At a Glance
- Tasks: Become a Nyetimber expert, sharing our story and spirits with influencers and consumers.
- Company: Join Nyetimber, a pioneering luxury English sparkling wine producer with a rich heritage.
- Benefits: Enjoy hybrid work, 25 days holiday, generous staff discounts, and excellent growth opportunities.
- Why this job: Be part of a prestigious brand, connect with industry leaders, and inspire others with your passion.
- Qualifications: Experience in the drinks trade, WSET Spirits Level 3, and strong communication skills are essential.
- Other info: Work from a beautiful Central London office and enjoy a supportive team culture.
The predicted salary is between 36000 - 60000 £ per year.
Nyetimber is a pioneering luxury brand and multiple award-winning English sparkling wine producer. Our story is one of many firsts; we were the first to pioneer the now-established style of English sparkling wine; we were the first to grow the renowned grape varieties Chardonnay, Pinot Noir and Pinot Meunier in England exclusively for producing sparkling wine; and the estate where our vines were first planted, was first mentioned in the Domesday book of 1086 by its then Anglo-Saxon name “Nyetimbraha”.
Quality is key to absolutely everything we do at Nyetimber and there is a constant strive for perfection. We produce exceptional sparkling wine, but always keep in mind that the reference to exceptional goes beyond wine, it extends to every touch point of the brand.
As a Nyetimber Spirits Brand Ambassador, you will be considered a leading expert in the brand as well as English Whisky and the wider spirits category. You will embody and represent the brand image and values with external and internal stakeholders and broader audiences.
You will collaborate closely with marketing & sales teams to increase the awareness of Nyetimber spirits with key trade influencers (e.g. bartenders, mixologists, sommeliers, chefs) and drive rate of sale. You will keep company with top industry stakeholders from whisky critics to journalists and bloggers. You will inspire and drive desire with end consumers bringing to life the brand quality & heritage. Your deep passion and knowledge in whisky & the spirits trade along with your ability to communicate and influence people will be key to your success in this role.
RESPONSIBILITIES:
- Master all the key messages of Nyetimber wines & spirits from a historical, heritage, vineyard, winemaking/whisky making, marketing and commercial point of view. This includes keeping up to date with new launches, awards and vineyard/distillery activities as the company continues to grow. Whilst you will specialise in Nyetimber spirits, you will be required to deliver the key messages of Nyetimber wines, too.
- Initiate, develop and nurture relationships with key trade influencers.
- Embody and represent the brand and its values at key trade/consumer/sponsorship events, dinners and staff trainings around the UK.
- Deliver multiple brand home visits with key clients, stakeholders, influencers and consumers.
- Create desire amongst key stakeholders and influencers.
- Target and help to open doors to new key accounts, alongside the sales team supported with a CRM database.
- Partner with marketing & sales teams to develop bespoke POS items, drink serves and sales tools.
- Support in-market activities including new product launches and key events.
- You will act as the in-house expert and will support the marketing team on channel strategy (bar, restaurants, hotels, whisky trade, B2B, etc.)
- You will bring to life elements of the brand strategy by being able to compellingly articulate key brand messages throughout the year.
- Provide marketing teams with brand/category expertise and advice to enable an effective commercialization of category strategies and initiatives.
QUALIFICATIONS AND EXPERIENCE:
Essential:
- Experience in UK &/or international drinks trade.
- Experience in supporting the launch of new brands in the on-trade.
- WSET Spirits qualified (Level 3).
- Ability to influence at all levels and build strong relationships.
- Must be able to work autonomously and be highly motivated.
- Excellent presentation skills.
- Excellent communication skills, both verbal and written.
- Excellent time management and organisational skills.
- Passionate about spirits and whisky in particular.
- Luxury familiarity and presentation.
- Fluent in English as a first language.
Desirable:
- Whiskey market knowledge.
- Passionate and/or knowledgeable about wine and sparkling wine in particular.
- Any additional European language skills, preferably French and/or German, Italian and Spanish (desirable).
- Experience in the hospitality industry (mixologist, sommelier, bartender, etc).
- Graduate degree or equivalent qualification.
THE NYETIMBER EXPERIENCE:
- Work for a true British heritage brand
- Beautiful Central London office
- Excellent development, growth, and progression opportunities
- Hybrid working policy (4:1 Office:Home)
- 25 days holiday
- Generous staff purchasing privileges.
- 5% Pension
- Life Assurance
- Simply Health Cash plan
- Perkbox
Nyetimber Spirits Brand Ambassador employer: Nyetimber
Contact Detail:
Nyetimber Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Nyetimber Spirits Brand Ambassador
✨Tip Number 1
Immerse yourself in the world of Nyetimber and English spirits. Familiarize yourself with the brand's history, key messages, and recent launches. This knowledge will not only help you in conversations but also demonstrate your genuine passion for the brand.
✨Tip Number 2
Network actively within the drinks trade community. Attend industry events, tastings, and workshops to meet key influencers like bartenders and sommeliers. Building these relationships can open doors and provide valuable insights into the market.
✨Tip Number 3
Showcase your presentation skills by practicing how to communicate the brand's values and heritage effectively. Consider creating mock presentations or engaging in role-play scenarios to refine your ability to influence and inspire others.
✨Tip Number 4
Stay updated on trends in the spirits industry, particularly in whisky. Understanding current consumer preferences and market dynamics will position you as a knowledgeable ambassador who can contribute to the brand's growth strategy.
We think you need these skills to ace Nyetimber Spirits Brand Ambassador
Some tips for your application 🫡
Understand the Brand: Before applying, immerse yourself in Nyetimber's story and values. Familiarize yourself with their history, the unique qualities of their sparkling wines, and their position in the spirits market. This knowledge will help you tailor your application to reflect your passion for the brand.
Highlight Relevant Experience: In your CV and cover letter, emphasize your experience in the drinks trade, particularly any roles that involved launching new brands or working with key trade influencers. Mention specific examples where you successfully built relationships or influenced stakeholders.
Showcase Communication Skills: Since excellent communication skills are essential for this role, ensure your application demonstrates your ability to articulate ideas clearly. Use concise language and a professional tone in your writing, and consider including examples of presentations or events you've led.
Express Your Passion: Convey your enthusiasm for spirits and whisky in particular. Share any personal experiences or insights that showcase your knowledge and passion for the industry. This will help you stand out as a candidate who truly embodies the Nyetimber brand.
How to prepare for a job interview at Nyetimber
✨Know Your Brand Inside Out
Make sure you master all the key messages of Nyetimber wines and spirits. Familiarize yourself with the brand's history, heritage, and recent developments. This knowledge will help you communicate effectively and demonstrate your passion for the brand.
✨Build Relationships
Highlight your ability to initiate and nurture relationships with key trade influencers. Be prepared to discuss your past experiences in building connections within the drinks trade and how you can leverage those skills to benefit Nyetimber.
✨Showcase Your Presentation Skills
Since excellent presentation skills are essential for this role, practice delivering a short presentation about Nyetimber or a related topic. This will not only showcase your communication abilities but also your enthusiasm for the brand.
✨Demonstrate Your Passion for Spirits
Be ready to share your personal experiences and knowledge about whisky and the spirits trade. Your genuine passion will resonate with the interviewers and show that you are the right fit for the Nyetimber brand ambassador role.