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- Tasks: Lead brand storytelling and create engaging campaigns across various platforms.
- Company: Join a dynamic team focused on innovative brand strategies and impactful narratives.
- Benefits: Enjoy a structured work schedule with potential for creative freedom and collaboration.
- Why this job: Be at the forefront of brand development, making a real impact in the corporate world.
- Qualifications: Bachelor’s degree in relevant fields with 8-10 years of experience in creative industries.
- Other info: Only Singaporeans are eligible to apply; shortlisted candidates will be notified.
The predicted salary is between 36000 - 60000 £ per year.
Working Location: Labrador Park
Working Hours: Monday – Thursday, 8.30am to 6pm, Friday: 8.30am to 5.30pm
Contract Duration: 11 Months
About the Role: You will be the lead on brand story-telling, responsible for creating thematic narratives for the purpose of creating awareness and education about the company. You will be responsible for ideating for the brand and developing creative campaigns that will resonate across multiple touchpoints/platforms to drive our corporate brand.
Job Responsibilities:
- Distilling and integrating core messaging across multiple business units into simple and engaging stories that will resonate with diverse target audiences
- Translating stories into necessary content/campaign ideas to reach relevant target audiences
- Working with relevant third-party agencies (research, media) to flesh out creative ideas and campaign plans to effectively and efficiently reach target audiences
- Spearhead the translation of creative ideas into narratives that will resonate across owned media such as website and social media platforms
- Working with a creative partner to bring ideas into life – whether in the form of a campaign or event or activation
Job Requirements:
- Bachelor’s Degree in Marketing, Mass Communications, Journalism or other relevant discipline.
- At least 8 – 10 years of working experience in creative industry/creative agencies OR 8 – 10 years of managing/working with creative agencies Client-side roles.
- Experience in engaging with and/or managing senior stakeholders a must
- Past leadership experience will be preferred.
- Only Singaporeans. We regret to inform that only shortlisted candidates will be notified.
[GOVT] Assistant Director, Brand and Content Strategist – JL employer: APBA TG HUMAN RESOURCE PTE. LTD.
Contact Detail:
APBA TG HUMAN RESOURCE PTE. LTD. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land [GOVT] Assistant Director, Brand and Content Strategist – JL
✨Tip Number 1
Familiarise yourself with the latest trends in brand storytelling and content strategy. This will not only help you understand the role better but also allow you to discuss relevant ideas during interviews, showcasing your passion and knowledge.
✨Tip Number 2
Network with professionals in the creative industry, especially those who have experience in brand management or content strategy. Attend industry events or join online forums to connect with potential colleagues or mentors who can provide insights and advice.
✨Tip Number 3
Prepare a portfolio that highlights your past work in brand storytelling and campaign development. Include case studies that demonstrate your ability to engage diverse audiences and manage projects effectively, as this will set you apart from other candidates.
✨Tip Number 4
Research StudySmarter's current branding and content strategies. Understanding our approach will enable you to tailor your discussions during the interview, showing how your skills and experiences align with our goals and vision.
We think you need these skills to ace [GOVT] Assistant Director, Brand and Content Strategist – JL
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Assistant Director, Brand and Content Strategist position. Tailor your application to highlight relevant experiences that align with the job description.
Craft a Compelling Cover Letter: Your cover letter should tell a story about your professional journey. Emphasise your experience in brand storytelling and campaign development, and explain how your background makes you a perfect fit for this role.
Showcase Relevant Experience: In your CV, focus on your past roles in the creative industry or with creative agencies. Highlight specific projects where you successfully managed campaigns or engaged with senior stakeholders, as these are crucial for this position.
Proofread and Edit: Before submitting your application, carefully proofread all documents. Ensure there are no spelling or grammatical errors, and that your writing is clear and professional. A polished application reflects your attention to detail.
How to prepare for a job interview at APBA TG HUMAN RESOURCE PTE. LTD.
✨Know Your Brand Story
Before the interview, make sure you understand the company's brand story and values. Be prepared to discuss how you can contribute to their narrative and what unique perspectives you can bring to the table.
✨Showcase Your Creative Campaigns
Prepare a portfolio of your past work that highlights successful campaigns you've led or contributed to. Be ready to explain your thought process and the impact these campaigns had on the target audience.
✨Engage with Stakeholders
Since the role involves managing senior stakeholders, think of examples from your experience where you successfully engaged with them. Be ready to discuss how you navigated challenges and built relationships.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's current branding strategies and future goals. This shows your genuine interest in the role and helps you assess if the company aligns with your career aspirations.
