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- Tasks: Drive influence in the premium drinks sector by connecting with high-end venues.
- Company: Join Coca-Cola Europacific Partners, a global leader in consumer goods with 42,000 passionate team members.
- Benefits: Enjoy flexible working, opportunities for personal growth, and a vibrant company culture.
- Why this job: Make an impact in the drinks industry while collaborating with local distilleries and creating engaging content.
- Qualifications: Experience in the licensed trade and strong networking skills are essential.
- Other info: We celebrate diversity and welcome unique perspectives in our team.
The predicted salary is between 28800 - 43200 £ per year.
Are you looking for new challenges and personal growth within Coca-Cola Europacific Partners? Then we have a great opportunity for you! Do you have a personality with the power to influence and connect? Can you sustain the pace to keep on growing? Will you make an impact with your desire to win?
Location: Flexible / Field-Based
Contract: 12 Month FTC
Industry: Premium Drinks / Licensed Trade
Are you passionate about the drinks industry and experienced in the licensed trade? We’re looking for an Influencer Account Executive to join our dynamic team, playing a key role in driving influence and visibility across the high-end HORECA (cocktail bars, hotels and restaurants) sector.
Key Responsibilities:
- Identify, prospect and tender for new high-end HORECA openings.
- Forge partnerships with local distilleries to enhance brand reach and collaboration.
- Focus on executing and supporting range, serves, glassware, event activations, social content, menu features, and staff training.
- Create and post content aligned with City Socials, highlighting customer collaborations, events and serves.
- Support the Schweppes Brand Ambassadors in organising and running on-trade events.
- Develop and execute a contact strategy for trade shows, supporting broader brand visibility.
- Construct commercial proposals and manage internal sign-off processes for all contracts.
- Collaborate with the Ambassador to increase brand influence within City Base, using the ‘halo model’.
- Work closely with New Business Account Executives and AFH Representatives to share best practices and replicate success stories across regions.
- Manage the accounts across Salesforce.
About You:
- Demonstrated experience within the licensed trade sector.
- A natural networker with an eye for identifying new opportunities in the premium on-trade market.
- Confident in managing relationships and creating engaging, brand-aligned content.
- Flexible and self-motivated, with the ability to adapt working hours to suit the needs of the trade.
- Knowledge of HoReCa and specifically high end HoReCa accounts.
- Strong organisational skills and capable of handling both creative and commercial responsibilities.
If you’re ready to take your passion for premium drinks and the on-trade world to the next level, we’d love to hear from you.
Influencer Account Executive (12 Month FTC) employer: Coca-Cola Europacific Partners
Contact Detail:
Coca-Cola Europacific Partners Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influencer Account Executive (12 Month FTC)
✨Tip Number 1
Network actively within the licensed trade sector. Attend industry events, trade shows, and local distillery openings to meet potential contacts and showcase your passion for premium drinks.
✨Tip Number 2
Familiarise yourself with the latest trends in the HORECA market. Understanding what’s currently popular can help you identify opportunities and tailor your approach when engaging with potential clients.
✨Tip Number 3
Develop a portfolio of engaging content that reflects your understanding of brand alignment. This will not only demonstrate your creativity but also show your ability to connect with the target audience effectively.
✨Tip Number 4
Prepare to discuss your previous successes in managing relationships and driving brand visibility. Be ready to share specific examples of how you've influenced the on-trade market in your past roles.
We think you need these skills to ace Influencer Account Executive (12 Month FTC)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of an Influencer Account Executive. Familiarise yourself with the licensed trade sector and the specific requirements mentioned in the job description.
Tailor Your CV: Highlight your relevant experience in the licensed trade and any previous roles that demonstrate your ability to manage relationships and create engaging content. Use keywords from the job description to align your CV with what Coca-Cola Europacific Partners is looking for.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the drinks industry and your understanding of the HORECA sector. Mention specific examples of how you've successfully influenced brand visibility or managed accounts in the past.
Showcase Your Networking Skills: In your application, emphasise your networking abilities and provide examples of how you've identified new opportunities in the premium on-trade market. This will demonstrate your fit for the role and your proactive approach.
How to prepare for a job interview at Coca-Cola Europacific Partners
✨Show Your Passion for the Drinks Industry
Make sure to express your enthusiasm for the drinks industry during the interview. Share any relevant experiences or insights you have about the premium on-trade market, as this will demonstrate your genuine interest in the role.
✨Highlight Your Networking Skills
As an Influencer Account Executive, networking is key. Be prepared to discuss how you've successfully built relationships in the past, particularly within the licensed trade sector. Provide examples of partnerships you've forged and how they benefited your previous employers.
✨Prepare for Creative Content Discussions
Since the role involves creating engaging, brand-aligned content, think of examples where you've successfully executed similar tasks. Be ready to discuss your creative process and how you ensure that your content resonates with the target audience.
✨Demonstrate Flexibility and Adaptability
The job requires flexibility in working hours to meet the needs of the trade. Be prepared to share instances where you've adapted to changing circumstances or worked outside of traditional hours to achieve your goals.
