Student Recruitment and Marketing Officer
Student Recruitment and Marketing Officer

Student Recruitment and Marketing Officer

Leicester Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead student recruitment and marketing efforts across multiple campuses.
  • Company: Join Scholars School System, a dynamic charity focused on education and student success.
  • Benefits: Enjoy competitive salary, 28 days holiday, and up to £5k annual incentives.
  • Why this job: Be part of a high-performance culture that values innovation and personal development.
  • Qualifications: BSc/Master’s in Marketing with 5 years experience in education marketing.
  • Other info: Opportunities for travel and continuous professional development included.

The predicted salary is between 36000 - 60000 £ per year.

Scholars School System, a project of UK CURRICULUM & ACCREDITATION BODY (UKCAB, a registered charity founded in 2006), is seeking a Student Recruitment and Marketing Officer across all campuses, including Birmingham, Manchester, London, Bradford, and Leicester, based in the Birmingham campus.

Reports to: Director of Admissions and Marketing

Purpose and Responsibilities: The Marketing, Recruitment and Outreach department comprises of front facing dynamic teams whose responsibilities are to meet recruitment and conversion targets as well as wider college set targets. The department has strong links with key external stakeholders, as well as fruitful relationships with all departments across the College. The team has a high performance culture and would welcome applications from forward thinking, innovative and driven applicants who demonstrate a strong commitment to Scholars School System mission and values. This role is on a permanent basis.

Main duties and responsibilities:

  • To lead the development of relationships between Scholars School System and other schools, colleges, job centres, education training providers.
  • Implement an agreed strategy to grow applications and build relationships with key stakeholders including prospective students, head teachers, and school staff.
  • Work closely with internal and external stakeholders to design and develop a variety of on campus events.
  • Organise three pre-application Open Days at the Scholars School System each attracting over 2,000 visitors. Ensure Open Day feedback is collated and shared with relevant colleagues.
  • Lead recruitment activity for a targeted cohort of stakeholders by region, attending and co-ordinating recruitment events nationally.
  • Lead recruitment activity for all campuses.
  • Develop the team’s communication plans, copy writing and proof reading including managing the mailings and communications to our key stakeholders to inform them of events.
  • Oversee the Student Recruitment and outreach website content.
  • Create, enhance and maintain links with targeted schools, colleges and careers services.
  • Co-ordinate with central marketing the preparation of marketing materials for student recruitment and outreach activities.
  • Manage and maintain data for activity including feedback, student data records and stakeholder data.
  • Report on activity associated with link partners and projects.
  • Represent Scholars School System at key stakeholder meetings and forums as appropriate.
  • Fulfil any other duties as appropriate to the role.

Additional responsibilities:

  • Engage in continuous personal and professional development in line with the demands of the role, including undertaking relevant training and development activities to develop themselves and support the development of others.
  • Ensure and promote the personal health, safety and wellbeing of staff and students.
  • Carry out duties in a way which promotes fairness in all matters, and which engenders trust.
  • Promote equality of opportunity and support diversity and inclusion.

Essential: BSc/Master’s Degree in Marketing. Minimum 5 Years of experience in marketing within a higher/further education setting within the United Kingdom.

Salary and Benefits: Competitive. Basic hours are 9am to 6pm on site. Trips away from the office are often required. Holiday entitlement is 28 days annual leave plus bank holidays. Up to £5k annual incentives pro-rata given quarterly on meeting KPIs upon successful probation period. 3% annual increase per year on completion from your start date of service and on meeting KPI’s.

Student Recruitment and Marketing Officer employer: Scholars School System

Scholars School System is an exceptional employer that fosters a dynamic and high-performance culture, making it an ideal workplace for innovative and driven individuals. With competitive benefits including 28 days of annual leave, generous incentives, and a commitment to personal and professional development, employees are supported in their growth while contributing to meaningful educational outreach across multiple campuses. Located in Birmingham, the role offers unique opportunities to engage with diverse stakeholders and make a significant impact in the education sector.
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Contact Detail:

Scholars School System Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Student Recruitment and Marketing Officer

✨Tip Number 1

Network with professionals in the education sector, especially those involved in student recruitment and marketing. Attend relevant events or webinars to connect with potential colleagues and learn about industry trends.

✨Tip Number 2

Familiarise yourself with the Scholars School System's mission and values. Tailor your conversations and interactions to reflect how your personal goals align with their objectives, showcasing your commitment to their cause.

✨Tip Number 3

Prepare to discuss specific strategies you would implement for student recruitment and outreach. Think about innovative ideas that could attract prospective students and engage with schools and colleges effectively.

✨Tip Number 4

Research the current trends in marketing within the higher education sector. Being knowledgeable about recent developments will help you stand out during discussions and demonstrate your proactive approach to the role.

We think you need these skills to ace Student Recruitment and Marketing Officer

Relationship Building
Event Management
Stakeholder Engagement
Marketing Strategy Development
Copywriting and Proofreading
Data Management
Communication Skills
Project Coordination
Analytical Skills
Knowledge of Higher Education Sector
Team Leadership
Public Speaking
Networking Skills
Adaptability
Continuous Professional Development

Some tips for your application 🫡

Understand the Role: Read the job description thoroughly to understand the responsibilities and requirements. Tailor your application to highlight how your skills and experiences align with the role of Student Recruitment and Marketing Officer.

Craft a Compelling CV: Ensure your CV is up-to-date and clearly outlines your relevant experience in marketing, particularly within the education sector. Use bullet points for clarity and focus on achievements that demonstrate your ability to meet recruitment targets.

Write a Strong Cover Letter: Your cover letter should express your enthusiasm for the role and the organisation. Highlight specific experiences that showcase your skills in relationship building, event organisation, and communication strategies relevant to student recruitment.

Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial for this role.

How to prepare for a job interview at Scholars School System

✨Know the Organisation Inside Out

Before your interview, make sure you research Scholars School System thoroughly. Understand their mission, values, and recent initiatives. This will help you demonstrate your genuine interest in the role and how you can contribute to their goals.

✨Showcase Your Marketing Experience

Prepare specific examples from your past experience that highlight your marketing skills, especially in a higher or further education context. Be ready to discuss successful campaigns you've led or participated in, and how they relate to the responsibilities of the role.

✨Demonstrate Relationship-Building Skills

Since the role involves building relationships with schools, colleges, and other stakeholders, be prepared to discuss your approach to networking and collaboration. Share examples of how you've successfully engaged with external partners in the past.

✨Prepare for Scenario-Based Questions

Expect scenario-based questions that assess your problem-solving abilities and how you would handle specific situations related to student recruitment and marketing. Think about potential challenges you might face in the role and how you would address them.

Student Recruitment and Marketing Officer
Scholars School System
Location: Leicester
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