Highlight Results: Include quantifiable results in your application, such as ROI from previous marketing initiatives or growth metrics achieved through your efforts. This will help demonstrate your results-oriented mindset and effectiveness in similar roles.
How to prepare for a job interview at Flexera
✨Showcase Your Partner Marketing Experience
Be prepared to discuss your previous roles in partner marketing, especially any specific campaigns or initiatives you've led. Highlight how these experiences have equipped you with the skills necessary for this role.
✨Demonstrate Regional Knowledge
Familiarise yourself with the European partner landscape and be ready to discuss how regional dynamics influence marketing strategies. This will show your understanding of the market and your ability to tailor approaches accordingly.
✨Prepare for Collaboration Scenarios
Think of examples where you've successfully collaborated with partners or internal teams. Be ready to explain how you identified opportunities and executed joint initiatives, as this role heavily relies on teamwork and alignment.
✨Discuss Performance Metrics
Understand key performance indicators relevant to partner marketing, such as ROI and pipeline contribution. Be prepared to share how you've tracked and reported on these metrics in past roles, demonstrating your results-oriented mindset.