Global Digital Director FTC
Global Digital Director FTC

Global Digital Director FTC

London Full-Time 48000 - 72000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead global media strategy for luxury brands and collaborate with local markets.
  • Company: Join Zenith International, a dynamic team driving innovation for top global brands.
  • Benefits: Enjoy flexible working, reflection days, and fantastic local discounts.
  • Why this job: Work at the forefront of luxury marketing with iconic brands like Louis Vuitton and Dior.
  • Qualifications: Experience in luxury digital media planning and strong analytical skills required.
  • Other info: Hybrid working model with a commitment to inclusivity and employee well-being.

The predicted salary is between 48000 - 72000 £ per year.

We think big. And act bigger. Stay versatile and interconnected. We approach everything with an inventive spirit and rigorous mindset. Individually we’re great, but as a team we’re unstoppable. Together, we seek out opportunities, frame problems and solve complex challenges. Our collective brilliance exposes breakthroughs. Our capability unleashes creativity. We pursue a new perspective and deliver a new kind of ROI.

Zenith International is the central team, primarily based in London, supporting our local Zenith markets, leading new business efforts, developing thought-leadership, and driving network development for our 250 offices across 95 countries with over 8,000 staff worldwide. We house a large team of multi-faceted communications planners, digital and innovation specialists and client leadership teams. Our global client portfolio comprises a range of category leaders including Adobe, Reckitt, TikTok, Edrington, Coty and Electrolux.

Our Commitment

At Zenith International, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger and helps drive invention in the work we do for our clients better. We also believe it enables a greater idea exchange that fuels innovation and best reflects diverse consumer experiences. We are committed to encouraging our talent to participate in Publicis Groupe’s wide variety of talent engagement and inclusion programming, which includes professional development experiences and participation in the company’s many business resource groups. These include VivaWomen!, Égalité, MOCA (Men Of Colour Alliance) and more than a dozen others that are thriving across our network. Through advocacy, education and inclusion we foster greater collaboration among our people, which in turn inspires work that provides better experiences for our clients and their consumers.

Overview

Publicis Media Luxe, part of Zenith International, leads global media strategy for LVMH Group from its London based Centre of Excellence. The team collaborates with 19 local markets across EMEA & North America to activate campaigns. Its mission is to drive innovative, effective media solutions for iconic luxury brands like Louis Vuitton, Dior, Bulgari and Sephora. In this role, the successful candidate will work at the forefront of luxury marketing with the world’s top fashion, beauty and lifestyle brands.

Responsibilities

  • Work with key LVMH Global JBP partners to ensure we are up to speed on Betas / Studies
  • Create POVs on digital data, insight and measurement
  • Own relationship with key Maisons, developing digital roadmap for key brands
  • Proactively identify new solutions and help with educating the client
  • Displays critical thinking and challenges internal and external outputs
  • Ensure markets adopt Best Practice and follow LVMH Guidelines
  • Help markets deliver greater output by reviewing digital and performance strategy when required
  • Share & reapply best practice and provide client case studies for Digital
  • Build strong relationships with local markets and ensure smooth delivery of projects
  • Develop digital knowledge within junior members of the team

Qualifications

  • Experience working in a global or local role with luxury experience
  • Experience planning and buying digital media, priority for Display/Programmatic including YouTube. Biddable knowledge is an advantage.
  • Ability to manage and prioritise multiple projects and tasks simultaneously
  • Strong analytical and problem-solving skills
  • Keen attention to detail
  • Strong understanding of technology with ability to articulate in simple terms

Additional information

Zenith International has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer:

  • WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
  • REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
  • HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
  • FAMILY FRIENDLY POLICIES - We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
  • FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF - You are entitled to an additional day off for your birthday, from your first day of employment.
  • GREAT LOCAL DISCOUNTS - This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us! Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week. We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

Global Digital Director FTC employer: Zenith USA

At Zenith International, we pride ourselves on being an exceptional employer that champions innovation and inclusivity. Our London-based team thrives in a dynamic work culture that encourages professional growth through diverse talent engagement programmes and flexible working options. With unique benefits like the 'WORK YOUR WORLD' opportunity and additional well-being days, we empower our employees to achieve a fulfilling work-life balance while collaborating with iconic luxury brands.
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Contact Detail:

Zenith USA Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Global Digital Director FTC

✨Tip Number 1

Familiarise yourself with the luxury brands that Zenith International works with, such as Louis Vuitton and Dior. Understanding their marketing strategies and digital presence will help you speak their language during interviews.

✨Tip Number 2

Network with professionals in the luxury marketing sector. Attend industry events or join online forums to connect with people who can provide insights into the role and potentially refer you to opportunities at Zenith.

✨Tip Number 3

Stay updated on the latest trends in digital media, especially in display and programmatic advertising. Being able to discuss recent developments and how they apply to luxury brands will set you apart from other candidates.

✨Tip Number 4

Prepare to demonstrate your analytical skills by reviewing case studies of successful digital campaigns in the luxury sector. Be ready to discuss how you would approach similar challenges at Zenith International.

We think you need these skills to ace Global Digital Director FTC

Digital Media Planning
Programmatic Advertising
Display Advertising
YouTube Advertising
Analytical Skills
Problem-Solving Skills
Attention to Detail
Client Relationship Management
Project Management
Strategic Thinking
Communication Skills
Knowledge of Luxury Brands
Cross-Cultural Collaboration
Adaptability
Technical Understanding

Some tips for your application 🫡

Understand the Company Culture: Before applying, take some time to understand Zenith International's culture and values. Highlight how your personal values align with their commitment to inclusivity and innovation in your application.

Tailor Your CV: Make sure your CV reflects your experience in luxury marketing and digital media. Emphasise relevant projects where you've demonstrated analytical skills and problem-solving abilities, particularly in a global context.

Craft a Compelling Cover Letter: In your cover letter, express your passion for luxury brands and digital marketing. Use specific examples from your past experiences that showcase your ability to manage multiple projects and develop strong client relationships.

Showcase Your Analytical Skills: Since the role requires strong analytical skills, consider including a brief section in your application that outlines your experience with data analysis and how it has informed your decision-making in previous roles.

How to prepare for a job interview at Zenith USA

✨Understand the Company Culture

Before your interview, take some time to research Zenith International's culture and values. They emphasise teamwork, innovation, and inclusivity, so be prepared to discuss how your personal values align with theirs.

✨Showcase Your Luxury Experience

Given the focus on luxury brands like LVMH, make sure to highlight any relevant experience you have in this sector. Be ready to discuss specific campaigns or projects you've worked on that demonstrate your understanding of luxury marketing.

✨Prepare for Analytical Questions

The role requires strong analytical skills, so expect questions that assess your problem-solving abilities. Prepare examples of how you've used data to drive decisions or improve strategies in previous roles.

✨Demonstrate Your Digital Knowledge

As the position involves digital media planning and buying, brush up on the latest trends and technologies in digital marketing. Be ready to discuss your experience with programmatic advertising and any tools you’ve used in the past.

Global Digital Director FTC
Zenith USA
Z
  • Global Digital Director FTC

    London
    Full-Time
    48000 - 72000 £ / year (est.)

    Application deadline: 2027-06-24

  • Z

    Zenith USA

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