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- Tasks: Manage Google Ads and optimise paid social campaigns for diverse clients.
- Company: Join a passionate West Midlands agency focused on exceptional brand development.
- Benefits: Enjoy hybrid working and competitive salary between £25-32k based on experience.
- Why this job: Be part of a skilled team, enhance your digital marketing skills, and make a real impact.
- Qualifications: Experience in account management, Google Analytics, and strong communication skills required.
- Other info: Opportunity to work on exciting B2C and B2B accounts with ongoing projects.
The predicted salary is between 25000 - 32000 £ per year.
About the Company
An outstanding West Midlands based integrated agency with a passion for developing exceptional brands is looking for a Digital Account Executive to join their growing performance marketing team.
Description
Working as part of this highly skilled digital media team and alongside the wider digital, PR & Social teams, you'll be responsible for working across a diverse range of B2C and B2B accounts with day to day responsibility for:
- Day to day management of Google Ads accounts including paid search, display video and shopping
- Optimisation of paid social campaigns
- Setting up new campaigns and supporting the account manager/director to onboard new clients
- Reporting on account performance and talking results through with clients
- Working on product feed optimisation and management for an Ecommerce platform
- Daily, weekly and monthly optimisations focused on ROAS
- Taking in briefs and feedback accurately from clients
- Traffic projects through the agency and updating schedules and account teams
- Supporting adhoc projects and ongoing campaigns inputting into search, display and paid social campaigns
Experience
To be considered for this position you'll ideally have experience in the following:
- Experience as an Account within an agency environment or working inhouse and confident in speaking to clients
- Google Analytics knowledge is essential (ideally GA4) and with Google Ads experience
- Ideally knowledge of PPC, Paid Social and SEO
- Excellent analytical skills
- Excellent communication and organisational skills
- Capable of crafting engaging and eloquent reports for clients
Remuneration £25-32k depending on experience
Hybrid working
Digital Account Executive employer: next level - marketing, creative, PR & digital recruitment
Contact Detail:
next level - marketing, creative, PR & digital recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Account Executive
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in Google Ads and social media campaigns. This will not only help you during interviews but also show your passion for the industry.
✨Tip Number 2
Network with professionals in the digital marketing field, particularly those who work in agencies. Attend industry events or join online forums to connect with potential colleagues and learn more about the role.
✨Tip Number 3
Prepare to discuss specific examples of how you've optimised campaigns in the past. Be ready to share metrics that demonstrate your impact on performance, as this will highlight your analytical skills.
✨Tip Number 4
Research the agency's current clients and recent projects. Understanding their portfolio will allow you to tailor your conversation and show genuine interest in their work during the interview process.
We think you need these skills to ace Digital Account Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly with Google Ads and analytics. Use specific examples of campaigns you've managed or contributed to, showcasing your skills in PPC, paid social, and SEO.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for digital marketing and your understanding of the agency's work. Mention specific projects or achievements that align with the responsibilities of the Digital Account Executive role.
Showcase Analytical Skills: In your application, emphasise your analytical skills by providing examples of how you've used data to drive campaign performance. Discuss any experience you have with Google Analytics, especially GA4, and how it has informed your decision-making.
Prepare for Client Interaction: Since the role involves client communication, consider including examples of how you've successfully managed client relationships in the past. Highlight your communication skills and ability to present reports clearly and effectively.
How to prepare for a job interview at next level - marketing, creative, PR & digital recruitment
✨Know Your Digital Marketing Basics
Make sure you brush up on your knowledge of Google Ads, PPC, and paid social campaigns. Be prepared to discuss your experience with these tools and how you've used them to achieve results in previous roles.
✨Showcase Your Analytical Skills
Since the role requires excellent analytical skills, be ready to provide examples of how you've used data to inform decisions. Discuss any experience you have with Google Analytics, especially GA4, and how you've reported on account performance.
✨Prepare for Client Interaction
As you'll be speaking to clients regularly, practice articulating your thoughts clearly and confidently. Think of scenarios where you've successfully managed client relationships and be ready to share those experiences.
✨Demonstrate Organisational Skills
The role involves managing multiple accounts and projects simultaneously. Prepare to discuss how you prioritise tasks and manage your time effectively, perhaps by sharing specific tools or methods you use to stay organised.
