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For Companies At a Glance
- Tasks: Manage YouTube channels, develop strategies, and drive audience engagement daily.
- Company: Be A Bear helps brands build strong fan bases through innovative digital strategies.
- Benefits: Enjoy a full-time role with opportunities for growth in a creative environment.
- Why this job: Join a dynamic team working with top entertainment brands and make an impact in pop culture.
- Qualifications: 2+ years in digital roles, fluent in YouTube analytics, and experience with content creation.
- Other info: Passion for BET and black entertainment is essential to thrive in this role.
The predicted salary is between 36000 - 60000 £ per year.
About Us:
At Be A Bear, we believe that every business needs a strong fan base to succeed. We treat every brand like it's a media owner and help them build their audience using owned, paid, and earned channels. With a focus on audience, we work with prominent brands such as Red Bull BC One, MTV, Channel 5, Comedy Central, and BET.
The Role:
This is a full-time role as a YouTube Channel Management at Be A Bear. As a YouTube Channel Management you will be responsible for managing client YouTube channels, developing and delivering digital strategies, coordinating projects, and driving audience engagement. Your day-to-day tasks will involve all aspects of channel management.
The perfect candidate:
- You’ve done this already, but you’re looking for a real challenge now.
- You’ve grown digital channels in a previous role, and you’re confident in your ability to define a strategy and stick to it.
- You’re as comfortable managing a team of juniors as you are managing client expectations, even when things aren’t going to plan.
- You’ve got experience working with entertainment brands, and you’re keen to maximise on this.
- You’re passionate about BET, black entertainment and pop culture.
Role & Responsibilities:
- Working within a growing team of digital strategists, and managing Digital Channel Assistants.
- Creating channel strategy directly with clients, and understanding the nuances that apply to their business.
- Responsible for everything that happens on the YouTube channel, from content schedules through to claims.
- Focussed on ways to grow digital channels, specifically YouTube, but learnings on other channels help.
- Responsible for reporting back to the client and the wider team.
- Work with the wider team to identify channel trends.
- Communicating insights back to the client in a clear and concise way.
- Follow competitor behaviour and general YouTube trends.
- Strong written skills, with the ability to craft creative and persuasive content.
- A passion for media and entertainment brands.
- An understanding and interest in new social media tools and trends.
- Excellent time management.
Requirements:
- 2+ years’ experience working in digital, including experience of YouTube channel management.
- Fluent in YouTube analytics.
- Experience using other supporting tools such as VidIQ or Tubular Labs.
- Passionate about great content, advertising and brands and publishers.
Contact Detail:
Be A Bear | We Grow Audiences Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land YouTube Channel Manager
✨Tip Number 1
Familiarise yourself with the latest YouTube trends and analytics tools. Being well-versed in platforms like VidIQ or Tubular Labs will not only enhance your understanding but also demonstrate your commitment to staying ahead in the digital landscape.
✨Tip Number 2
Engage with content creators and brands similar to those you would be working with at Be A Bear. Building relationships within the entertainment industry can provide valuable insights and connections that may help you stand out during the hiring process.
✨Tip Number 3
Showcase your passion for black entertainment and pop culture through your social media presence. Sharing relevant content and engaging with communities can highlight your enthusiasm and make you a more attractive candidate.
✨Tip Number 4
Prepare to discuss specific strategies you've implemented in previous roles that led to channel growth. Being able to articulate your past successes will demonstrate your capability and confidence in managing YouTube channels effectively.
We think you need these skills to ace YouTube Channel Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in YouTube channel management and digital strategy. Include specific examples of how you've grown channels and engaged audiences, especially with entertainment brands.
Craft a Compelling Cover Letter: In your cover letter, express your passion for media and entertainment, particularly regarding BET and pop culture. Explain why you're excited about the role and how your previous experiences align with the responsibilities outlined in the job description.
Showcase Your Skills: Highlight your strong written skills by including samples of creative content you've crafted. If possible, provide links to successful YouTube channels you've managed or contributed to, demonstrating your ability to drive engagement.
Research Be A Bear: Familiarise yourself with Be A Bear's work and their client brands. Understanding their approach to audience engagement will help you tailor your application and show that you're genuinely interested in contributing to their success.
How to prepare for a job interview at Be A Bear | We Grow Audiences
✨Showcase Your YouTube Expertise
Make sure to highlight your previous experience with YouTube channel management. Discuss specific strategies you've implemented that led to audience growth and engagement, as this will demonstrate your capability to handle the responsibilities of the role.
✨Understand the Brand's Voice
Before the interview, research Be A Bear and their clients. Familiarise yourself with their tone and style, especially in relation to entertainment brands like BET. This will help you articulate how you can align your strategies with their brand identity.
✨Prepare for Scenario Questions
Expect questions about how you would handle specific challenges in channel management. Think of examples from your past experiences where you successfully navigated difficult situations or adapted strategies based on analytics.
✨Demonstrate Passion for Pop Culture
Since the role requires a passion for black entertainment and pop culture, be prepared to discuss your interests in these areas. Share insights on current trends and how they could influence content strategy, showing that you are engaged and knowledgeable.
