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- Tasks: Join a dynamic team to drive PR activities and media relations in the insurance sector.
- Company: A global, employee-owned insurance broker with a people-first culture and a commitment to innovation.
- Benefits: Enjoy work/life balance, career progression, and opportunities for volunteering and sustainability initiatives.
- Why this job: Make a real impact in a collaborative environment while developing your PR skills and network.
- Qualifications: Experience in PR or corporate communications, excellent writing skills, and knowledge of the insurance industry preferred.
- Other info: This is a mid-senior level role requiring onsite presence three days a week in London.
The predicted salary is between 36000 - 60000 £ per year.
Our client, a global and employee-owned insurance broker, is looking for a PR Account Executive to join their corporate communications team. This full-time, permanent role, based in their central London office, requires onsite presence three days per week. The Account Executive will work closely with the Group PR Director, PR Assistant Manager, and PR agencies to drive communications and PR activities across various channels, both internally and externally. The focus will be on media relations, story pitching, and PR output monitoring.
Responsibilities:
- Proactive Media Relations: The PR Account Executive will generate positive coverage for our client by liaising with product lines and marketing teams, arranging commentary, building internal relationships to identify stories, working with PR agencies to secure commentary, drafting briefings, and maintaining media relations. They will arrange interviews for key spokespeople to creatively and consistently tell our client's corporate story.
- Reactive Media Relations: The role involves coordinating media enquiries and responses, alerting senior management to potentially damaging enquiries, and developing appropriate responses in a timely manner.
- Press Releases, Q&As, Briefings: The PR Account Executive will produce high-quality written materials, manage the approval process, and distribute materials to the media or within the Group for information and guidance.
- PR Reporting: They will manage the collation of news coverage and create monthly coverage reports using the Signal platform to generate metrics.
- Social Media: The role includes collaborating with the social media team on LinkedIn posts and campaigns, working with internal communications on employee-focused announcements, and liaising with the digital team to post releases on the website.
Person Requirements:
- Previous experience in a similar PR or corporate communications role with a proven ability to secure media coverage.
- Demonstrated experience in managing diverse stakeholders across various business levels.
- Excellent writing skills with experience drafting copy for both internal and external communications.
- Preferably, a working knowledge of the insurance and/or financial services industry, its key players, and current hot topics.
Why work with our client?
Employee-owned and driven by an entrepreneurial spirit, our client empowers talented specialists to make a significant impact for clients while building successful and fulfilling careers. Their unique culture, centered on work/life balance, career progression, sustainability, and volunteering, sets them apart and keeps employees engaged and loyal. With our client, there is a community of like-minded individuals dedicated to driving change and achieving collective success.
If you have the relevant experience and this opportunity sounds interesting to you, please get in touch with our team including a copy of your CV as soon as possible via the form below. We are committed to equality of opportunity for all. Applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.
Inhouse PR Account Executive, Insurance, London employer: Hanson Search
Contact Detail:
Hanson Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Inhouse PR Account Executive, Insurance, London
✨Tip Number 1
Familiarise yourself with the latest trends and hot topics in the insurance and financial services industry. This knowledge will not only help you during interviews but also demonstrate your genuine interest in the field.
✨Tip Number 2
Network with professionals in the PR and insurance sectors. Attend industry events or join relevant online forums to connect with potential colleagues and learn more about the company culture at our client.
✨Tip Number 3
Prepare examples of your previous media relations successes. Be ready to discuss specific campaigns or stories you've pitched that resulted in positive coverage, as this will showcase your ability to drive results.
✨Tip Number 4
Research our client's corporate story and values. Understanding their mission and how they position themselves in the market will allow you to align your responses and show that you're a great fit for their team.
We think you need these skills to ace Inhouse PR Account Executive, Insurance, London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in PR or corporate communications. Focus on your ability to secure media coverage and manage diverse stakeholders, as these are key requirements for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for PR and your understanding of the insurance industry. Mention specific examples of how you've successfully managed media relations and produced high-quality written materials.
Showcase Writing Skills: Since excellent writing skills are crucial for this position, consider including samples of your previous work, such as press releases or articles, to demonstrate your ability to draft effective communications.
Highlight Collaborative Experience: Emphasise any experience you have working with teams, especially in a corporate environment. This role involves collaboration with various departments, so showcasing your teamwork skills will be beneficial.
How to prepare for a job interview at Hanson Search
✨Know Your Media Landscape
Familiarise yourself with the key media outlets and journalists relevant to the insurance industry. Understanding who covers what can help you demonstrate your proactive media relations skills during the interview.
✨Showcase Your Writing Skills
Prepare samples of your written work, such as press releases or articles. Be ready to discuss your writing process and how you tailor content for different audiences, as excellent writing is crucial for this role.
✨Demonstrate Stakeholder Management Experience
Be prepared to share examples of how you've successfully managed diverse stakeholders in previous roles. Highlight your ability to build relationships and navigate complex organisational structures.
✨Stay Updated on Industry Trends
Research current hot topics in the insurance and financial services sectors. Being knowledgeable about recent developments will show your passion for the industry and your readiness to contribute to the team.
