At a Glance
- Tasks: Support influencer growth and manage campaigns in the French market.
- Company: Join THG, a global leader in beauty and sports nutrition with top brands like Myprotein.
- Benefits: Enjoy 25 days annual leave, enhanced maternity/paternity pay, and access to a state-of-the-art gym.
- Why this job: Be part of a dynamic team driving health and wellness through influencer marketing in France.
- Qualifications: Degree preferred with 3 years marketing experience and fluency in French.
- Other info: THG values diversity and is committed to creating an inclusive environment.
The predicted salary is between 36000 - 60000 £ per year.
About THG
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition. With us, you'll go further faster.
About THG Nutrition & Wellness:
THG Nutrition & Wellness is home to some of the best loved and most trusted names in wellbeing and nutrition including Myprotein, the world's largest online sports nutrition brand, its family of brands Myvegan, Myvitamins, and MP Activewear. We want to be the world's most empowering health movement, championing everyone to live healthier, more active lives. Our brands and people exist to break boundaries to power and empower those who want more. We break conventions, we're a force for good, and we keep it real. These are the values that drive us through every day.
Responsibilities:
- Support the Influencer Lead on maintaining the French influencer program growth.
- Reporting on French influencer performance on a weekly/biweekly/monthly basis.
- General French influencer programme maintenance includes ensuring links, offers, and reporting is up to date for all communications.
- Identify opportunities for Myprotein to partner with new talents in France to help grow the global influencer program.
- Work with internal stakeholders to plan, develop, and execute influencer campaigns targeting the French market considering current French fitness industry and social media trends.
- Oversee invoicing and payment of French influencers through a monthly PO.
- Encourage greater collaboration between French influencers across brands and across different marketing channels.
- Support the events, content, and product teams to maximise the current influencer partnerships with a focus on French influencers.
We're looking for:
- Degree Qualified (Preferred).
- 3 years experience in marketing (preferred).
- A genuine interest in health, wellbeing, fitness, and an ambition to be at the forefront of French influencer marketing.
- Fluency in French.
- An understanding of how influencers can play a key role in building brand awareness, affinity, content creation, and driving commercial value for brands.
- Deep knowledge of current and emerging French social media platforms including but not limited to Instagram, Facebook, YouTube, TikTok, etc.
- Outstanding communication, negotiation, and organisational skills.
- A proactive self-starter with a problem-solving attitude and the ability to meet deadlines.
- Knowledge of the French fitness industry and social media trends.
Benefits:
- Career Development: Access bespoke development programmes that have been designed and developed by our in-house L&D team. Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.
- Enhanced Leave: 25 days annual leave plus bank holidays. Don't want to work on your birthday? We don't either! Enjoy your day off on us!
- Enhanced maternity and paternity pay depending on length of service.
- Up to 10 days compassionate leave. Buy back up to 3 days each year. Unlock 2 days volunteer leave after 12 months.
- Wellbeing Support: Access face-to-face and virtual appointments with our in-house GP. Access our in-house CBT therapist. Access our 24/7 Employee Assistance Programme (EAP) which is provided by Bupa. State-of-the-art onsite gym. Access to our onsite physio.
- Other Perks: Save up to 12% on the cost of personal tech through our salary sacrifice scheme. Subsidised bus pass from Manchester City Centre to our ICON office. Up to 50% staff discount on THG brands. Onsite staff shop. Access to onsite barber.
- Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation. Anniversary gifts when you hit 5 and 10 years of service.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability. THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community. Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG, please contact one of our Talent team to discuss further.
Senior Influencer Executive- Myprotein France employer: THG
Contact Detail:
THG Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Influencer Executive- Myprotein France
✨Tip Number 1
Familiarise yourself with the latest trends in the French fitness and influencer marketing space. Follow key influencers and brands on social media to understand what works and what doesn't, as this knowledge will be crucial during interviews.
✨Tip Number 2
Network with professionals in the industry by attending relevant events or joining online communities. Building connections can provide insights into the role and may even lead to referrals, which can significantly boost your chances of landing the job.
✨Tip Number 3
Prepare to discuss specific examples of successful influencer campaigns you've been involved in or studied. Highlight your understanding of how these campaigns can drive brand awareness and commercial value, as this aligns with the responsibilities of the role.
✨Tip Number 4
Showcase your fluency in French by practicing your communication skills. Being able to articulate your thoughts clearly in both English and French will demonstrate your capability to manage influencer relationships effectively in the French market.
We think you need these skills to ace Senior Influencer Executive- Myprotein France
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in influencer marketing, particularly within the French market. Emphasise any previous roles where you've successfully managed influencer partnerships or campaigns.
Craft a Compelling Cover Letter: In your cover letter, express your genuine interest in health and fitness, and how it aligns with Myprotein's mission. Mention specific examples of how you can contribute to their influencer programme growth.
Showcase Your Knowledge of Social Media: Demonstrate your understanding of current and emerging French social media platforms. Include insights on trends and how they can be leveraged for influencer marketing in your application.
Highlight Communication Skills: Since the role requires outstanding communication and negotiation skills, provide examples in your application that showcase your ability to collaborate effectively with influencers and internal stakeholders.
How to prepare for a job interview at THG
✨Show Your Passion for Health and Fitness
Make sure to express your genuine interest in health, wellbeing, and fitness during the interview. Share personal experiences or insights that demonstrate your commitment to these areas, as this aligns with the values of Myprotein and THG Nutrition.
✨Demonstrate Knowledge of French Social Media Trends
Be prepared to discuss current and emerging social media platforms in France. Highlight any relevant experience you have with influencer marketing on these platforms, and be ready to suggest innovative ideas for campaigns that resonate with the French audience.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and ability to manage influencer relationships. Think of specific examples from your past experience where you successfully navigated challenges or identified opportunities in influencer marketing.
✨Highlight Your Communication Skills
Since the role requires outstanding communication and negotiation skills, prepare to showcase your ability to build relationships with influencers and internal stakeholders. Practice articulating your thoughts clearly and confidently, as effective communication is key in this position.