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For Companies At a Glance
- Tasks: Drive engagement through email campaigns, data segmentation, and media coordination.
- Company: Astutis is a leader in workplace health and safety training, part of Wilmington plc.
- Benefits: Enjoy hybrid working, competitive salary, and a supportive, inclusive culture.
- Why this job: Own your campaigns and make a real impact in a collaborative team environment.
- Qualifications: Experience with Mailchimp, CRM platforms, and strong communication skills required.
- Other info: Disability Confident employer, guaranteeing interviews for eligible candidates.
The predicted salary is between 26000 - 27000 £ per year.
Location: Hybrid/Nantgarw - Cardiff (3 days in the office, 2 days working from home)
Salary: £26,000.00 to £27,000.00 (DoE)
Contract: Permanent, Full-time
Why Do We Want You
Are you a proactive and detail-focused marketing professional with experience in email campaigns (Mailchimp), CRM segmentation, and strategic ad placements? If you have a track record of driving engagement and conversions through data-led marketing, this role could be a great fit for you.
Please note: At Wilmington Plc, we celebrate individuality and are committed to fostering an inclusive workplace. As a Disability Confident employer, we shortlist all applicants who meet the essential role criteria and guarantee an interview for candidates with disabilities who meet these criteria. For reasonable adjustments or to apply under our interview guarantee scheme, please use the contact details provided once you have clicked “apply”!
Job Purpose, Tasks and Responsibilities
This role will play a key part in driving awareness, engagement, and conversions across our product portfolio through email marketing, data-driven segmentation, and strategic advertising placement.
Key Responsibilities
- Email Marketing (Mailchimp)
- Build and schedule email campaigns across multiple product lines using Mailchimp, working with our graphic designer and content curator.
- Collaborate with internal teams to gather content, develop messaging, and ensure brand consistency.
- Create and manage email journeys and automation where appropriate.
- Monitor campaign performance and provide insights for continuous improvement (open rates, CTR, conversions, etc.).
- Develop targeted email lists based on user behaviour, demographics, and engagement history.
- Media & Advertising Coordination
- Research and evaluate relevant industry publications and media outlets.
- Coordinate the booking and delivery of advertising assets with media contacts.
- Maintain a media calendar and track performance of advertising spend.
- CRM & Data Segmentation
- Support data-driven decision-making through campaign reporting and analysis.
What’s the Best Thing About This Role
You will have real ownership over your campaigns from start to finish. Working across email, data, and media to make a measurable impact within a collaborative and growing team.
What’s the Most Challenging Thing About This Role
Balancing multiple campaigns across different product lines while ensuring consistent messaging, timely delivery, and strong performance insights all in a fast-paced, deadline-driven environment.
What We’re Looking For
To be successful in this role, you must have:
Essential:
- Proven experience with Mailchimp (or similar email marketing platforms).
- Experience managing email campaigns from concept to reporting.
- Strong understanding of CRM platforms and data segmentation.
- Experience liaising with external media contacts and managing ad bookings.
- Excellent written and verbal communication skills.
- Strong attention to detail and ability to manage multiple projects simultaneously.
Desirable:
- Experience with marketing automation tools.
- Basic HTML knowledge for email template editing.
- Familiarity with GDPR and email marketing best practices.
We know it’s not a skill, but the successful candidate must have permission to work in the role’s location by the start of their employment.
About us
Astutis is a market leader in workplace health, safety, and environmental training, helping organisations create safer, healthier work environments. As part of Wilmington plc, we are committed to delivering high-quality courses and outstanding customer service.
Find What You’re Looking For
We are ambitious and inclusive, filled with integrity and curiosity. We are Wilmington plc. Are you? Join us and achieve more within your career with mutual respect, support, and fair rewards.
Click on “APPLY” today!
Email and Media Marketing Campaign Executive in Cardiff employer: Astutis
Contact Detail:
Astutis Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Email and Media Marketing Campaign Executive in Cardiff
✨Tip Number 1
Familiarise yourself with Mailchimp and its features. Since this role heavily relies on email marketing through Mailchimp, understanding how to create and manage campaigns effectively will give you a significant edge during the interview.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in past roles. Be ready to discuss specific metrics like open rates and conversions, as these are crucial for the position.
✨Tip Number 3
Research Astutis and Wilmington plc to understand their brand values and product offerings. Tailoring your conversation to align with their mission can demonstrate your genuine interest in the company and the role.
✨Tip Number 4
Prepare to discuss your experience with CRM platforms and data segmentation. Highlight any specific projects where you successfully targeted audiences based on user behaviour, as this is a key responsibility of the role.
We think you need these skills to ace Email and Media Marketing Campaign Executive in Cardiff
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with email marketing, particularly with Mailchimp. Include specific examples of campaigns you've managed and the results achieved to demonstrate your impact.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention how your skills in CRM segmentation and data-driven marketing align with their needs, and provide examples of your past successes.
Showcase Your Communication Skills: Since excellent written and verbal communication skills are essential, ensure that your application is free from errors and clearly articulates your thoughts. Use concise language and a professional tone throughout.
Highlight Relevant Experience: Emphasise any experience you have with media coordination and advertising. Discuss how you've successfully liaised with external contacts and managed ad bookings, as this will be crucial for the role.
How to prepare for a job interview at Astutis
✨Showcase Your Email Marketing Skills
Be prepared to discuss your experience with Mailchimp or similar platforms. Bring examples of successful email campaigns you've managed, highlighting your role in building, scheduling, and analysing them.
✨Demonstrate Data-Driven Decision Making
Since this role involves CRM segmentation and data analysis, be ready to explain how you've used data to inform your marketing strategies. Discuss specific metrics you've tracked and how they influenced your campaign decisions.
✨Communicate Clearly and Effectively
Excellent communication skills are essential for this position. Practice articulating your thoughts clearly, especially when discussing past projects. Be sure to convey your ideas confidently and concisely during the interview.
✨Prepare for Scenario-Based Questions
Expect questions that assess how you handle multiple campaigns and tight deadlines. Think of examples from your past where you successfully managed competing priorities and maintained quality in your work.
