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- Tasks: Drive lead generation through innovative Meta Ads campaigns and analytics.
- Company: Join a fast-growing agency revolutionising lead generation with data-driven strategies.
- Benefits: Enjoy remote work, 20 days annual leave, early finishes on Fridays, and provided equipment.
- Why this job: Be part of a dynamic team making an impact in digital marketing while developing your skills.
- Qualifications: Experience with Meta Ads and a strong analytical mindset are essential.
- Other info: Ideal for UK-based candidates looking for a flexible and collaborative work environment.
The predicted salary is between 25000 - 31250 £ per year.
Brand new opportunity to join a rapidly growing agency on a mission to revolutionise lead generation. Specialising in data-driven paid social campaigns, the agency focuses heavily on Meta Ads (Facebook/Instagram) while leveraging other channels like Google and LinkedIn.
The Role:
- Lead Gen & Campaign Management: Designing, executing, and optimising paid social campaigns, particularly on Meta Ads, to generate high-quality leads.
- Analytics & Insights: Monitoring performance metrics (CPL, CPA, ROAS) using tools like Google Analytics to guide decision-making.
- Client Collaboration: Participating in regular client calls to provide updates, insights, and strategic recommendations.
- Scaling Strategies: Innovating with A/B testing and staying ahead of industry trends to maximise campaign impact.
- Account Management: Managing client relationships and ensuring accounts are handled with care and professionalism.
Requirements:
- Meta Ads Expertise: A proven track record of managing lead generation campaigns with advanced targeting and pixel tracking and omnichannel expertise of other platforms like LinkedIn, TikTok, etc.
- Paid Social Experience: Several years of experience, preferably in an agency or performance marketing environment.
- Data-Driven Approach: Strong analytical skills to interpret data and optimise campaign performance.
- Communication Skills: Fluent in English with the ability to communicate complex insights.
- Collaborative Spirit: A team-oriented professional with a passion for scaling success.
Salary: £30,000 - £37,500 per annum.
Location: Remote – Our preference is for candidates who are based in the UK.
Benefits:
- Standard 20 days’ annual leave plus bank holidays.
- Opportunity to work remotely.
- Early finish on Fridays.
- Equipment.
Paid Meta Specialist - Marketing Agency employer: Caramel Talent
Contact Detail:
Caramel Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Meta Specialist - Marketing Agency
✨Tip Number 1
Familiarise yourself with the latest trends in Meta Ads and paid social campaigns. Follow industry leaders on social media and engage with their content to stay updated on best practices and innovative strategies.
✨Tip Number 2
Network with professionals in the marketing agency space, especially those who specialise in paid social. Attend webinars or local meetups to build connections that could lead to referrals or insider information about job openings.
✨Tip Number 3
Prepare to discuss specific metrics and case studies from your previous work during interviews. Highlight your experience with lead generation campaigns and how you’ve used data analytics to drive results.
✨Tip Number 4
Showcase your collaborative spirit by preparing examples of successful teamwork in past roles. Be ready to discuss how you’ve worked with clients or team members to achieve campaign goals and improve performance.
We think you need these skills to ace Paid Meta Specialist - Marketing Agency
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with Meta Ads and any relevant paid social campaigns. Use specific metrics to demonstrate your success in lead generation and campaign management.
Craft a Compelling Cover Letter: In your cover letter, express your passion for data-driven marketing and your understanding of the agency's mission. Mention your experience with analytics tools like Google Analytics and how you can contribute to their lead-generation efforts.
Showcase Your Analytical Skills: Provide examples of how you've used data to optimise campaigns in previous roles. Highlight your familiarity with performance metrics such as CPL, CPA, and ROAS, and how you've leveraged these insights to drive results.
Demonstrate Communication Skills: Since client collaboration is key, include examples of how you've effectively communicated complex insights to clients or team members. This will show that you can handle client relationships professionally.
How to prepare for a job interview at Caramel Talent
✨Showcase Your Meta Ads Expertise
Be prepared to discuss your previous experience with Meta Ads in detail. Highlight specific campaigns you've managed, the strategies you employed, and the results you achieved. This will demonstrate your hands-on knowledge and ability to drive lead generation.
✨Demonstrate Your Analytical Skills
Since the role requires a data-driven approach, come ready to talk about how you've used analytics tools like Google Analytics to monitor campaign performance. Share examples of how you've interpreted data to make informed decisions that improved campaign outcomes.
✨Prepare for Client Collaboration Scenarios
Expect questions about your experience in client-facing roles. Think of examples where you've successfully communicated insights or strategic recommendations to clients. This will show your ability to build relationships and manage accounts effectively.
✨Stay Ahead of Industry Trends
Research the latest trends in paid social advertising, especially on Meta platforms. Be ready to discuss innovative strategies you've implemented, such as A/B testing, and how you keep yourself updated with industry changes to maximise campaign impact.
