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- Tasks: Lead exciting PR campaigns and manage press office accounts with a creative flair.
- Company: Join TMW Tomorrow, a vibrant agency shaping culture through innovative PR and social strategies.
- Benefits: Enjoy 25 days' holiday, flexible working, and a fun, sociable team environment.
- Why this job: Be part of a culture-driven team that values creativity, collaboration, and personal growth.
- Qualifications: Experience in PR, strong media contacts, and a passion for culture and trends are essential.
- Other info: Hybrid role with opportunities for mentorship and professional development.
The predicted salary is between 28800 - 42000 £ per year.
We are TMW Tomorrow, a culture-led creative specialism that brings together PR, Social and Influencer to help brands shape the culture of tomorrow. We are part of TMW Unlimited, a leading integrated creative agency in London and Bristol. We believe that nothing drives culture more than the conversations surrounding it and we know that conversations can happen anywhere. Whether it starts on social and gets picked up by the media or breaks in news and carries through to social. Our knowledgeable team of PR, social and influencer experts build campaigns that get recognised in culture, whatever the platform. Our best-in-class offering covers everything from newsworthy campaigns to top-tier content creation, to developing cultural collaborations and communities that thrive.
We are looking for a talented and experienced Account Manager with a publicist mindset who has led across a variety of consumer campaigns as well as press office accounts. Please note this is a hybrid role which for us means a mix of working from home and our offices in Soho, London.
What You Will Do...
- You will have a deep understanding of the current media landscape, can create newsworthy stories and copy and loves the thrill of a sell in.
- You will have an exceptionally strong black book of contacts across national, broadcast, consumer and lifestyle media with the ability to help upskill the team in this area.
- You will have your ear to the ground when it comes to culture, media movements and press worthy talent and influencers.
- You will have a proven track record of securing coverage in national media titles from research to photo stunts and features.
- You will be comfortable with leading and managing campaign and press office clients including being a good communicator both within a team and with clients.
- You will have a clear understanding of your clients' business objectives, what makes them tick and how to upsell reactive ideas to support your account leads in securing organic growth.
- You will have a proven track record in running successful accounts including hitting and exceeding KPIs, strong presentation skills, client and financial management.
- You will have experience working with and managing influencers to create content that supports earned PR campaigns as well as supporting on new business pitches.
- You will be working across a range of PR first clients and further details of these will be shared during the interview process.
Requirements
- Deep interest in culture, trends and the media landscape to develop award winning newsworthy campaigns.
- A love for getting coverage and a good relationship with media.
- Organised and solutions driven with a flair for reactive ideas.
- An interest and understanding of the creator's climate, the role of influencer and social media in PR campaigns.
- Flexibility and a good team player who is seen as a mentor to the juniors to motivate and inspire their team.
- Open to sharing and learning with your team so we can all get the best out of one another.
Benefits
This is us... The TMW story is born out of the many successes we've created for our clients over the past 30 years, and now encompasses offices in London and Bristol with clients all over the world. We create ideas that move people. We believe that ideas should work everywhere and that brilliant results are what really matter. We combine deep digital and advertising expertise, a strong heritage in CRM and award-winning creativity to make it all happen. TMW is proudly part of UNLIMITED, a fully integrated agency group with human understanding at its heart. Through our Human Understanding Lab, we uncover behaviour-led insights that power performance and create a genuine business advantage for our clients.
What We Value...
- Give a Damn: We care about each other, our clients and our work. And this shines through everything we do.
- Be Brave: We believe in challenging each other, in standing up, in speaking out. We believe in trying new and difficult things in order to make ourselves and our work better.
- Stay Curious: We actively seek out the new and the unusual, finding inspiration everywhere in the world around us.
- Take Pride: We are open, accepting and inclusive, and we support each other on our journey to reach our true potential. We are actively working to ensure that we as an agency more fully reflect the society around us.
What We Give...
A thriving career with the chance to learn from passionate, talented colleagues and mentors. Exciting and varied client work with as much opportunity as you can handle. And a hugely sociable team to get to know.
Here's a snapshot of just some of the benefits you can enjoy as part of the team:
- 25 days' holiday + Bank Holidays
- Christmas closure
- Volunteer day and Birthday Day off
- Contributory Pension Scheme
- Life Assurance
- Healthcare Cash Back Scheme
- Interest free travel season ticket loan
- Cycle scheme
We have a calendar of social and charity events throughout the year, there's always something going on. Join us and join in. We make noise. We laugh. We share. We welcome new ideas and new people - including you.
Sound good? If you think you tick all the boxes, please send your CV and tell us why you should join the team.
As an equal opportunities workplace, we have a commitment to ensuring equal employment opportunity regardless of race, colour, ancestry, religion, socio-economic status, sex, national origin, sexual orientation, age, citizenship, marital status, neuro divergence, disability, gender, gender identity or expression. Whether you're just getting your foot in the door, or you are an experienced employee whose life circumstances are shifting, we are committed to creating a workplace that reflects the world we want to live in and are therefore flexible to accommodate each individual's needs as best as we can.
By submitting your CV, you consent to our Candidate Privacy Policy which can be seen in full at this link. If you would prefer us not to store your details or contact you please let us know.
Publicist employer: TMW
Contact Detail:
TMW Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Publicist
✨Tip Number 1
Network like a pro! Reach out to your contacts in the media landscape and engage with them on social platforms. Building relationships with journalists and influencers can give you an edge when applying for the Publicist role.
✨Tip Number 2
Stay updated on current trends and cultural movements. Follow relevant news outlets, blogs, and social media accounts to understand what makes a story newsworthy. This knowledge will help you demonstrate your expertise during interviews.
✨Tip Number 3
Showcase your campaign successes! Prepare examples of past campaigns you've led that resulted in significant media coverage. Being able to discuss these experiences confidently will impress the hiring team at TMW Tomorrow.
✨Tip Number 4
Be proactive in your approach. Consider creating a mock campaign or PR strategy for a brand you admire. Presenting this during your interview can highlight your creativity and understanding of the role, making you stand out as a candidate.
We think you need these skills to ace Publicist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in PR, social media, and influencer campaigns. Emphasise your achievements in securing media coverage and managing client accounts.
Craft a Compelling Cover Letter: In your cover letter, express your passion for culture and media. Mention specific campaigns you've led and how they align with TMW Tomorrow's values and objectives.
Showcase Your Media Contacts: If you have a strong network of media contacts, mention this in your application. Highlight how these relationships have helped you secure coverage in the past.
Demonstrate Cultural Awareness: Discuss your understanding of current trends and cultural movements in your application. Show how this knowledge can contribute to creating newsworthy campaigns for TMW Tomorrow.
How to prepare for a job interview at TMW
✨Know Your Media Landscape
Familiarise yourself with the current media landscape and key players in the industry. Be prepared to discuss recent trends and how they can influence PR strategies, showcasing your understanding of what makes a story newsworthy.
✨Showcase Your Contacts
Highlight your strong network of media contacts during the interview. Be ready to share examples of how you've leveraged these relationships to secure coverage for previous campaigns, demonstrating your ability to connect with journalists and influencers.
✨Demonstrate Cultural Awareness
Express your passion for culture and trends by discussing recent campaigns or movements that have caught your attention. This will show that you are not only knowledgeable but also genuinely interested in shaping conversations around culture.
✨Prepare for Scenario Questions
Anticipate scenario-based questions where you may need to outline how you would handle specific PR challenges. Think about past experiences where you've successfully managed client expectations or navigated difficult situations, and be ready to share those stories.
