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- Tasks: Plan and optimise multi-channel media campaigns for automotive clients.
- Company: The Whole Caboodle is a dynamic agency in Harrogate, established in 1994.
- Benefits: Enjoy a competitive salary, ongoing training, and a vibrant office environment.
- Why this job: Join a supportive team, make an impact, and advance your media career.
- Qualifications: 3-5 years experience in digital media planning and proficiency in key platforms.
- Other info: Office-based role; must be local to Harrogate. Love for dogs is a plus!
The predicted salary is between 24000 - 40000 £ per year.
Are you a talented and ambitious Digital Media Planner Buyer ready for the next significant step in your career? The Whole Caboodle, established in 1994, is a dynamic and forward-thinking agency based in Harrogate, seeking a driven and experienced Digital Media Planner Buyer to join our growing team. This is an exceptional opportunity for a mid-weight professional (3-5 years' experience) to take ownership of key client accounts and shape impactful media strategies.
About the Role: As our Digital Media Planner Buyer, you will be responsible for planning, executing, and optimizing multi-channel media campaigns for a diverse range of automotive clients. You will leverage the latest digital platforms to drive tangible results.
Key Responsibilities:- Developing and implementing comprehensive digital media plans across Google Ads, Meta, and other paid social media platforms.
- Demonstrating a strong understanding and practical application of the latest features and best practices within these platforms.
- Integrating digital strategies with traditional media channels, including broadcast (TV/Radio), ambient, and outdoor advertising.
- Analyzing campaign performance, providing insightful reports, and making data-driven recommendations for optimization.
- Building strong relationships with clients, media owners, and suppliers.
- Contributing to the strategic growth and development of the media planning and buying function within the agency.
- Playing a key role in training and mentoring other team members, contributing to overall skill development.
- Proven experience (3-5 years) in a Digital Media Planner Buyer role within an agency environment.
- Full proficiency and demonstrable expertise across key digital platforms: Google Ads, Meta Business Suite (Facebook, Instagram, etc.), and other relevant paid social channels (TikTok, LinkedIn).
- A solid understanding and appreciation for the role of traditional media (broadcast, ambient, outdoor) within a broader media mix.
- Excellent analytical skills with the ability to translate data into actionable insights.
- Strong communication, negotiation, and presentation skills.
- A proactive, results-oriented attitude with a passion for the evolving media landscape.
- Must reside within easy commutable distance of our Harrogate office, as this is an office-based role to facilitate team collaboration and training.
- A highly competitive salary package commensurate with experience.
- The opportunity to work with a talented and supportive team on exciting accounts.
- A vibrant and collaborative office environment in Harrogate.
- Ongoing training and development opportunities to enhance your skills.
- The chance to make a significant impact on the agency's growth and success.
This is a unique opportunity to step into a leadership role within a thriving agency. Ready to advance your media career? If you are driven, experienced, and seeking a challenging, rewarding role with genuine career progression, we encourage you to apply. You will enjoy working here. Submit your CV and cover letter outlining your relevant experience and why you're the ideal candidate for this role. We look forward to hearing from you!
Job Type: Full-time
Pay: Up to £40,000 per year
Schedule: Monday to Friday 9-5:30
Work Location: In the office
Middleweight Digital Media Planner Buyer employer: The Whole Caboodle
Contact Detail:
The Whole Caboodle Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Middleweight Digital Media Planner Buyer
✨Tip Number 1
Familiarise yourself with the latest features and best practices of Google Ads and Meta Business Suite. Being able to discuss recent updates or changes in these platforms during your interview will demonstrate your proactive approach and expertise.
✨Tip Number 2
Prepare to showcase your analytical skills by bringing examples of past campaigns you've worked on. Be ready to discuss how you used data to optimise performance and the results you achieved, as this will highlight your ability to drive tangible results.
✨Tip Number 3
Build a solid understanding of how digital media integrates with traditional channels. You might want to prepare insights on how you've successfully combined these strategies in previous roles, as this is a key aspect of the job.
✨Tip Number 4
Network with professionals in the industry, especially those who work at The Whole Caboodle or similar agencies. Engaging with them can provide valuable insights into the company culture and expectations, which can help you tailor your approach during the application process.
We think you need these skills to ace Middleweight Digital Media Planner Buyer
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in digital media planning and buying. Focus on your proficiency with platforms like Google Ads and Meta, and include specific examples of successful campaigns you've managed.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the digital media landscape and how your skills align with the role. Mention your experience in integrating digital strategies with traditional media and your analytical abilities to drive results.
Showcase Your Analytical Skills: Provide examples in your application that demonstrate your ability to analyse campaign performance and make data-driven recommendations. Highlight any tools or methodologies you use to derive insights from data.
Highlight Team Collaboration: Since this role involves mentoring and training team members, mention any previous experiences where you've contributed to team development or collaborated effectively with colleagues to achieve common goals.
How to prepare for a job interview at The Whole Caboodle
✨Showcase Your Digital Expertise
Make sure to highlight your experience with key digital platforms like Google Ads and Meta Business Suite. Prepare specific examples of successful campaigns you've managed, focusing on how you leveraged these tools to achieve results.
✨Demonstrate Analytical Skills
Be ready to discuss how you've used data to inform your media strategies. Bring along examples of reports you've created and the insights you've drawn from campaign performance metrics to optimise future efforts.
✨Understand the Bigger Picture
Familiarise yourself with how digital media integrates with traditional channels. Be prepared to discuss your approach to creating a cohesive media strategy that includes broadcast and outdoor advertising alongside digital efforts.
✨Prepare for Relationship Building
Since building strong relationships is key in this role, think about how you've successfully collaborated with clients and media owners in the past. Be ready to share anecdotes that demonstrate your communication and negotiation skills.
