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- Tasks: Join our team to boost brand recognition and attract top talent through creative marketing.
- Company: Cognizant is a leading global IT services company focused on innovation and excellence.
- Benefits: Enjoy flexible working options, corporate perks, and opportunities for personal growth.
- Why this job: Be part of a dynamic team that values creativity and makes a real impact on employer branding.
- Qualifications: Experience in employer branding or recruitment marketing; strong English skills required.
- Other info: Opportunity to work with diverse teams and enhance your project management skills.
The predicted salary is between 28800 - 43200 £ per year.
As an Employer Brand and Recruitment Marketing Associate, you will be part of an agile team across Cognizant EMEA increasing our brand recognition and attracting excellent talent to join the organization. While being the go-to team member for our UKI market, you will also own various aspects of the Employer Brand and Marketing (EB&M) function in partnership with your fellow team members. You are a fit for this role if you bring innovation and creative thinking along with your EB&M experience.
Your impact:
- Execute the EB&M strategy in alignment with our global EVP and company values to attract quality applicants.
- Be a storyteller; showcase authentic associate experiences across a variety of mediums, creating both short-form and long-form content, as well as video.
- Manage, adjust and report marketing campaigns to maximize ROI on platforms including CareerArc, Sprinklr, Beamery CRM, LinkedIn and Appcast.
- Nurture our talent network of potential candidates to keep Cognizant front of mind.
- Provide recruiter enablement such as brand coaching, event operations and enhancing the candidate experience.
- Collaborate cross-functionally with our internal communications, social media, diversity and inclusion, and design teams, as well as across HR functions.
- Promote EB&M activities and wins internally, cultivating buy-in from the business.
- Conduct competitive intelligence on current market and industry trends.
- Represent and support the company at various events to boost employer brand visibility and engagement.
- Highlight and integrate diversity, equity, and inclusion in all employer branding activities.
- Oversee and enhance the UKI career site by collaborating with different departments to create engaging and up-to-date content that attracts top talent.
To be successful, you need:
- Demonstrated experience in employer branding, recruitment marketing or transferrable role.
- Native or Bilingual Proficiency in English.
- Ability to be a self-starter working both independently and collaboratively.
- Adept at project management, problem-solving, creative thinking and an always-forward attitude.
- Ability to handle multiple projects and tasks simultaneously, ensuring timely and effective execution of all employer branding initiatives.
- Managed and optimized paid campaigns across various channels.
- Implemented employer branding and marketing initiatives in previous companies, with a track record of innovative ideas.
What’s nice to have:
- Previous experience with Fortune 500 and/or a large global enterprise.
- Familiarity with IT consultancies.
- Experience marketing across all job levels.
- Experience with one or more of the following platforms: Beamery, CareerArc, Sprinklr, Appcast, Canva, JobPixel, HappyDance, Trello.
If you’re ready to make an impact and shape our employer brand, we’d love to hear from you! Apply now and join our dynamic team.
Employer Branding and Recruitment Marketing Associate employer: Cognizant
Contact Detail:
Cognizant Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Employer Branding and Recruitment Marketing Associate
✨Tip Number 1
Familiarise yourself with the latest trends in employer branding and recruitment marketing. Follow industry leaders on LinkedIn and engage with their content to understand what innovative strategies are being implemented in the field.
✨Tip Number 2
Showcase your storytelling skills by creating a portfolio of content that highlights your previous work in employer branding. This could include videos, blog posts, or social media campaigns that demonstrate your ability to attract talent through engaging narratives.
✨Tip Number 3
Network with professionals in the recruitment marketing space. Attend relevant events or webinars where you can meet people from Cognizant or similar companies, as personal connections can often lead to job opportunities.
✨Tip Number 4
Research Cognizant's current employer branding initiatives and think about how you can contribute to them. Prepare specific ideas or suggestions that align with their values and goals, which will show your proactive approach during interviews.
We think you need these skills to ace Employer Branding and Recruitment Marketing Associate
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in employer branding and recruitment marketing. Use keywords from the job description to demonstrate that you understand the role and its requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your storytelling ability. Share specific examples of how you've executed successful EB&M strategies in the past, and express your passion for attracting top talent.
Showcase Your Creativity: Since the role requires innovation and creative thinking, consider including links to any content you've created, such as videos or articles, that demonstrate your skills in engaging potential candidates.
Highlight Relevant Tools Experience: Mention any experience you have with platforms like Beamery, CareerArc, or Sprinklr. If you’ve managed paid campaigns or enhanced candidate experiences, be sure to include those details to strengthen your application.
How to prepare for a job interview at Cognizant
✨Showcase Your Storytelling Skills
As an Employer Branding and Recruitment Marketing Associate, storytelling is key. Prepare examples of how you've effectively communicated brand messages or associate experiences in previous roles. Use specific metrics to demonstrate the impact of your storytelling.
✨Demonstrate Your Creative Thinking
This role requires innovation, so come ready with fresh ideas. Think about unique campaigns or strategies you've implemented before and be prepared to discuss how they could apply to Cognizant's employer branding efforts.
✨Familiarise Yourself with Relevant Platforms
Since the job involves managing marketing campaigns on platforms like LinkedIn and Beamery, brush up on your knowledge of these tools. Be ready to discuss any experience you have with them and how you’ve used data to optimise campaigns.
✨Highlight Your Project Management Skills
The ability to juggle multiple projects is crucial for this role. Prepare to share examples of how you've successfully managed various tasks simultaneously, ensuring timely execution of initiatives while maintaining quality.
