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For Companies At a Glance
- Tasks: Lead and optimise paid campaigns across major platforms like Google, Instagram, and TikTok.
- Company: Join a dynamic team focused on innovative digital marketing strategies.
- Benefits: Enjoy remote work options and a competitive salary of up to £42K.
- Why this job: Be part of a results-driven culture that values creativity and strategic thinking.
- Qualifications: 3+ years in Paid Media with strong communication and teamwork skills required.
- Other info: This role does not offer sponsorship; applicants must have full UK working rights.
The predicted salary is between 30000 - 42000 £ per year.
If you are dedicated in the digital marketing space and are a keen Paid Ads Specialist this position could be for you.
3+ years' experience in Paid Social/Paid Ads.
Remote/in-person
Up to £42K
WHAT WILL YOU BE DOING?
We’re looking for a results-oriented and performance-driven marketer to join our growing team. In this role, you’ll take the lead on developing, managing, and optimising paid campaigns across Google, Instagram, TikTok, LinkedIn, and Facebook, ensuring maximum return on investment and measurable growth. You’ll also be responsible for nurturing and retaining clients through thoughtfully crafted email and SMS campaigns, turning prospective leads into loyal, long-term customers.
RESPONSIBILITIES:
- Develop, launch, and optimize paid campaigns across multiple digital channels - including Google Ads, Facebook, Instagram, YouTube, TikTok, LinkedIn, and more.
- Generate engaging ad copy and design for Gambling products.
- Track and evaluate key performance metrics, such as CTR, CPC, CPA, and ROAS, and translate these into actionable recommendations for optimizing campaign performance.
- Engage and nurture new clients through our CRM and email messaging platform, and assist in setting up automated SMS response systems.
- Evaluate campaign performance and refine strategies to optimise ROI.
- Work with the wider organisation and collaborate with Content and Design teams.
- Monitor audience insight/data.
- A/B Testing on ad elements to optimise performance.
- Manage Ad budgets efficiently.
WE NEED YOU TO HAVE…
- 3+ years in a Paid Media position.
- 3+ years Paid Social / Paid Ads experience.
- Highly Strategic mindset.
- Great communication skills.
- Google Analytics, Meta Ads, YouTube, TikTok Ads, SnapChat Ads, LinkedIn Ads experience.
- Excellent teamwork.
TO BE CONSIDERED AS A DIGITAL MARKETING SPECIALIST…
Please either apply by clicking online or emailing me directly to cameron.chambers@searchability.com. For further information please call me on 07719 067 562. By applying for this role, you give express consent for us to process and submit (subject to required skills) your application to our client in conjunction with this vacancy only. Please note this role does not offer sponsorship so is only accepting applicants with full working rights in the UK.
Digital Marketing Specialist (Paid Ads) employer: Searchability®
Contact Detail:
Searchability® Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist (Paid Ads)
✨Tip Number 1
Familiarise yourself with the latest trends in paid advertising across platforms like Google, Facebook, and TikTok. This will not only help you understand the landscape but also allow you to speak confidently about your strategies during interviews.
✨Tip Number 2
Showcase your analytical skills by preparing case studies of past campaigns you've managed. Be ready to discuss specific metrics such as CTR and ROAS, and how your optimisations led to improved performance.
✨Tip Number 3
Network with professionals in the digital marketing space, especially those who specialise in paid ads. Engaging in relevant online communities or attending industry events can provide valuable insights and connections that may lead to job opportunities.
✨Tip Number 4
Prepare to discuss your experience with CRM tools and email marketing strategies, as nurturing clients is a key part of this role. Highlight any successful campaigns you've run that involved client engagement and retention.
We think you need these skills to ace Digital Marketing Specialist (Paid Ads)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your 3+ years of experience in Paid Media and Paid Social. Include specific examples of successful campaigns you've managed, focusing on metrics like CTR, CPC, and ROAS.
Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic mindset and communication skills. Mention your familiarity with platforms like Google Ads, Meta Ads, and TikTok Ads, and explain how you can contribute to the company's growth.
Showcase Your Results: In your application, include quantifiable results from previous campaigns. For instance, discuss how you optimised ad budgets or improved ROI through A/B testing and audience insights.
Follow Application Instructions: Ensure you apply through our website or via the provided email. Double-check that you have included all necessary documents and that your application is free of errors before submission.
How to prepare for a job interview at Searchability®
✨Showcase Your Campaign Success
Be prepared to discuss specific paid campaigns you've managed in the past. Highlight the strategies you used, the results achieved, and how you optimised for better performance. This will demonstrate your hands-on experience and strategic mindset.
✨Know Your Metrics
Familiarise yourself with key performance metrics like CTR, CPC, CPA, and ROAS. Be ready to explain how you track these metrics and use them to inform your campaign decisions. This shows that you understand the importance of data in digital marketing.
✨Demonstrate Team Collaboration
Since the role involves working with content and design teams, be sure to share examples of how you've successfully collaborated with others in previous roles. Highlight your communication skills and how they contributed to successful project outcomes.
✨Prepare for A/B Testing Discussions
A/B testing is crucial in optimising ad performance. Be ready to discuss your experience with A/B testing, including what elements you tested, the outcomes, and how you applied those insights to improve future campaigns.
