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For Companies At a Glance
- Tasks: Manage luxury travel client accounts and secure media coverage.
- Company: Bacchus is a creative agency for luxury lifestyle brands, with a global presence.
- Benefits: Enjoy 24 days holiday, commission, team events, and wellness support.
- Why this job: Join a dynamic team, mentor juniors, and make an impact in luxury travel PR.
- Qualifications: Experience in travel PR, strong media contacts, and excellent writing skills required.
- Other info: Hybrid working model available in London.
The predicted salary is between 45000 - 49000 £ per year.
Location: London (hybrid working)
Contract Type: Permanent, full-time
Reporting To: Associate Director
Salary Range: £45,000 - £49,000 (depending on experience)
About Us
Bacchus is a creative agency offering public relations, production, and social media services to inspirational brands across the breadth of the luxury lifestyle sector. Female-founded and headquartered in London, the agency has offices in New York City, Miami, and the GCC, with a global network of partners.
The Opportunity
We are thrilled to present an exciting opportunity for a talented PR Senior Account Manager to join our travel division, working across a portfolio of luxury travel clients. This fast-paced role involves managing client accounts, building strong client relationships, securing standout media coverage, and overseeing the delivery of day-to-day PR activities. You will also be responsible for guiding and supporting junior team members to ensure the smooth running of accounts.
The Skills Required
- Strong network of travel and lifestyle media contacts; ability to pitch and secure quality coverage
- Confident in managing client communications, expectations, and strategic planning
- Able to oversee day-to-day running of accounts, manage timelines, and deliver results against client KPIs
- Experience guiding and supporting junior team members; ability to delegate effectively and mentor others
- Excellent writing skills for press releases, pitches, reports, and social media content
- Extensive knowledge of the travel sector
- Experience working in a fast-paced communications agency in a travel PR role
- Strong knowledge of Key Opinion Leaders (KOLs) within the luxury travel and lifestyle industry is essential for this role
Key Responsibilities
- Public Relations & Influencer Relations
- Build and maintain strong relationships with top-tier press and influencers through regular communication and meetings
- Identify media and influencer opportunities aligned with client goals
- Manage and update media and influencer databases for accuracy
- Meet monthly KPIs for journalist, influencer, and industry contact meetings
- Write high-quality press releases, pitches, strategies, and proposals with strong attention to detail
- Research upcoming media features and identify trends and creative angles
- Maintain a personal network across relevant industries
- Client Management & Relations
- Develop and maintain excellent client relationships and provide strategic counsel
- Support Associate Director/Junior Account Director in preparing meeting materials and reports
- Ensure timely and polished client reporting and communications
- Act as day-to-day client contact and lead client meetings with support
- Manage client projects and campaigns, meeting KPIs and budget goals
- Execute account strategy effectively and resolve issues proactively
- Team Management
- Monitor and support team performance, ensuring deadlines are met
- Lead team meetings and assist in task delegation and team motivation
- Provide feedback to the Associate Director and support team skill development
- New Business
- Contribute to research and preparation of new business presentations and pitches
- Identify new business opportunities and assist in developing strategies to secure leads
- Support proposal development and pitch presentations
Benefits
- 24 days holiday plus UK bank holidays, plus Christmas office shutdown and one additional day's holiday entitlement per year served, capped at five days
- 10% commission on any fees introduced to the company
- Auto-enrollment in the company's pension scheme
- Team events, including a summer and Christmas party
- Monthly team drinks and lunches
- Access to an EAP which offers free counselling sessions
- Wifi & phone plan contributions
PR Senior Account Manager employer: Bacchus Agency
Contact Detail:
Bacchus Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR Senior Account Manager
✨Tip Number 1
Network actively within the travel and lifestyle media sector. Attend industry events, webinars, and conferences to meet potential contacts and influencers who can help you secure quality media coverage for your clients.
✨Tip Number 2
Familiarise yourself with the latest trends in luxury travel. This knowledge will not only help you pitch effectively but also demonstrate your expertise during interviews, showing that you're well-versed in the industry.
✨Tip Number 3
Prepare to discuss your experience in managing client relationships and leading teams. Be ready to share specific examples of how you've successfully guided junior team members and met client KPIs in previous roles.
✨Tip Number 4
Research Bacchus and their portfolio of luxury travel clients. Understanding their brand values and recent campaigns will allow you to tailor your conversation and demonstrate your genuine interest in joining their team.
We think you need these skills to ace PR Senior Account Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in PR, particularly within the travel sector. Emphasise your writing skills and any previous roles where you managed client accounts or led teams.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for luxury travel PR. Mention specific achievements and how your skills align with the responsibilities outlined in the job description.
Showcase Your Media Contacts: In your application, highlight your network of travel and lifestyle media contacts. Provide examples of how you've successfully pitched stories or secured media coverage in the past.
Demonstrate Leadership Skills: If you have experience mentoring or guiding junior team members, make sure to include this in your application. Discuss how you’ve supported team performance and contributed to a positive work environment.
How to prepare for a job interview at Bacchus Agency
✨Showcase Your Media Network
Make sure to highlight your strong network of travel and lifestyle media contacts during the interview. Be prepared to discuss specific examples of how you've successfully pitched stories and secured quality coverage for previous clients.
✨Demonstrate Client Management Skills
Prepare to talk about your experience in managing client communications and expectations. Share examples of how you've developed excellent client relationships and provided strategic counsel, as this is crucial for the role.
✨Highlight Team Leadership Experience
Since the role involves guiding and supporting junior team members, be ready to discuss your leadership style. Provide examples of how you've mentored others, delegated tasks effectively, and motivated your team to meet deadlines.
✨Prepare Writing Samples
Given the importance of excellent writing skills for press releases and pitches, bring along samples of your work. This will demonstrate your ability to produce high-quality content and attention to detail, which are key for this position.
