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- Tasks: Lead PPC strategies and manage a talented team to exceed revenue targets.
- Company: CAVU is an innovative company transforming the travel experience for global brands.
- Benefits: Enjoy 25 days holiday, flexible bank holidays, a bonus scheme, and gym access.
- Why this job: Join a fast-paced environment where your ideas shape the future of digital marketing.
- Qualifications: 5+ years in PPC with strong analytical skills and leadership experience required.
- Other info: Diversity is celebrated here; we encourage all to apply, even if you don't meet every qualification.
The predicted salary is between 43200 - 72000 £ per year.
We’re on the hunt for an exceptional PPC Lead to take charge of all Paid Search activities across CAVU’s Global Brand Network and international clients (including MAG Airports). In this pivotal role, you’ll lead a talented team, devise innovative strategies for each PPC account, and ensure we exceed KPIs while achieving revenue targets. This role demands expertise in advanced PPC techniques, a data-driven mindset, and a passion for pushing boundaries to optimise performance. At CAVU, you’ll join a fast-paced, innovative environment where you’ll play a crucial role in shaping the future of Paid Search.
Core Responsibilities:
- Develop Winning Strategies: Devise and execute cutting-edge PPC strategies to achieve business objectives across multiple accounts.
- Achieve Revenue Goals: Manage a media spend budget to deliver revenue.
- Lead and Inspire: Directly manage a high-performing team, fostering growth and development.
- Optimise Performance: Identify opportunities to automate and improve efficiency across accounts, driving revenue growth.
- Collaborate Cross-Functionally: Partner with product owners, tech teams, and other stakeholders to enhance the customer journey and improve conversion rates.
- Analyse and Report: Deliver insightful reports on key metrics, test rigorously, and interpret data to uncover new opportunities.
What we’re looking for:
- Proven Experience: 5+ years in PPC, with a track record of managing large-budget accounts and scaling internationally.
- Technical Expertise: Strong knowledge of Google Ads, Bing, and Google Analytics (Adwords certified essential). Familiarity with bid management tools is a plus.
- Analytical Skills: A data-driven approach, with exceptional Excel skills and the ability to interpret complex datasets.
- Leadership Ability: Experience managing and developing teams, with a focus on driving results.
- Commercial Acumen: Evidence of exceeding revenue targets and meeting ambitious KPIs.
- Passion for Innovation: A keen interest in staying ahead of digital marketing trends and advancements.
- Effective Communication: Strong interpersonal and presentation skills to engage stakeholders at all levels.
The Perks:
- 25 Days Holiday, with the option to buy up to 10 more, plus 4 flexible bank holidays
- 10% Company Pension
- Annual Bonus Scheme
- On Site Gym
- MediCash Scheme
- A Host of Flexible Benefits & Discounts – including retail, rail, travel and more
ED&I at CAVU
At CAVU, we celebrate diversity and are committed to creating an inclusive workplace where everyone can thrive. If you don’t meet every qualification, we still encourage you to apply. If you require accommodations during the application process, let us know—we’re here to support you. Are you ready to reach new heights? Apply today and join us in revolutionising the travel experience!
Contact Detail:
MAG (Airports Group) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Lead - Distribution
✨Tip Number 1
Familiarise yourself with the latest trends in PPC and digital marketing. Follow industry leaders on social media, subscribe to relevant newsletters, and participate in online forums to stay updated. This knowledge will not only help you during interviews but also demonstrate your passion for innovation.
✨Tip Number 2
Prepare to discuss specific examples of how you've successfully managed large-budget PPC accounts in the past. Be ready to share metrics that showcase your ability to exceed revenue targets and meet KPIs, as this will highlight your commercial acumen.
✨Tip Number 3
Showcase your leadership skills by preparing anecdotes about how you've developed and inspired teams in previous roles. Highlight any training or mentoring initiatives you've led, as this will resonate well with CAVU's focus on team growth and development.
✨Tip Number 4
Practice articulating complex data insights clearly and concisely. Since the role requires strong analytical skills, being able to explain how you've used data to drive decisions and optimise performance will set you apart from other candidates.
We think you need these skills to ace PPC Lead - Distribution
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your 5+ years of PPC experience, focusing on managing large-budget accounts and any international scaling you've done. Use specific metrics to demonstrate how you've exceeded revenue targets and met KPIs.
Craft a Compelling Cover Letter: In your cover letter, express your passion for innovation in digital marketing. Mention your familiarity with Google Ads, Bing, and Google Analytics, and provide examples of how you've used data-driven strategies to optimise performance.
Showcase Leadership Skills: Highlight your experience in managing and developing teams. Provide examples of how you've inspired growth and fostered development within your team, as this is crucial for the role at CAVU.
Prepare for Data Analysis Questions: Be ready to discuss your analytical skills during the interview process. Prepare examples of how you've interpreted complex datasets and delivered insightful reports that led to actionable strategies.
How to prepare for a job interview at MAG (Airports Group)
✨Showcase Your PPC Expertise
Be prepared to discuss your experience with managing large-budget PPC accounts. Highlight specific campaigns you've led, the strategies you implemented, and the results achieved. This will demonstrate your technical expertise and ability to drive revenue.
✨Demonstrate Leadership Skills
Since this role involves leading a team, be ready to share examples of how you've successfully managed and developed teams in the past. Discuss your approach to fostering growth and inspiring your team to exceed KPIs.
✨Prepare for Data-Driven Discussions
Given the emphasis on analytical skills, come equipped with insights from your previous roles. Be ready to interpret complex datasets and explain how you've used data to optimise PPC performance and uncover new opportunities.
✨Stay Ahead of Digital Marketing Trends
Show your passion for innovation by discussing recent trends in digital marketing and PPC. Share how you've adapted to changes in the industry and any new techniques or tools you're excited about implementing.
