At a Glance
- Tasks: Lead and transform marketing strategy, manage campaigns, and oversee a diverse team.
- Company: Join a fast-growing B2B service business making waves in the industry.
- Benefits: Enjoy competitive salary, flexible working options, and opportunities for professional growth.
- Why this job: Be at the forefront of marketing innovation and make a real impact on brand awareness.
- Qualifications: 7+ years in senior marketing roles, preferably in B2B or SAAS, with strong leadership skills.
- Other info: Ideal for those passionate about driving change and leading a dynamic marketing team.
The predicted salary is between 43200 - 72000 £ per year.
My client is seeking a Head of Marketing to lead and transform their marketing strategy within a fast-growing B2B service business. This is an exciting opportunity for a seasoned marketing leader to take full ownership of the marketing function, driving brand awareness, lead generation, and customer engagement across multiple channels.
You’ll develop and execute multi-channel marketing campaigns, oversee digital transformation initiatives, and manage a diverse marketing team. Collaborating closely with sales, operations, and external agencies, you'll ensure marketing communications are strategic, data-driven, and aligned with business goals.
You’ll also be responsible for managing the marketing budget, optimizing the marketing tech stack, and leading sponsorship and PR activities.
The ideal candidate will have 7+ years’ experience in senior marketing roles, preferably within B2B or service industries or SAAS, a strong track record of delivering measurable commercial impact, and expertise in digital and traditional marketing channels. Experience in professional services or related sectors is a plus, alongside excellent leadership, communication skills, and commercial awareness.
Digital Marketing Data Executive employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Data Executive
✨Tip Number 1
Network with professionals in the B2B marketing space. Attend industry events, webinars, and workshops to connect with potential colleagues and learn about the latest trends. This can help you gain insights into what companies like ours are looking for in a candidate.
✨Tip Number 2
Showcase your experience with data-driven marketing strategies. Be prepared to discuss specific campaigns you've led that resulted in measurable outcomes. Highlighting your analytical skills will demonstrate your ability to align marketing efforts with business goals.
✨Tip Number 3
Familiarise yourself with the latest marketing technologies and tools. Understanding how to optimise a marketing tech stack can set you apart from other candidates. We value candidates who can leverage technology to enhance marketing effectiveness.
✨Tip Number 4
Prepare to discuss your leadership style and how you've successfully managed diverse teams. We look for candidates who can inspire and lead a team towards achieving strategic marketing objectives, so be ready to share examples of your leadership experiences.
We think you need these skills to ace Digital Marketing Data Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing and leadership roles. Emphasise your achievements in driving brand awareness and lead generation, particularly in B2B or service industries.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the company's goals. Mention specific examples of successful multi-channel campaigns you've led and how they align with the role's requirements.
Highlight Data-Driven Success: In your application, focus on your ability to use data to inform marketing strategies. Provide examples of how you've used analytics to optimise campaigns and achieve measurable results.
Showcase Leadership Skills: Demonstrate your leadership experience by discussing how you've managed teams and collaborated with other departments. Highlight any instances where you've driven digital transformation initiatives or improved marketing processes.
How to prepare for a job interview at Blu Digital
✨Showcase Your Leadership Experience
As a candidate for the Head of Marketing role, it's crucial to highlight your leadership experience. Prepare specific examples of how you've successfully led teams and transformed marketing strategies in previous roles, especially in B2B or service industries.
✨Demonstrate Data-Driven Decision Making
Since the role requires a strong focus on data-driven marketing, be ready to discuss how you've used analytics to inform your marketing strategies. Bring examples of campaigns where you measured success through KPIs and adjusted tactics based on data insights.
✨Prepare for Multi-Channel Campaign Discussions
The job involves executing multi-channel marketing campaigns, so be prepared to discuss your experience with various channels. Highlight successful campaigns you've managed across digital and traditional platforms, and how you integrated them for maximum impact.
✨Understand the Business Goals
Familiarise yourself with the company's business goals and how marketing can support them. During the interview, articulate how your marketing strategies can align with their objectives, demonstrating your commercial awareness and strategic thinking.