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For Companies At a Glance
- Tasks: Drive company growth by identifying and converting new business opportunities.
- Company: Join a leading creative services company specialising in brand experiences and live events.
- Benefits: Enjoy competitive salary, hybrid working, and uncapped bonus potential.
- Why this job: Be part of an innovative team that values creativity and impact in the marketing world.
- Qualifications: Proven B2B sales success, excellent communication skills, and CRM experience required.
- Other info: Opportunity for growth within a dynamic organisation and support from a top-notch marketing team.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Are you a natural hunter with a flair for consultative selling and a passion for creating memorable customer engagement experiences? We are seeking a dynamic and commercially driven New Business Manager to join a market-leading creative services company specialising in brand experiences, exhibitions, and live events.
This is a unique opportunity to represent an innovative business that offers bespoke, high-impact solutions to marketing teams looking to transform their event presence and customer engagement.
About the Role
As New Business Manager, you will be at the forefront of driving company growth by identifying, qualifying, and converting new business opportunities. Working closely with marketing, creative, and operations teams, you will play a vital role in positioning the company's brand as a trusted partner for strategic event engagement. You’ll lean on the in-house established creative resources, innovative product offering, and industry-leading tools to secure appointments, present compelling proposals, and negotiate successful outcomes. Once a deal is won, clients are transitioned to the Account Management team so you can stay focused on building your next pipeline of opportunities.
Key Responsibilities
- Own and manage a personal sales pipeline using a CRM (SugarCRM or equivalent), ensuring data integrity and accurate forecasting.
- Proactively source, qualify, and close new business opportunities through a combination of lead generation, social selling, and events-based prospecting.
- Build meaningful relationships with marketing teams and decision-makers to deeply understand their brand engagement goals.
- Create imaginative and commercially sound proposals, tailored to each prospect's objectives, using unique tools and services that differentiate the company in the market.
- Attend trade shows and industry events where they “exhibit exhibiting,” giving you real-time insight and valuable networking opportunities.
- Collaborate with cross-functional teams (creative, marketing, operations) to enhance proposals and ensure the company's offerings remain market-leading.
- Drive clients to the impressive HQ and showroom for immersive presentations that increase conversion and build credibility.
What We’re Looking For
Essential:
- Proven success in consultative B2B sales, ideally selling to marketing stakeholders.
- Track record of exceeding revenue targets and winning high-value deals.
- Excellent communication, negotiation, and presentation skills.
- Confidence in creatively critiquing briefs and shaping proposals to add strategic value.
- CRM experience and strong understanding of the full sales cycle.
- Social media savvy with strong LinkedIn skills for networking and outreach.
- Tenacious, self-motivated, and goal-oriented with a genuine passion for winning.
Desirable:
- Previous experience in the creative, live events, or exhibitions industry.
- Certificated sales training or professional development in sales.
- Understanding of branding, experiential marketing, or customer engagement tools.
Who You Are
You’re an energetic and credible sales professional who can command a room and turn ideas into action. You thrive in fast-paced, creative environments and are naturally persuasive without being pushy. You’re as comfortable cold calling as you are presenting to a boardroom. Most importantly, you’re driven to succeed and eager to make a real impact.
The Offer
- Competitive salary with uncapped bonus potential.
- Flexible hybrid working: office, home, and on-site.
- Travel to leading exhibitions and industry events.
- Opportunity to work in a collaborative and creative culture.
- Full support from an award-winning marketing and design team.
- Company pension & benefits package.
- A clear path for growth within a dynamic, growing organisation.
Ready to Make Your Mark?
If you’re ready to bring energy, creativity, and commercial flair to a business that thrives on innovation and impact, we’d love to hear from you. Apply now with your CV and a brief cover letter outlining why you’re the perfect fit for this role.
New Business Manager employer: Northampton Business Directory
Contact Detail:
Northampton Business Directory Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land New Business Manager
✨Tip Number 1
Familiarise yourself with the latest trends in brand engagement and experiential marketing. This knowledge will not only help you understand the industry better but also allow you to speak confidently about how our services can meet potential clients' needs.
✨Tip Number 2
Leverage LinkedIn to connect with marketing professionals and decision-makers in your target industries. Engaging with their content and sharing insights can help you build relationships before you even step into the sales conversation.
✨Tip Number 3
Attend relevant trade shows and industry events, not just as a participant but as a networker. Use these opportunities to gather insights on competitors and potential clients, which can inform your approach when you apply.
✨Tip Number 4
Prepare to showcase your consultative selling skills during interviews. Be ready to discuss specific examples of how you've successfully identified and closed new business opportunities in the past, particularly in B2B environments.
We think you need these skills to ace New Business Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in consultative B2B sales, particularly any successes with marketing stakeholders. Use specific metrics to demonstrate how you've exceeded revenue targets and won high-value deals.
Craft a Compelling Cover Letter: In your cover letter, express your passion for creating memorable customer engagement experiences. Highlight your ability to build relationships and your understanding of branding and experiential marketing, as these are key aspects of the role.
Showcase Your Skills: Emphasise your communication, negotiation, and presentation skills in both your CV and cover letter. Provide examples of how you've creatively critiqued briefs and shaped proposals to add strategic value.
Highlight CRM Experience: Mention your experience with CRM systems like SugarCRM or equivalent. Detail how you've used these tools to manage sales pipelines and ensure data integrity, as this is crucial for the New Business Manager role.
How to prepare for a job interview at Northampton Business Directory
✨Showcase Your Consultative Selling Skills
Prepare to discuss your experience in consultative B2B sales. Be ready to share specific examples of how you've successfully engaged with marketing stakeholders and closed high-value deals.
✨Demonstrate Your Knowledge of the Industry
Familiarise yourself with the creative services, live events, and exhibitions industry. Highlight any relevant experience or understanding of branding and customer engagement tools during the interview.
✨Prepare Compelling Proposals
Think about how you would tailor proposals to meet the unique objectives of potential clients. Be prepared to discuss your approach to creating imaginative and commercially sound proposals that differentiate the company.
✨Leverage Your Networking Skills
Since social media savvy is essential for this role, be ready to talk about your LinkedIn strategies and how you've used networking to generate leads and build relationships with decision-makers.
