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- Tasks: Join our vibrant team to enhance brand visibility and optimise marketing campaigns.
- Company: A global online ladies fashion brand based in Manchester.
- Benefits: Enjoy flexible hours, up to 40% staff discount, and weekly sample giveaways.
- Why this job: Be part of a dynamic team in the fast-paced fashion industry with exciting growth opportunities.
- Qualifications: 2 years of digital marketing experience, preferably in fashion, with strong analytical skills.
- Other info: Work closely with creative teams and stay updated on fashion trends.
The predicted salary is between 42000 - 49000 £ per year.
Our client, a global online ladies fashion brand, is currently looking to recruit an experienced Digital Marketing Executive to join their vibrant team at their head offices in Manchester. Reporting to the Marketing Manager, you will support their marketing efforts to ensure an exceptional customer experience, with a focus on personalisation to optimise their brand presence. Your role will involve contributing to marketing initiatives across all platforms, enhancing brand visibility, and assisting in achieving key performance indicators.
The successful candidates will ideally work within the online fashion industry and have experience across both online and offline marketing channels including SEO, PPC, Display, Social, Affiliates, TV, and OOH.
Key Responsibilities:
- Support the Marketing Manager in executing the marketing strategy across both online and offline marketing channels, including SEO, PPC, Display, Social, Affiliates, TV, and OOH.
- Support on the planning, execution, and optimisation of marketing campaigns cross-channel to achieve overall business objectives.
- Effectively measure and report on campaign performance metrics, ensuring these are aligned with channel objectives and KPIs.
- Assist in generating awareness, website traffic, and sales through various digital channels.
- Work closely with the creative team to develop and brief engaging ad creatives and campaign assets that resonate with target audiences.
- Work cross-functionally with the broader marketing team to align marketing plans with the wider business goals.
- Stay updated on fashion trends and competitor activities to inform marketing strategies and identify new opportunities.
Requirements:
- 2 years of experience working within Digital on and offline Marketing is essential, preferably within the fashion industry.
- SEO / PPC / Paid Social experience.
- Great analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
- Experience working across territories is desirable.
- A keen eye for fashion trends and an understanding of what resonates with a fashion-forward audience.
- Excellent written and verbal communication skills.
- Continuously keeping up to date with the latest releases and updates across all platforms.
- Exceptional organisational skills.
- Ability to thrive in a fast-paced environment and quickly adapt to changing priorities and challenges.
- Challenge the status quo, innovative and open to try new tactics and strategies.
Why Join Us:
- Flexible core hours to accommodate individual needs.
- Up to 40% staff discount.
- Weekly sample giveaways.
DIGITAL MARKETING EXEC - ONLINE FASHION BRAND - £35K PAID SOCIAL employer: House Of Fashion Associates
Contact Detail:
House Of Fashion Associates Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land DIGITAL MARKETING EXEC - ONLINE FASHION BRAND - £35K PAID SOCIAL
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the fashion industry. This will not only help you understand the brand's positioning but also allow you to speak confidently about how you can contribute to their marketing strategies.
✨Tip Number 2
Network with professionals in the fashion and digital marketing sectors. Attend industry events or join online forums where you can connect with others who work in similar roles. This could lead to valuable insights and even referrals for the position.
✨Tip Number 3
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in previous roles. Be ready to discuss specific campaigns you've worked on and the results achieved, as this will demonstrate your ability to meet KPIs.
✨Tip Number 4
Research the company’s current marketing campaigns and be prepared to discuss your thoughts on them during the interview. Highlighting your understanding of their brand and suggesting innovative ideas can set you apart from other candidates.
We think you need these skills to ace DIGITAL MARKETING EXEC - ONLINE FASHION BRAND - £35K PAID SOCIAL
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly within the fashion industry. Emphasise your skills in SEO, PPC, and paid social, as these are crucial for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for fashion and digital marketing. Mention specific campaigns you've worked on and how they align with the company's goals. Personalise it to reflect your understanding of their brand.
Showcase Analytical Skills: In your application, provide examples of how you've used data to drive marketing decisions. Highlight any tools or methodologies you’ve employed to measure campaign performance and optimise results.
Stay Current with Trends: Demonstrate your knowledge of current fashion trends and digital marketing strategies in your application. This shows your enthusiasm for the industry and your ability to contribute fresh ideas to the team.
How to prepare for a job interview at House Of Fashion Associates
✨Showcase Your Digital Marketing Knowledge
Make sure to brush up on your knowledge of digital marketing channels, especially SEO, PPC, and social media. Be prepared to discuss specific campaigns you've worked on and how they contributed to brand visibility and sales.
✨Demonstrate Analytical Skills
Since the role requires great analytical skills, come ready to discuss how you've measured campaign performance in the past. Use examples that highlight your ability to interpret data and make data-driven decisions.
✨Stay Fashion-Forward
As this position is within the fashion industry, show your passion for fashion trends. Be prepared to talk about current trends and how they can influence marketing strategies, demonstrating your understanding of what resonates with a fashion-forward audience.
✨Prepare for a Fast-Paced Environment
The role demands adaptability and organisational skills. Think of examples from your previous roles where you successfully managed multiple priorities or adapted to changing circumstances, showcasing your ability to thrive in a dynamic setting.
