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For Companies At a Glance
- Tasks: Support marketing initiatives and execute demand generation events to drive leads.
- Company: Join eGain, a top-rated AI knowledge solution provider trusted by Fortune 500 clients.
- Benefits: Enjoy a fun work culture, potential remote options, and opportunities for travel.
- Why this job: Be part of a diverse team that values creativity and results in tech marketing.
- Qualifications: BA/BS in business, marketing, or STEM; strong communication and project management skills.
- Other info: Expect an easy hiring process with a written test and panel interview.
The predicted salary is between 28800 - 48000 £ per year.
Location: Newbury, UK
Experience: Entry level
Fortune 500 clients and government agencies trust eGain AI knowledge solution to improve customer experience and reduce cost of service. Top rated by Gartner, eGain AI Knowledge Hub orchestrates AI and experts to deliver trusted answers to customers, agents, and field staff.
We dream big and sweat details. We are diverse, optimistic, and tenacious. We take pride in what we do but we don’t take ourselves too seriously. If work is fun for you, talk to us. We will not waste your time.
Role Overview
We’re seeking a smart, digitally savvy, highly motivated Marketing Associate to support our revenue marketing initiatives in Europe. Reporting to the Director of Revenue Marketing in Sunnyvale, California, the role sits at the intersection of marketing and sales, helping execute marketing programs that generate leads for conversion to qualified pipeline.
Responsibilities
- Coordinate and execute marketing programs. This includes best-practice execution of demand generation events—in-person and digital—to drive MQLs (marketing qualified leads).
- Partner with field teams to ensure timely, impactful follow-up and post-event measurement of results.
- Provide ad hoc assistance to support other marketing activities on demand.
Education and Experience
- Required: BA/BS in business or marketing or STEM, preferably from Europe or US.
- Motivated to start and build a career in technology marketing and business development.
- Strong project management and communication skills.
- Obsession with excellent execution, results, and process adherence.
- Some overlap with Pacific Time required five days a week.
- May require up to 50% travel, including quarterly visits to company HQ in California.
Ideal
- Familiarity with demand generation, lead lifecycle, and pipeline metrics.
- Familiarity with marketing automation, sales automation, and CRM systems.
Our Hiring Process is “Easy with eGain”
- Step 1: Written test - Aptitude section – this is a GRE style test (60 minutes or less).
- Step 2: Panel interview (in-person at eGain Newbury office and/or remote).
Marketing Associate employer: eGain Corporation
Contact Detail:
eGain Corporation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Associate
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing and demand generation. This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the marketing field, especially those who work in technology or have experience with AI solutions. Attend industry events or webinars to make connections that could lead to valuable insights and referrals.
✨Tip Number 3
Prepare to discuss your project management skills and any relevant experiences you have had, even if they are from academic projects. Being able to demonstrate your organisational abilities will set you apart.
✨Tip Number 4
Show your enthusiasm for the company and its mission. Research eGain and be ready to articulate why you want to work there specifically, as this can make a strong impression during the interview process.
We think you need these skills to ace Marketing Associate
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience and skills that align with the Marketing Associate role. Emphasise any projects or coursework related to marketing, business development, or technology.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for technology marketing and your motivation to join eGain. Mention specific aspects of the company culture that resonate with you, such as their focus on fun and detail.
Showcase Relevant Skills: In your application, highlight your project management and communication skills. Provide examples of how you've successfully executed marketing initiatives or worked in team settings.
Prepare for the Written Test: Familiarise yourself with GRE-style questions and practice aptitude tests. This will help you feel more confident and perform better during the written test stage of the hiring process.
How to prepare for a job interview at eGain Corporation
✨Know Your Marketing Basics
Brush up on fundamental marketing concepts, especially those related to demand generation and lead lifecycle. Being able to discuss these topics confidently will show your understanding of the role and its requirements.
✨Showcase Your Project Management Skills
Prepare examples from your past experiences where you successfully managed projects or events. Highlight your organisational skills and how you ensured timely execution, as this is crucial for the Marketing Associate position.
✨Familiarise Yourself with eGain's Solutions
Research eGain's AI knowledge solutions and understand how they improve customer experience. Being knowledgeable about the company’s products will demonstrate your genuine interest and help you answer questions more effectively.
✨Prepare for the Panel Interview
Since the interview will be conducted by a panel, practice answering questions in a clear and concise manner. Engage with each interviewer, making eye contact and addressing their specific queries to create a positive impression.
