At a Glance
- Tasks: Lead the UK operation of a top customer journey analytics platform and drive new business.
- Company: Join a respected European marketing attribution company expanding into the UK market.
- Benefits: Enjoy a competitive salary, uncapped commissions, shares, and flexible remote work options.
- Why this job: Be part of a dynamic team with a clear growth vision and impactful data-driven solutions.
- Qualifications: Proven sales experience in digital marketing; strong understanding of the UK digital landscape required.
- Other info: Opportunity to shape the UK division and benefit from a potential exit plan in 2-3 years.
The predicted salary is between 48000 - 72000 £ per year.
UK Country Manager / Business Development Director – Customer Journey Analytics + Attribution Platform
Job Sector
BI / SaaS / Research / IT
Contract Type
Permanent
Location
Remote or Hybrid London Work
£80k basic (neg) + uncapped comms + shares (2-3 year exit plan)
Job Reference
Media IQ- Digital Att193
Do you have strong business development sales experience?
Do you have a strong knowledge of the digital marketing ecosystem? (eg social, paid media, SEO, the role of agencies, online data links, CTV, ROPO etc)
Like the idea of setting up and spearheading the UK office of an established marketing attribution company?
If yes, please read on….
The Company
A highly respected customer journey analytics and attribution platform with a head office in Europe and successful operation in the USA. They are looking for someone to build and scale their UK operation.
The business was born out of the need for an objective, data-driven answer to the question; “What’s the true impact of each advertisement in my marketing mix?”. The company\’s platform empowers their clients with a comprehensive understanding of the role and ROI of every marketing channel in their arsenal, be it online or offline, free or paid. Through unbiased data analysis, they provide actionable insights that transcend bias.
Additionally, they unlock operational insights at the intersection of the product catalog, target audiences, and online/offline marketing channels. By optimizing acquisition, upsell, and retention strategies, they help their clients to maximize the lifetime value of their customers.
About BDD / UK Country Director role
This established data-driven algorithmic attribution platform is looking for an experienced digital sales professional to set up and grow their UK operation.
This is a unique opportunity to work for a successful entrepreneur who has a clear ambition in place to set up, scale and then sell (within 2-3 years) a UK operation to their wider business, and your success will determine the value of your shares at sale.
You will begin by targeting and winning new UK customers across retail, insurance, utilities, travel, finance and more, who in the short term will be supported by the European head office. You will have support, guidance, case studies and contacts to help you to hit the ground running and start to map the UK market.
Aside from the day to day selling, you will start to build your UK sales and marketing functions as you continue to grow your client list. They don\’t currently have an office so you would start remotely and ultimately decide whether you feel the UK division needs a shared working space.
Requirements:
- Must be a sales person who has the confidence and legacy of sourcing and securing new business. This is a sales role first and foremost (to begin with)
- Cannot have a non-compete clause – will need to have the freedom to sell to all types of clients
- Must have a good understanding of internet ecosystem – digital marketing, SEO, social, CPM, how agencies work, online data links, CTV, ROPO
- Must have a grip of the UK digital marketing landscape
- Able to commute to London as most of the clients are likely to be within the Greater London area
- Smart, honest and strong networker
- Likeable, driven and capable
- Strong questioning and listening skills
- Team player
- Stable career history
If you think that you have the drive, knowledge and capability to lead this new chapter in the company\’s evolution, please apply.
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UK Country Manager / Business Development Director - Customer Journey Analytics + Attribution P[...] employer: Media IQ Recruitment Ltd
Contact Detail:
Media IQ Recruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land UK Country Manager / Business Development Director - Customer Journey Analytics + Attribution P[...]
✨Tip Number 1
Familiarize yourself with the latest trends in customer journey analytics and attribution. Understanding the nuances of how different marketing channels interact will give you an edge in discussions with potential clients.
✨Tip Number 2
Leverage your existing network in the UK digital marketing landscape. Reach out to contacts in retail, finance, and other relevant sectors to gather insights and potentially warm leads before you even start.
✨Tip Number 3
Prepare to showcase your sales achievements and strategies in previous roles. Be ready to discuss specific examples of how you've successfully sourced and secured new business in a competitive environment.
✨Tip Number 4
Stay updated on the competitive landscape of the digital marketing ecosystem. Knowing your competitors and their offerings will help you position the company's platform effectively when engaging with potential clients.
We think you need these skills to ace UK Country Manager / Business Development Director - Customer Journey Analytics + Attribution P[...]
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your business development sales experience and knowledge of the digital marketing ecosystem. Use specific examples that demonstrate your success in similar roles.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for setting up and leading the UK operation. Mention your understanding of the company's mission and how your skills align with their goals.
Showcase Relevant Experience: Emphasize your experience in targeting and winning new customers across various sectors like retail, finance, and travel. Provide metrics or achievements to back up your claims.
Highlight Networking Skills: Since this role requires strong networking abilities, mention any relevant connections you have in the UK digital marketing landscape and how you plan to leverage them for business growth.
How to prepare for a job interview at Media IQ Recruitment Ltd
✨Showcase Your Sales Experience
Be prepared to discuss your previous sales achievements in detail. Highlight specific examples where you successfully sourced and secured new business, as this role is primarily focused on sales.
✨Demonstrate Knowledge of the Digital Marketing Ecosystem
Familiarize yourself with key concepts in digital marketing, including SEO, social media, and online data links. Be ready to explain how these elements interact and their importance in customer journey analytics.
✨Understand the Company's Vision
Research the company's platform and its unique value proposition. Be ready to articulate how you can contribute to building and scaling the UK operation, aligning your goals with the company's ambition for growth and eventual sale.
✨Prepare Questions for the Interviewers
Think of insightful questions that demonstrate your interest in the role and the company. Ask about their current challenges in the UK market or how they envision the growth of the UK division, showing that you are proactive and engaged.