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For Companies At a Glance
- Tasks: Lead exciting digital marketing campaigns and optimise consumer journeys.
- Company: Join REEBOK, a global leader in sportswear and innovation.
- Benefits: Enjoy flexible working, generous holidays, and staff discounts.
- Why this job: Be part of a dynamic team driving consumer engagement and growth.
- Qualifications: 3+ years in digital marketing with a focus on fashion or lifestyle brands.
- Other info: Work in a sleek office with a collaborative team atmosphere.
The predicted salary is between 36000 - 60000 £ per year.
Our client, REEBOK, a global sportswear brand, is looking for a Digital Marketing Specialist for their London office. The Digital Marketing Specialist will drive digital presence, focusing on performance marketing, CRM, SEO/SEM, and campaign execution across owned and paid channels. This role is crucial to accelerating consumer engagement, conversion, and growth through data-led, consumer-first digital marketing.
Key Responsibilities:
- Own and execute end-to-end digital marketing campaigns across performance, programmatic, paid social, and display.
- Work closely with e-commerce and content teams to optimize consumer journeys and campaign effectiveness.
- Manage SEO and SEM strategy in collaboration with global and local partners.
- Oversee CRM communications and customer segmentation for UK campaigns.
- Track, report, and optimize campaigns against KPIs and budget.
- Align all digital activity with seasonal brand strategy and long-term marketing vision.
Requirements:
- 3+ years in digital marketing within fashion, lifestyle, or consumer brands.
- Proven ability to drive performance through digital media channels.
- Experience using tools like Google Analytics, Meta Ads Manager, and CRM platforms.
- Strong commercial acumen and data literacy.
Location: London
Salary: Excellent market rate based on skills, experience and past performance.
Benefits:
- Company bonus
- Pension contribution
- Annual salary review
- 33 days holidays including bank holidays
- Career prospects
- Staff discount on company brands
- Corporate events
- Sleek office and collaborative team and management.
Digital Marketing Specialist employer: Provallar Executive Search
Contact Detail:
Provallar Executive Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in performance marketing and CRM. This will not only help you understand the role better but also allow you to speak confidently about how you can contribute to REEBOK's goals during interviews.
✨Tip Number 2
Network with professionals in the fashion and lifestyle sectors, particularly those who work in digital marketing. Attend industry events or webinars to make connections that could lead to referrals or insider information about the role.
✨Tip Number 3
Showcase your experience with tools like Google Analytics and Meta Ads Manager by preparing case studies or examples of past campaigns you've managed. Being able to discuss specific metrics and outcomes will demonstrate your capability to drive performance.
✨Tip Number 4
Research REEBOK’s current digital marketing strategies and recent campaigns. Understanding their brand voice and consumer engagement tactics will allow you to tailor your discussions and show how you can align with their vision.
We think you need these skills to ace Digital Marketing Specialist
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly understand the responsibilities of a Digital Marketing Specialist at REEBOK. Familiarise yourself with performance marketing, CRM, SEO/SEM, and campaign execution as these are key aspects of the role.
Tailor Your CV: Highlight your relevant experience in digital marketing, especially within fashion or consumer brands. Emphasise your skills in using tools like Google Analytics and Meta Ads Manager, and provide specific examples of successful campaigns you've managed.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of REEBOK's brand. Mention how your experience aligns with their goals of driving consumer engagement and growth through data-led strategies.
Showcase Your Data Skills: Since the role requires strong data literacy, include examples of how you've used data to optimise campaigns in the past. Discuss any KPIs you’ve tracked and how your insights led to improved performance.
How to prepare for a job interview at Provallar Executive Search
✨Know Your Digital Marketing Tools
Familiarise yourself with tools like Google Analytics and Meta Ads Manager. Be prepared to discuss how you've used these platforms in past roles to drive performance and optimise campaigns.
✨Showcase Your Campaign Successes
Prepare specific examples of successful digital marketing campaigns you've executed. Highlight your role, the strategies you implemented, and the results achieved, especially in terms of consumer engagement and conversion.
✨Understand REEBOK's Brand Strategy
Research REEBOK's current marketing initiatives and brand positioning. Be ready to discuss how your skills can align with their seasonal strategies and long-term vision, demonstrating your understanding of their market.
✨Emphasise Data-Driven Decision Making
Be prepared to talk about how you use data to inform your marketing strategies. Discuss your experience with tracking KPIs and optimising campaigns based on performance metrics, showcasing your analytical skills.
