At a Glance
- Tasks: Lead global brand campaigns from concept to delivery, driving customer engagement and loyalty.
- Company: Join a dynamic and rapidly growing marketing team in the beauty and retail industry.
- Benefits: Enjoy staff discounts, development opportunities, and be part of a company making positive change.
- Why this job: This role offers a chance to shape brand strategy and collaborate across diverse teams.
- Qualifications: 5+ years in global brand marketing, preferably in retail or beauty, with strong campaign management skills.
- Other info: Ideal for those passionate about culture and consumer trends.
The predicted salary is between 43200 - 72000 Β£ per year.
Talent Hub are looking for a Brand Marketing Manager who is βtapped into culture' to join this dynamic brand and rapidly growing marketing team. You will drive customer relevancy, awareness and loyalty through developing and delivering strategy. This is a brand campaign focused role from writing the creative concept brief through to creative delivery. We are looking for Global Campaign strategy experience and a background in the Beauty/Retail industry.
Key responsibilities for the Brand Marketing Manager include:
- Planning and delivery of global multichannel campaigns, from writing the creative concept brief through to creative delivery.
- Devise and execute impactful media plans, working closely with the senior team on strategic direction and delivery.
- Understand consumer and market trends and compile research to inform strategic thinking and brief writing.
- Report on the success of campaigns to take key learnings and share with the broader organisation.
- Lynchpin between multiple departments, working closely with cross-functional teams including the in-house creative team, International/regional Markets, PR, Social Media, Digital and Retail experience, as well as external agencies.
- Collaborate with channel owners to activate campaigns and explore new ways to enhance the customer experience.
- Ensure consistency of Brand positioning, identity and messaging across all channels.
What you will need for this Brand Marketing Manager job:
- At least 5 years success in a Global Brand marketing role within retail, FMCG or health/beauty sectors, with a multichannel campaign reach.
- Experience of working for a complex or global organisation with excellent organisation and stakeholder management experience.
- Complex campaign and project management experience.
- Experience of Google Analytics and brand campaign performance.
Benefits include: Staff discount, development opportunity and to work for a company where positive change is being made.
Global Brand Manager employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Global Brand Manager
β¨Tip Number 1
Familiarise yourself with the latest trends in the beauty and retail industries. Understanding current consumer behaviours and preferences will help you demonstrate your cultural awareness during interviews.
β¨Tip Number 2
Network with professionals in the brand marketing field, especially those who have experience in global campaigns. Attend industry events or join relevant online communities to make connections that could lead to valuable insights or referrals.
β¨Tip Number 3
Prepare to discuss specific examples of successful multichannel campaigns you've managed. Be ready to explain your role in these projects and how you measured their success, as this will showcase your campaign management skills.
β¨Tip Number 4
Research StudySmarter's brand values and recent campaigns. Tailoring your conversation to align with our mission and demonstrating how your experience can contribute to our goals will make a strong impression during the interview process.
We think you need these skills to ace Global Brand Manager
Some tips for your application π«‘
Tailor Your CV: Make sure your CV highlights your experience in global brand marketing, particularly within the beauty or retail sectors. Use specific examples of successful multichannel campaigns you've managed to demonstrate your expertise.
Craft a Compelling Cover Letter: In your cover letter, express your passion for brand marketing and how you stay 'tapped into culture'. Discuss your strategic thinking and how you've driven customer relevancy and loyalty in previous roles.
Showcase Campaign Success: Include metrics and results from past campaigns in your application. Highlight how your efforts have led to increased brand awareness and customer engagement, as this aligns with the role's focus on reporting campaign success.
Research the Company: Familiarise yourself with the company's brand identity and recent campaigns. This will help you align your application with their values and demonstrate your understanding of their market position.
How to prepare for a job interview at JR United Kingdom
β¨Showcase Your Cultural Awareness
As the role requires someone who is 'tapped into culture', be prepared to discuss current trends in the beauty and retail sectors. Share examples of how you've integrated cultural insights into your previous campaigns.
β¨Demonstrate Campaign Success
Be ready to present specific examples of global multichannel campaigns you've managed. Highlight your role in the planning, execution, and reporting phases, and focus on the results achieved.
β¨Highlight Cross-Functional Collaboration
This position involves working with various teams. Prepare to discuss your experience collaborating with creative teams, PR, and digital channels. Emphasise your ability to communicate effectively across departments.
β¨Understand the Brand's Positioning
Research the company's brand identity and messaging before the interview. Be prepared to discuss how you would ensure consistency across all channels and what strategies you would implement to enhance customer experience.