At a Glance
- Tasks: Drive sales of lubricant products in the Motorcycle market and support business partners.
- Company: Join bp, a leader in energy committed to diversity and inclusion.
- Benefits: Enjoy flexible working options, paid parental leave, and a supportive work environment.
- Why this job: Be part of a dynamic team focused on growth, customer value, and embracing change.
- Qualifications: Bachelor's degree required; experience in customer relations and marketing is a plus.
- Other info: Expect up to 50% travel; hybrid working model available.
The predicted salary is between 28800 - 42000 £ per year.
The Sales Specialist is responsible for the implementation of the sales plan and the development of sales of lubricant products in the designated territory in the Motorcycle market segments. The purpose of the position is to achieve established sales tasks by supporting current business partners and acquiring new customers within the current sales portfolio.
Key Accountabilities
- Implement the region's sales plan, particularly by preparing and implementing the Motorcycle plan to achieve common goals and improve growth in line with the Sales Policy.
- Lead the Sales plan of the existing customer portfolio to achieve the sales plan and grow the Castrol brand Market Share position.
- Complete and monitor full value chain analysis by SKU and compare to market pricing to ensure Castrol and retailer margin return is in line with expectations.
- Develop and implement sales plans to acquire customers for the Castrol brand.
- Prepare and agree on joint programs with customers and implement at store/branch level if required.
- Work with relevant marketing departments to plan joint marketing campaigns.
- Manage the marketing budget and ensure execution according to plan.
- Implement centrally determined sales and marketing campaigns (promotions, training) in its region.
- Organise Motorcycle customers incentive programs.
- If RtM through Distributors, support Distributors Sales Representatives in its region through joint visits to customers.
- Organise and run promotional programs for Castrol products.
- Manage the Castrol Volume Incentive Scheme agreements in the region.
- Take care of the branding of the Retail customers - Castrol brand POS communication, current sales promotions, and product demos.
Accountable to monitor in-month performance and analyse sales reports to flag opportunities and vulnerabilities as part of the S&OP process.
Develop and present a market insights report.
Operating:
- Act as single point of accountability to ensure our customers are compliant with all HSSE, Product Quality, Brand and Ethical standards.
- Implement detailed plans and manage sales processes in the region with the focus on acquisition of new customers.
- Compliance with bp's Code of Conduct, Values and Behaviours and HSSE Standards.
- Effective daily use of Salesforce Customer Relationship Management tools to manage all aspects of the account relationship and build sustainable relationships throughout the customer organization, as well as our organization.
- Ensure utilization of our digital tools available to support territory management including the use of Salesforce, Power BI, Tableau, Castrol Insights.
- Adopt and apply the Castrol attitude which is a business where everyone is committed to the growth of our business, to deeply value our customers, to empower our people and to embrace change and challenge the status quo.
What do you need to succeed in this role?
- Bachelor's degree in relevant field of study.
- Customer and channel experience.
- Proven cross functional experience and working within multilayers of an organization.
- Proven experience in the execution of marketing programs.
- Experience in the activation of programs and offers.
- Products & Services Knowledge, Customer Segmentation & Channel Management.
- Account Strategy & Activation.
- Customer Relationship.
- Customer Profitability, Measuring & Demonstrating Customer Value.
- Understanding of Contracts & Deal Closure.
At bp, we support our people to learn and grow in a diverse and challenging environment. We believe that our team is strengthened by diversity and equal opportunity. We are committed to fostering an inclusive environment in which everyone is respected and treated fairly. There are many aspects of our employees' lives that are meaningful, so we offer benefits to enable your work to fit with your life. These benefits can include flexible working options, paid parental leave policy among others.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Apply today!
Travel Requirement: Up to 50% travel should be expected with this role.
Relocation Assistance: This role is not eligible for relocation.
Remote Type: This position is a hybrid of office/remote working.
Skills: Commercial Acumen, Commercial performance, Consultative selling skills, Customer Profitability, Customer value proposition, Digital fluency, Internal alignment, Listening, Managing strategic partnerships, Negotiation planning and preparation, Offer and product knowledge, Partner relationship management, Sector, market, customer and competitor understanding.
Legal Disclaimer: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, socioeconomic status, neurodiversity/neurocognitive functioning, veteran status or disability status. Individuals with an accessibility need may request an adjustment/accommodation related to bp's recruiting process (e.g., accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc.). If you would like to request an adjustment/accommodation related to the recruitment process, please contact us.
If you are selected for a position and depending upon your role, your employment may be contingent upon adherence to local policy. This may include pre-placement drug screening, medical review of physical fitness for the role, and background checks.

Contact Detail:
bp Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Specialist - Retail UK
✨Tip Number 1
Familiarise yourself with the Castrol brand and its products, especially in the motorcycle segment. Understanding the unique selling points of these products will help you engage effectively with potential customers and demonstrate your expertise during discussions.
✨Tip Number 2
Network within the motorcycle community and related industries. Attend events, join forums, and connect with professionals on platforms like LinkedIn to build relationships that could lead to customer acquisition opportunities.
✨Tip Number 3
Get comfortable using digital tools like Salesforce, Power BI, and Tableau. Being proficient in these tools will not only help you manage customer relationships effectively but also allow you to analyse sales data and identify growth opportunities.
✨Tip Number 4
Prepare to discuss your strategies for implementing marketing campaigns and promotional programs. Think about how you can tailor these initiatives to the specific needs of the motorcycle market, as this will showcase your understanding of the role's requirements.
We think you need these skills to ace Sales Specialist - Retail UK
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales, particularly in the motorcycle or lubricant sectors. Use specific examples of how you've achieved sales targets or developed customer relationships.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention how your skills align with the key accountabilities listed in the job description, such as implementing sales plans and managing customer relationships.
Showcase Relevant Skills: Emphasise skills that are crucial for the role, such as consultative selling, digital fluency, and customer profitability. Provide concrete examples of how you've applied these skills in previous roles.
Research the Company: Familiarise yourself with bp's values, culture, and recent developments in the lubricant market. This knowledge will help you tailor your application and demonstrate your genuine interest in the company during the selection process.
How to prepare for a job interview at bp
✨Know Your Products
Familiarise yourself with the lubricant products you'll be selling, especially those in the Motorcycle market segment. Understanding the features, benefits, and competitive advantages of these products will help you answer questions confidently and demonstrate your expertise.
✨Demonstrate Sales Acumen
Be prepared to discuss your previous sales experiences and how you've successfully implemented sales plans. Highlight specific examples where you've acquired new customers or improved market share, as this aligns directly with the responsibilities of the Sales Specialist role.
✨Showcase Your Analytical Skills
Since the role involves monitoring performance and analysing sales reports, be ready to discuss how you've used data to identify opportunities and vulnerabilities in past roles. This will show your potential employer that you can effectively contribute to their S&OP process.
✨Emphasise Team Collaboration
The job requires working closely with marketing departments and supporting distributors. Share examples of how you've successfully collaborated with cross-functional teams in the past, as this will demonstrate your ability to work within a multilayered organisation.