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- Tasks: Lead brand and content strategy, manage social media, and produce high-quality content.
- Company: Join Ultima, a dynamic team focused on impactful branding and innovative content creation.
- Benefits: Enjoy collaborative work culture, creative freedom, and opportunities for professional growth.
- Why this job: Be the brand guardian and make a real impact through exceptional content and communications.
- Qualifications: 3+ years in brand/content management, strong communication skills, and proficiency in design tools.
- Other info: Embrace diversity, equity, and inclusion in all aspects of brand and content production.
The predicted salary is between 36000 - 60000 £ per year.
We’re looking for an experienced and talented Brand and Content Manager to take ownership of our brand and content production. You’ll be our in-house designer, expert for all things content and our brand guardian. You’ll be instrumental in helping to refine our approach to content to ensure it’s impactful, accessible and innovative. You’ll help us develop our brand, and ensure it’s used consistently across the organisation. This means you’ll care deeply about creating exceptional content and communications, and thrive when working highly collaboratively with a team of colleagues to use brand and content to achieve our organisational goals.
Key responsibilities:
Strategy and planning
- Develop and lead the delivery of the brand and content planning for Ultima
- Set the creative direction for branded content, ensuring the effectiveness and impact of all our outputs
- Support designing and embedding new process and ways of working across teams to plan and deliver branded outputs successfully
- Help develop content with a deep understanding of our audiences and personas, applying best practice, sound judgement and creativity to achieve our goals
Brand guardianship and development
- Owning the Ultima social media channels including strategy, posting and reporting
- Evolve and keep up to date brand guidelines and commission projects to develop the brand over time
- Act as a trusted advisor on best ways to translate the brand to our key audiences
- Champion the value of brand and good brand management among key internal and external stakeholders
- Uphold and demonstrate our commitment to diversity, equity and inclusion in all uses of our brand and content production
- Working with pre-sales on the creation of sales enablement content
Project and resource management
- Produce, and oversee production and quality of, branded content, both digital and physical. Including, but not limited to reports, digital assets and video content
- Manage the brand and content production from briefing to completion, embedding new ways of working to ensure smooth delivery of high-quality work
- Effectively project manage workflow, prioritising resource to meet delivery deadlines with clear scheduling and approvals
- Brief and manage agencies across all areas of content production, including copywriting, design, illustration, photography and video
- Oversee the file management of creative assets and content
- Work closely with the wider Marketing team to ensure the brand is effectively translated into digital channels and across events and campaigns
- Working with the sales and wider commercial teams to ensure strong collaboration on brand and content and internal communications to ensure brand consistency internally and externally
Evaluation
- Support the development of a brand evaluation and tracking strategy
- Measure and evaluate the effectiveness of communications with other colleagues to identify and improve the best combinations of activities and outputs to help achieve our goals
- Managing the social media monthly reporting with recommendations on improving and growing our share of voice
We’d love you to have:
- At least 3 years’ experience working as a Brand and Content Manager
- Excellent at building relationships and cross-department collaboration
- Excellent written and verbal communications skills
- Excellent copy-editing and proofing skills
- Ability to identify strong creative quality, with an eye for good design and detail
- Experience of using Canva, Adobe Suite, Microsoft Dynamics and WordPress
- Experience producing content for different audiences and using a variety of formats, from reports, social media images to video
- Confident management of a busy schedule of content production, with multiple projects running concurrently with different deadlines and stakeholders
- Effective briefing and managing of agencies
- Experience of evaluating content performance
- Understanding of brand and tone of voice, and how it applies to content
- Strong practical understanding of content formats and what works best to land a specific message or prompt a particular behaviour
- Understanding of image rights and personal data protection
Seniority level
Associate
Employment type
Full-time
Job function
Marketing and Sales
Industries
IT Services and IT Consulting
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Marketing Content Manager employer: Ultima
Contact Detail:
Ultima Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Content Manager
✨Tip Number 1
Familiarize yourself with our brand and content style by exploring our existing materials. This will help you understand our tone of voice and visual identity, which is crucial for a Brand and Content Manager role.
✨Tip Number 2
Showcase your collaborative skills by preparing examples of past projects where you worked closely with different teams. Highlight how you contributed to successful outcomes through effective communication and teamwork.
✨Tip Number 3
Be ready to discuss your experience with content evaluation. Prepare insights on how you've measured the effectiveness of previous campaigns and what strategies you implemented to improve performance.
✨Tip Number 4
Demonstrate your creativity by bringing ideas for innovative content formats or campaigns that could enhance our brand presence. This shows your proactive approach and understanding of current trends in content marketing.
We think you need these skills to ace Marketing Content Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand and content management. Focus on your achievements in previous roles, especially those that demonstrate your ability to create impactful content and manage projects effectively.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for brand management and content creation. Use specific examples from your past work to illustrate how you can contribute to the company's goals and align with their values.
Showcase Your Portfolio: Include a link to your portfolio or samples of your work that demonstrate your skills in content production, design, and brand management. Highlight projects that reflect your creativity and understanding of different audiences.
Highlight Collaboration Skills: Emphasize your experience working collaboratively across departments. Provide examples of how you've successfully managed relationships with stakeholders and agencies to deliver high-quality branded content.
How to prepare for a job interview at Ultima
✨Showcase Your Creative Vision
Prepare to discuss your creative process and how you approach brand and content development. Bring examples of past projects that highlight your ability to create impactful and innovative content.
✨Demonstrate Collaboration Skills
Since the role emphasizes teamwork, be ready to share experiences where you've successfully collaborated with cross-department teams. Highlight how you built relationships and worked towards common goals.
✨Know Your Tools
Familiarize yourself with the tools mentioned in the job description, such as Canva, Adobe Suite, and WordPress. Be prepared to discuss how you've used these tools in your previous roles to enhance content production.
✨Understand Brand Management
Be ready to talk about your understanding of brand guidelines and how you've ensured brand consistency in your past work. Discuss any strategies you've implemented for brand evaluation and improvement.
