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- Tasks: Lead the marketing strategy and drive growth at Newmarket Racecourses.
- Company: The Jockey Club hosts iconic racing events and promotes excellence in British racing.
- Benefits: Enjoy free race day tickets, a generous pension scheme, and 25 days annual leave.
- Why this job: Make a real impact in a dynamic environment while shaping the future of racing.
- Qualifications: Proven experience in senior commercial roles with strong leadership and strategic skills.
- Other info: Apply by 20th June; early applications may be prioritised.
The predicted salary is between 43200 - 72000 £ per year.
Based at: Newmarket Racecourse
Contract type: Permanent
Hours: 37.5 hours per week
About the role
We have a fantastic opportunity for a Head of Commercial & Marketing to join our team leading the development and execution of a commercial strategy for Newmarket Racecourses. We’re seeking a visionary, insight-led marketing and commercial leader to take the reins at Newmarket Racecourses —the iconic Home of Racing. This senior role isn’t just about strategy—it’s about impact. You’ll drive growth across raceday and non-raceday business, lead bold campaigns, and deliver results that matter. As part of our senior leadership team, you’ll also help shape the wider racecourse strategy and bring our biggest events to life. If you’re customer-obsessed, commercially sharp, and ready to make your mark—this is your moment.
About The Jockey Club
The Jockey Club stages thrilling sporting occasions and live events nationwide including The Grand National, The Cheltenham Festival & The Derby. Owning & operating 15 courses, millions of people every year enjoy the special experiences we offer through racing, music, food and entertainment on racedays and beyond. As the largest commercial group in British racing, we are guided by our mission to act for the long term good of the sport. Every penny we make goes back into racing to promote excellence within Britain’s second biggest spectator sport.
Our people are what makes this possible. At The Jockey Club, people are at the heart of what we do and drive our success. We are inclusive and actively seek to attract people with unique backgrounds and perspectives. Diverse, collaborative teams are pivotal to our success and support the potential and growth of all our people.
The Head of Commercial & Marketing – Newmarket will:
- Lead the development of an insight-led marketing and commercial strategy that drives revenue and positions Newmarket as a market leader.
- Inspire, coach, and performance-manage a results-driven sales and marketing team with a strong culture of accountability and continuous improvement.
- Own and exceed revenue targets across ticketing, hospitality, memberships, and conference & events.
- Identify, negotiate, and deliver strategic partnerships and revenue streams that maximise racecourse asset value.
- Oversee integrated campaigns that are customer-centric, on-brand, and ROI-driven—powered by insight and segmentation.
- Lead the creative planning and execution of raceday themes and experiences to boost attendance, satisfaction, and loyalty.
- Play a key role in senior leadership, influencing business-wide decisions and cross-functional collaboration.
- Lead transformative projects and collaborate with Group and external partners to scale impact and drive continuous evolution.
About you
- Proven experience in a senior commercial or marketing role within sport or a closely related sector.
- A strong track record of hitting and exceeding ambitious sales targets.
- Skilled in developing and executing successful commercial strategies.
- Inspirational leader with experience managing and motivating high-performing teams.
- Confident communicator with excellent presentation and relationship-building skills.
- Commercially driven with a relentless focus on delivering results and growth.
- Strong sales, negotiation, and influencing skills with sharp commercial acumen.
- Strategic thinker with the ability to identify and capitalise on new opportunities.
- Gravitas to build credibility and trust with both internal and external stakeholders.
- Resilient, agile, and able to thrive under pressure.
- Innovative mindset with a passion for continuous improvement.
- Driven and analytical, using insight to inform smart business decisions.
What we offer in return
- All colleagues can go along to any of our race day or music events free of charge – along with 3 friends or family with our TeamPass Ticket scheme.
- An award-winning pension scheme provider with a generous employer contribution.
- A healthcare cash back plan enabling you to claim money back on health & wellbeing services.
- 25 days annual leave.
- Access to a suite of Learning & Development training resources from renowned providers.
- A whole host of other benefits including free eyecare vouchers, a ride to work cycle scheme & discounts across varying retailers & services.
If you think you have everything we’re looking for and more, then we’d love to hear from you. Don’t hang around, our closing date for this vacancy is 20th June but we reserve the right to bring this forward if we have many applications. This role may be subject to a criminal record check, standard or enhanced DBS check or BHA Suitability Check. By applying you confirm that you are happy for these checks to be carried out.
Head of Commercial & Marketing employer: The Jockey Club
Contact Detail:
The Jockey Club Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Commercial & Marketing
✨Tip Number 1
Network with professionals in the sports marketing and commercial sectors. Attend industry events or webinars where you can meet people who work at The Jockey Club or similar organisations. Building these connections can give you insights into the company culture and potentially lead to referrals.
✨Tip Number 2
Research recent campaigns and initiatives by The Jockey Club, especially those related to Newmarket Racecourses. Understanding their current strategies will allow you to speak knowledgeably about how you can contribute to their goals during interviews.
✨Tip Number 3
Prepare to discuss your leadership style and how you've successfully managed teams in the past. The role requires inspiring a results-driven team, so be ready to share specific examples of how you've motivated others and achieved targets.
✨Tip Number 4
Stay updated on trends in the sports and entertainment industries. Being able to demonstrate your knowledge of market dynamics and consumer behaviour will show that you're not just a fit for the role but also a forward-thinking candidate who can drive innovation.
We think you need these skills to ace Head of Commercial & Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in commercial and marketing roles, especially within the sports sector. Use specific examples of how you've driven growth and exceeded sales targets.
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for the role and the industry. Discuss your vision for the Head of Commercial & Marketing position and how your skills align with The Jockey Club's mission and values.
Showcase Leadership Skills: In your application, emphasise your experience in leading teams and driving results. Provide examples of how you've inspired and motivated teams to achieve ambitious goals.
Highlight Strategic Thinking: Demonstrate your ability to think strategically by discussing past experiences where you identified new opportunities or developed successful commercial strategies. This will show that you can contribute to shaping the wider racecourse strategy.
How to prepare for a job interview at The Jockey Club
✨Showcase Your Vision
As a Head of Commercial & Marketing, it's crucial to demonstrate your visionary thinking. Prepare to discuss innovative strategies you've implemented in the past and how they can be adapted for Newmarket Racecourses. Highlight your ability to drive growth through insight-led marketing.
✨Demonstrate Leadership Skills
This role requires inspiring and managing a high-performing team. Be ready to share examples of how you've successfully led teams, fostered a culture of accountability, and achieved results. Emphasise your coaching style and how you motivate others to exceed targets.
✨Prepare for Strategic Discussions
Expect to engage in conversations about commercial strategies and partnerships. Brush up on your negotiation skills and be prepared to discuss how you've identified and capitalised on new revenue streams in previous roles. Show that you can think strategically and act decisively.
✨Know the Brand Inside Out
Familiarise yourself with The Jockey Club's mission, values, and recent campaigns. Understanding their brand will allow you to tailor your responses and show how your experience aligns with their goals. This knowledge will also help you propose ideas that resonate with their audience.
