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For Companies At a Glance
- Tasks: Lead marketing strategy, focusing on customer acquisition and brand positioning.
- Company: Join a top media company known for innovation and rapid growth.
- Benefits: Enjoy hybrid working with competitive salary and corporate perks.
- Why this job: Be part of a dynamic team driving excellence in media marketing.
- Qualifications: Must have experience in influencer marketing and strong analytical skills.
- Other info: Opportunity to work with YouTube creators and brand partners.
The predicted salary is between 43200 - 72000 £ per year.
Our client is one of the largest media companies, with a track record of triple digit growth in the last 4 years. They stand out from the crowd and have one of the best quality products on the market. Their story is one of innovation and dedication. They’ve embarked on a relentless pursuit of excellence, leveraging cutting edge technology and delivering nothing but quality to their brand partners.
The Role: As the successful Marketing Director you will be responsible for developing and overseeing the implementation of a comprehensive marketing strategy aligned with business goals, with a focus on customer acquisition, retention, and brand positioning. You will be expected to define and segment target markets, including YouTube creators, influencers, and brand partners, tailoring marketing efforts accordingly. As the Marketing Director you will be responsible for a team of direct reports, so leadership is key!
The successful Marketing Director you will have:
- Current experience in a Marketing Director position
- MUST experience with influencer marketing, partnership development, or creator relations
- Exceptional influencing skills, you must be a do-er, problem solver and trouble shooter
- Innovative approach to brand storytelling and campaign ideation
- Deep knowledge of performance marketing, SEO/SEM, social media, CRM, and analytics
- Strong analytical skills and strategic thinking
- Ability to see the big picture and build long-term plans while executing short-term tactics
Salary: £competitive salary
Location: Hybrid Working - 2 days in London HQ.
Click ‘apply now’ or contact Chloe Easton for more information.
Contact Detail:
FMCG Exec Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Director - Media Brand
✨Tip Number 1
Network with professionals in the media and marketing industry, especially those who have experience with influencer marketing and brand partnerships. Attend relevant events or webinars to connect with potential colleagues and learn about the latest trends.
✨Tip Number 2
Showcase your leadership skills by sharing examples of how you've successfully managed teams in previous roles. Highlight any specific campaigns where your leadership directly contributed to success, as this will resonate well with the hiring team.
✨Tip Number 3
Familiarise yourself with the company's products and their unique selling points. Understanding what sets them apart in the market will allow you to tailor your discussions around how you can enhance their marketing strategy.
✨Tip Number 4
Prepare to discuss your innovative approaches to brand storytelling and campaign ideation. Think of specific examples where your creativity led to successful outcomes, as this will demonstrate your fit for the role.
We think you need these skills to ace Marketing Director - Media Brand
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in marketing, particularly in influencer marketing and partnership development. Use specific examples that demonstrate your leadership skills and innovative approach to brand storytelling.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the media industry and how your background aligns with the company's goals. Discuss your strategic thinking and analytical skills, and provide examples of successful campaigns you've led.
Showcase Relevant Achievements: Include quantifiable achievements in your application that reflect your ability to drive customer acquisition and retention. Highlight any triple-digit growth you’ve contributed to in previous roles, as this aligns with the company’s impressive track record.
Research the Company: Familiarise yourself with the company's products and recent innovations. Understanding their market position and challenges will allow you to tailor your application and demonstrate your knowledge during potential interviews.
How to prepare for a job interview at FMCG Exec
✨Showcase Your Leadership Skills
As a Marketing Director, you'll be leading a team. Be prepared to discuss your leadership style and provide examples of how you've successfully managed teams in the past. Highlight any specific achievements that demonstrate your ability to inspire and motivate others.
✨Demonstrate Your Knowledge of Influencer Marketing
Given the emphasis on influencer marketing in the job description, make sure you can speak confidently about your experience in this area. Prepare case studies or examples of successful campaigns you've led, focusing on how you engaged with creators and built partnerships.
✨Prepare for Strategic Thinking Questions
Expect questions that assess your strategic thinking abilities. Be ready to discuss how you would approach developing a comprehensive marketing strategy for the company. Think about how you would segment target markets and tailor marketing efforts to different audiences.
✨Highlight Your Analytical Skills
The role requires strong analytical skills, so be prepared to discuss how you've used data to inform your marketing decisions. Bring examples of how you've utilised performance marketing metrics, SEO/SEM analytics, or CRM data to drive successful campaigns.
