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- Tasks: Join our team to analyse and optimise website performance through A/B testing and user journey improvements.
- Company: We're a dynamic performance marketing agency focused on delivering exceptional results for our clients.
- Benefits: Enjoy remote work flexibility, competitive salary, and opportunities for professional growth.
- Why this job: Be part of a collaborative team that values creativity and innovation in enhancing customer experiences.
- Qualifications: Experience in digital marketing or CRO, with strong analytical skills and knowledge of A/B testing tools.
- Other info: Ideal for tech-savvy individuals who thrive in a fast-paced environment and love problem-solving.
The predicted salary is between 28000 - 36000 £ per year.
My client is looking for a CRO/UX strategist with a real eye for detail to join their team. The successful candidate will be positioned within their Performance Marketing team and play a key part in helping the team achieve their strategic goals. You will be knowledgeable and results-focused, as one of the go-to individuals within the team for advice and expertise on all areas of CRO. You will liaise with internal teams, outsourcers, and clients to ensure smooth project execution, timely approvals, and efficient communication of test results. You will collaborate with a dynamic team, including designers, developers and strategists to help develop client-side experiments and implement strategic customer experience initiatives.
Key Responsibilities
- Analyse client’s website performance looking at areas for improvement.
- Make sure tests are developed to spec, with an eye on feasibility and impact.
- Monitor/ analyse the performance of live A/B tests, ensuring accurate data collection.
- Peer code reviews, ensuring best practices /optimising for performance and reliability.
- Review and debug tracking solutions, ensuring data accuracy and integrity.
- Assess feasibility of proposed tests, providing insights into technical and strategic implications.
- Experience managing multiple projects, ensuring timely delivery and quality outcomes.
Requirements
- Experience in a digital marketing, CRO, or project strategy role.
- An understanding and improving user journeys.
- Understanding of data analytics, e.g. GA4 and Adobe Analytics.
- Make sure design and functionality consistency across various browsers/devices.
- Solid experience with A/B testing tools (e.g., VWO, Google Optimize).
- Effective Communicator: Articulating complex technical findings to stakeholders.
Nice to have
- Design experience with Figma and or Photoshop.
- Experience with tagging tools like Google Tag Manager.
- Some expertise/awareness with JavaScript (ES5 ES6) jQuery.
Conversion Rate Optimisation Specialist - Lichfield/Remote (UK Only) employer: Arden Resourcing Limited
Contact Detail:
Arden Resourcing Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Conversion Rate Optimisation Specialist - Lichfield/Remote (UK Only)
✨Tip Number 1
Familiarise yourself with the latest trends in Conversion Rate Optimisation (CRO) and user experience (UX). This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews, showcasing your passion and knowledge.
✨Tip Number 2
Network with professionals in the CRO and digital marketing fields. Attend webinars, join relevant online communities, or connect with industry experts on LinkedIn. Building these relationships can lead to valuable insights and potential referrals for the position.
✨Tip Number 3
Prepare to discuss specific A/B testing tools and analytics platforms you've used in the past. Being able to share your hands-on experience with tools like Google Optimize or GA4 will demonstrate your practical knowledge and readiness for the role.
✨Tip Number 4
Showcase your problem-solving skills by preparing examples of how you've improved user journeys or website performance in previous roles. Highlighting your ability to analyse data and implement changes effectively will make you stand out as a candidate.
We think you need these skills to ace Conversion Rate Optimisation Specialist - Lichfield/Remote (UK Only)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, CRO, and project strategy. Emphasise your knowledge of A/B testing tools and data analytics, as these are crucial for the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for conversion rate optimisation and detail how your skills align with the job requirements. Mention specific projects where you've successfully improved user journeys or website performance.
Showcase Your Analytical Skills: Provide examples of how you've used data analytics tools like GA4 or Adobe Analytics to drive decisions. Highlight any experience you have with monitoring and analysing A/B tests, as this is key for the position.
Prepare for Technical Questions: Be ready to discuss your experience with tracking solutions and coding practices. Familiarise yourself with common technical challenges in CRO and be prepared to articulate your problem-solving approach.
How to prepare for a job interview at Arden Resourcing Limited
✨Showcase Your Analytical Skills
As a Conversion Rate Optimisation Specialist, you'll need to demonstrate your ability to analyse website performance. Be prepared to discuss specific examples of how you've identified areas for improvement in past roles and the impact of your recommendations.
✨Familiarise Yourself with A/B Testing Tools
Since experience with A/B testing tools is crucial for this role, make sure you can talk confidently about your experience with tools like VWO or Google Optimize. Consider preparing a case study where you successfully implemented A/B tests and the results achieved.
✨Communicate Complex Ideas Clearly
Effective communication is key in this role. Practice explaining complex technical concepts in simple terms, as you'll need to articulate findings to stakeholders who may not have a technical background. Think of examples where you've done this successfully.
✨Demonstrate Project Management Experience
You'll be managing multiple projects simultaneously, so be ready to discuss your project management skills. Highlight any tools or methodologies you've used to ensure timely delivery and quality outcomes, and share examples of how you've navigated challenges in past projects.
