Social Marketing Manager

Social Media Manager Job Type: Full Time, Permanent Location: Chelmsford, Essex Working Hours: Monday – Friday Salary: £30,000 – £35,000 per annum Benefits: £30,000 – £35,000 Basic salary. Free on-site parking. 28-day annual leave. Walking distance to Chelmsford town centre and travel services. International Property Media is a globally active organisation established since 1989, operating across the following fields: The International Property Awards, International Events and Luxury Magazine Publishing. The Property Awards is the world's largest and most prestigious programme recognising excellence in the property industry with huge brand awareness and customer satisfaction worldwide. Our sales and business activities stretch across the world, and have included the creation and operation of highly esteemed events in Bangkok, Kuala Lumpur, Toronto, Dubai, Shanghai and London. At International Property Media, we continuously strive towards creating an exciting, innovative, collaborative and welcoming culture where everyone’s input is valued. We believe that an open and diverse culture is the key to continuous improvement and personal development, providing everyone with the tools to reach their full potential. We are now looking for proactive individuals who can embrace our work culture and core values, whilst providing a key role to help our company achieve its long-term goals. Role Responsibilities – Social Media Manager: International Property Media is looking for passionate and skilled social media managers, capable of reflecting our enterprise through social media channels, optimising our social media presence. Oversee day-to-day management of social media campaigns and ensure brand consistency. Creating captivating content on behalf of the organisations social media sites, which may include writing blogs, articles, posts and multimedia content. Facilitate scaling brand and company awareness through various social media channels. Developing and implementing social media strategies and tactics with the aim of increasing customer engagement and converting into sales. Manage budgets for paid social media campaigns and ensure cost-effectiveness. Develop and implement paid social media strategies to meet short and long-term targets. Manage end-to-end delivery of paid social campaigns, from planning to optimization. Creating actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Instagram, YouTube and LinkedIn. Collection of consumer data and analysis of social media interactions and visits to create comprehensive reports and improve future marketing strategies and campaigns. Monitor and report progress on all platforms by using analytical tools such as Google Analytics and others. Increasing traffic to website, subscriptions to magazines. Requirements – Social Media Manager: Excellent communication and presentation skills. IT proficiency. Multitasking and the ability to prioritise. Strong organisational skills. Able to work independently and as part of a team. Strong networking skills. Developing effective marketing campaigns. Strong creative skills. Excellent written English skills. Experience using Microsoft Office applications e.g., Word, PowerPoint, Excel and Photoshop. Converting enquiries into sales. Able to identify and delegate tasks. Pro-active. Innovative. Flexibility