Creative Strategist

Creative Strategist

Manchester Full-Time 29000 - 35000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Develop creative strategies and ad concepts for digital platforms like Meta and TikTok.
  • Company: Join Launch With Us, a leading E-Commerce Agency driving success for top brands.
  • Benefits: Enjoy remote work, extra holiday for your birthday, and monthly incentives.
  • Why this job: Be part of a dynamic team shaping impactful campaigns in a fast-paced environment.
  • Qualifications: 2+ years in creative strategy or media buying; strong analytical and communication skills required.
  • Other info: Opportunity to work abroad for 30 days and structured progression plans.

The predicted salary is between 29000 - 35000 £ per year.

Company: Launch With Us

Location: Remote

Salary: £34,000 – £40,000 per year (depending on experience)

Job Type: Full-time, Monday to Friday (9:00 AM – 5:30 PM)

About Us

Launch With Us is a dynamic E-Commerce Agency specialising in scaling direct-to-consumer brands through strategic media buying and creative content production. Over the last year, we’ve profitably managed over £10M in ad spend for clients including Khanum’s, Lucy & Lola, Ovrload, DJK, Bubble Panda, and Watermans. We’re searching for a passionate and innovative Creative Strategist to join our team and shape impactful, data-driven creative strategies for Meta and other digital platforms.

Role Overview

As a Creative Strategist, you will act as the driving force behind the creative output of our ad campaigns. You’ll use performance data, audience insights, and creative innovation to develop strategies that resonate with target audiences and achieve measurable results. This role involves collaborating closely with UGC creators, designers, and media buyers to create performance-driven ad concepts tailored to each client’s objectives.

Key Responsibilities

  • Creative Strategy Development: Build performance-driven creative strategies informed by client KPIs, audience research, and data insights.
  • Campaign Ideation: Develop compelling ad concepts for Meta, TikTok, and other platforms, focusing on scroll-stopping visuals and engaging messaging.
  • Audience Insights: Dive deep into client reviews, social platforms, and market research to understand customer pain points, desires, and objections.
  • Creative Testing Roadmaps: Plan and execute A/B tests to optimise creative performance and iterate based on findings.
  • Collaboration: Work closely with designers, UGC creators, and paid media specialists to ensure cohesive creative output aligned with client goals.
  • Performance Analysis: Analyse key metrics such as CTR, ROAS, and CPA to inform future creative strategies and eliminate wasted ad spend.
  • Creative Briefing: Write and oversee detailed creative briefs to guide the production of high-quality assets.
  • Trend Awareness: Stay ahead of trends in digital advertising, platform innovations, and audience behaviour to incorporate fresh ideas into strategies.
  • Documentation: Maintain and share insights from campaigns to build a collective knowledge base for the team.

What We’re Looking For

We’re seeking a results-driven, creative thinker who is passionate about eCommerce and understands the intersection of data, audience psychology, and design.

Skills and Experience:

  • Proven experience (2+ years) in creative strategy or media buying, preferably within an agency or eCommerce setting.
  • Strong understanding of creative performance metrics and testing frameworks (e.g., hook rate, hold rate, ROAS).
  • Proficiency in developing data-informed strategies that align with audience behaviour and platform-specific best practices.
  • Excellent research skills, with an ability to identify key patterns, audience insights, and trends.
  • Ability to craft creative briefs and collaborate with cross-functional teams.
  • Strong written and verbal communication skills, including experience presenting to clients.
  • Familiarity with UGC content workflows and providing actionable feedback to creators.
  • Knowledge of AI tools for creative ideation and video generation is a bonus.

Personal Attributes:

  • Analytical mindset with a passion for creative problem-solving.
  • Empathy and curiosity to deeply understand audience psychology.
  • Self-motivated, detail-oriented, and highly organised.
  • A collaborative team player with the ability to manage multiple projects simultaneously.

Benefits

  • You will be part of a world-class team made up of high-performing individuals.
  • You will learn how brands succeed in noisy markets.
  • Ability to work abroad for 30 days (T&C applies).
  • Extra Holiday – take your birthday off.
  • 6 and 12 month progression plans to ensure you progress into leadership roles.
  • Company pension scheme.
  • Structured training and development plans.
  • Annual salary reviews.
  • Monthly team incentives.
  • Kudos system to stack points and spend on vouchers like Deliveroo, Just Eat, Amazon etc.
  • Christmas bonus based on performance and tenure.
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Contact Detail:

Launch With Us Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Creative Strategist

✨Tip Number 1

Familiarise yourself with the latest trends in digital advertising and eCommerce. Follow industry leaders on social media, subscribe to relevant newsletters, and engage in online communities to stay updated. This knowledge will help you demonstrate your passion and understanding of the field during interviews.

✨Tip Number 2

Prepare to discuss specific campaigns you've worked on that showcase your creative strategy skills. Be ready to explain your thought process, the data you used, and the results achieved. This will highlight your experience and ability to drive performance through creativity.

✨Tip Number 3

Network with professionals in the eCommerce and creative strategy space. Attend virtual events, webinars, or workshops where you can connect with others in the industry. Building relationships can lead to valuable insights and potential referrals for job opportunities.

✨Tip Number 4

Showcase your analytical skills by preparing examples of how you've used data to inform creative decisions. Discuss any A/B testing you've conducted and the impact it had on campaign performance. This will demonstrate your ability to blend creativity with data-driven strategies.

We think you need these skills to ace Creative Strategist

Creative Strategy Development
Campaign Ideation
Audience Insights
Creative Testing Roadmaps
Collaboration with Cross-Functional Teams
Performance Analysis
Creative Briefing
Trend Awareness
Research Skills
Understanding of Creative Performance Metrics
Proficiency in Data-Informed Strategies
Strong Written and Verbal Communication Skills
Familiarity with UGC Content Workflows
Knowledge of AI Tools for Creative Ideation
Analytical Mindset
Empathy and Curiosity
Self-Motivated and Detail-Oriented
Ability to Manage Multiple Projects

Some tips for your application 🫡

Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Creative Strategist position. Tailor your application to highlight how your skills and experiences align with the job description.

Craft a Compelling CV: Your CV should showcase your relevant experience in creative strategy or media buying. Highlight specific projects where you've developed data-driven strategies or collaborated with cross-functional teams, as these are key aspects of the role.

Write a Strong Cover Letter: In your cover letter, express your passion for eCommerce and creativity. Discuss your understanding of audience psychology and how it informs your creative strategies. Use specific examples to demonstrate your analytical mindset and problem-solving skills.

Showcase Your Creativity: If possible, include a portfolio or examples of your previous work that demonstrate your ability to create engaging ad concepts and performance-driven strategies. This will help you stand out as a candidate who can deliver results.

How to prepare for a job interview at Launch With Us

✨Showcase Your Creative Process

Be prepared to discuss your creative process in detail. Share examples of how you've developed strategies based on data insights and audience research, as this role heavily relies on creativity backed by performance metrics.

✨Know the Brands

Familiarise yourself with the brands Launch With Us has worked with, such as Khanum’s and Watermans. Understanding their market positioning and target audiences will help you tailor your responses and demonstrate your interest in the company.

✨Prepare for Collaboration Questions

Since the role involves working closely with designers and UGC creators, be ready to discuss your experience in collaborative environments. Highlight specific instances where teamwork led to successful campaign outcomes.

✨Stay Updated on Trends

Research current trends in digital advertising and eCommerce. Being able to discuss recent innovations or successful campaigns can show your passion for the industry and your proactive approach to staying informed.

Creative Strategist
Launch With Us
Location: Manchester
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