At a Glance
- Tasks: Drive sales growth and build relationships with clients in the South Midlands.
- Company: Join Ainscough Crane Hire, the UK's leading crane company with a strong safety ethos.
- Benefits: Enjoy bonuses, a company car, 24 days leave, and a career development plan.
- Why this job: Be part of a passionate team that values safety and excellence in every project.
- Qualifications: Sales experience is essential; A-Level education and IT skills preferred.
- Other info: Opportunity to influence and grow within a supportive workplace culture.
The predicted salary is between 36000 - 60000 £ per year.
Ainscough Crane Hire are looking for an experienced, driven Area Sales Manager to cover the South Midlands region.
Benefits for an Area Sales Manager:
- Quarterly bonus
- Bi-Annual retention bonus
- Company car
- 24 days annual leave plus an additional day at 2 years service, 5 years service and 10 years service
- Formal career development plan
- Holiday purchase, the option to buy an additional 5 days each year (via salary sacrifice)
- Group life assurance 3 x basic salary
- Company Pension
- Access to the Ainscough Advantage (People Value) benefits platform
- Staff forums run 3 times a year – have your voice heard
Ainscough Crane Hire are the UK’s leading crane company. Based across 30 locations, our dedicated team of experts are passionate about delivering projects on time, to budget and, most importantly, to the highest possible standard of safety. Our industry-recognised Make the Safe Choice ethos is at our core and underpins every single thing we do, from contract lifts and crane hire to specialist projects for customers. Our reputation as a market leader is not just a result of our expansive fleet and comprehensive network of locations across the UK, but is also derived from the workplace culture that allows our team to perform their duties with passion and pride.
Job Purpose/Objectives of an Area Sales Manager:
Maintaining and increasing revenue for the territory to achieve and exceed on budgets including developing a sales pipeline through the development of relationships with both existing & prospective clients.
Key Accountabilities/Responsibilities of an Area Sales Manager:
- Driving sales growth through the development of trading relationships with both existing clients, and a strong new business pipeline
- CRM platform maintenance to ensure constant accuracy of client activities
- Dealing effectively and promptly with sales leads from across the business
- Ensuring the targeted number of appointments and meetings is met or exceeded in line with targeted KPI objectives
- Achieving predetermined monthly, quarterly and annual sales targets in line with specific pricing guidelines
- Negotiating contracts and framework agreements with new clients within agreed parameters
- Providing regular updates and forecasts on pipeline, projects and frameworks to the Regional Sales Manager
Person Specification Education/Knowledge/Experience for an Area Sales Manager:
- Prior sales role(s) and proven influencing and negotiation ability
- While being advantageous, an understanding of crane hire and the market is helpful but not essential
- A high achiever who is career orientated and likes to work to challenging goals
- Educated to A-Level or equivalent
- IT literate and familiar with Microsoft office products - Particularly PowerPoint, Excel and Word
- Desirable construction related sector experience
Skills/Abilities:
- Ability to write articulate and effective proposals and reports in response to customer needs
- Ability to deliver value added presentations to clients
- Ability to negotiate and build strong relationships
- A firm understanding of the sales process, including the ability to close a sale
- Strong customer focus and with a deep understanding of customer relationships and business process
- Ability to identify and resolve issues
- Ability to collate and analyse data - PC literate
- Ability to work under pressure, be self-motivated, committed to meeting deadlines (self-imposed and external), and to manage multiple requirements and demands effectively
- Demonstrates the ability to understand customer needs and can get things done
Area Sales Manager employer: Ainscough Crane Hire
Contact Detail:
Ainscough Crane Hire Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Area Sales Manager
✨Tip Number 1
Familiarise yourself with Ainscough Crane Hire's core values and their 'Make the Safe Choice' ethos. Understanding their commitment to safety and quality will help you align your approach during interviews and discussions, showcasing that you share their values.
✨Tip Number 2
Network within the construction and crane hire industry. Attend relevant events or join online forums where you can connect with professionals in the field. This can provide insights into the market and potentially lead to referrals or recommendations.
✨Tip Number 3
Prepare to discuss your previous sales achievements in detail. Be ready to share specific examples of how you've driven sales growth, developed client relationships, and met or exceeded targets. This will demonstrate your capability and fit for the role.
✨Tip Number 4
Research the South Midlands region's market trends and key players in the crane hire sector. Being knowledgeable about local competitors and potential clients will show your proactive approach and readiness to tackle the challenges of the Area Sales Manager role.
We think you need these skills to ace Area Sales Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant sales experience and achievements. Focus on quantifiable results, such as revenue growth or successful client relationships, to demonstrate your ability to meet the job's key accountabilities.
Craft a Compelling Cover Letter: Write a cover letter that specifically addresses the responsibilities of the Area Sales Manager role. Mention your understanding of the crane hire industry, even if it's not essential, and explain how your skills align with their needs.
Showcase Your Skills: In your application, emphasise your negotiation abilities and experience in building strong client relationships. Provide examples of how you've successfully closed sales or developed new business pipelines in previous roles.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial for an Area Sales Manager.
How to prepare for a job interview at Ainscough Crane Hire
✨Research Ainscough Crane Hire
Before your interview, take the time to understand Ainscough Crane Hire's values, mission, and recent projects. Familiarising yourself with their 'Make the Safe Choice' ethos will help you align your answers with their core principles.
✨Prepare for Sales Scenarios
Be ready to discuss specific sales scenarios from your past experience. Think of examples where you successfully developed client relationships or exceeded sales targets, as this will demonstrate your ability to drive sales growth in the role.
✨Showcase Your Negotiation Skills
Since the role involves negotiating contracts, prepare to discuss your negotiation strategies. Highlight instances where you effectively closed deals or resolved conflicts, showcasing your influencing abilities.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's sales strategies, team dynamics, and future goals. This shows your genuine interest in the position and helps you assess if the company culture aligns with your career aspirations.