At a Glance
- Tasks: Lead brand strategy and multi-channel campaigns while managing a dynamic team.
- Company: Join a top-rated eCommerce brand with over 20 years of innovative trading experience.
- Benefits: Enjoy hybrid working, competitive salary, and the chance to work with industry leaders.
- Why this job: Be part of a transformative journey in a fast-paced environment with significant growth potential.
- Qualifications: Experience in brand management and communications is essential; strong leadership skills are a must.
- Other info: This role offers a unique opportunity to shape the future of a well-established brand.
The predicted salary is between 36000 - 60000 £ per year.
Direct message the job poster from Better Placed Ltd – A Sunday Times Top 10 Employer in 2023! Manager: Marketing | Digital | Ecommerce | Analytics | Product . North & Midlands Senior Brand & Campaign Executive Manchester City Centre, Hybrid/ WFH The Brand: An eCommerce retail brand, with a truly innovative concept. Heritage brand – 20+ years trading. A brand product portfolio that is very current and popular. £100 million turnover. With growth firmly on the agenda they have and continue to build out a fantastic Digital and Marketing team – built of people from some of the top Ecommerce retail brands in the North West. These individuals were at the heart of similar transformation projects for brands that are now multi million/ billion turnover – so you are in good company. I am looking for an experienced Brand & Campaign Manager to join their team and be part of their next phase of brand development and investment (technology and platform investment). With a clear strategy in mind, they are looking for someone to join the brand and bring this to life. Key responsibilities include: Assisting in the continued development of Brand Marketing strategy, reporting into the Marketing Director (Brand), ensuring brand consistency across channels. Support in the coordination and delivery of Multi-Channel campaigns/ Campaign Calendar, from initial briefing through to final sign off – including checking and coordinating amendments. Multi-Channel campaigns across ATL (Advertising), Social Media and Content, Email and Web. Tracking of KPIs including campaign measurement and brand metrics. Direct line management of a growing team, split by channel leads. Budget management. Liaising with 3rd party agencies regarding ATL/ Media and Creative. Key Skills & Attributes: Previous experience in a similar role with a proven track record in brand & communications. Team player with excellent interpersonal and communication skills. Strong stakeholder management skills and ability to influence others. Ability to work in a fast-paced and consistently evolving environment, managing multiple projects. Proven ability to manage and develop a team, promoting ownership and accountability. Seniority level Mid-Senior level Employment type Full-time Job function Advertising and Marketing Industries Travel Arrangements, Marketing Services, and Retail #J-18808-Ljbffr
Contact Detail:
Better Placed Ltd - A Sunday Times Top 10 Employer in 2023! Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand & Campaign Executive
✨Tip Number 1
Familiarise yourself with the brand's history and current market position. Understanding their heritage and how they have evolved over the years will help you align your ideas with their vision during discussions.
✨Tip Number 2
Research recent campaigns they've launched and analyse their effectiveness. Being able to discuss specific examples and suggest improvements or new ideas will demonstrate your proactive approach and industry knowledge.
✨Tip Number 3
Network with current or former employees of the company on platforms like LinkedIn. Gaining insights into the company culture and team dynamics can give you an edge in understanding what they value in a candidate.
✨Tip Number 4
Prepare to discuss your experience with multi-channel campaigns in detail. Be ready to share specific metrics and outcomes from your previous roles, as this will highlight your ability to drive results in a similar environment.
We think you need these skills to ace Senior Brand & Campaign Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand management and campaign execution. Use specific examples that demonstrate your success in similar roles, particularly in eCommerce or retail.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for brand development and your understanding of the company's innovative approach. Mention how your skills align with their needs and express your enthusiasm for contributing to their growth.
Highlight Key Skills: In your application, emphasise your interpersonal and communication skills, as well as your ability to manage teams and projects. Provide examples of how you've successfully influenced stakeholders and managed budgets in previous roles.
Showcase Campaign Experience: Detail your experience with multi-channel campaigns, including any specific metrics or KPIs you tracked. This will demonstrate your analytical skills and your ability to measure the success of marketing initiatives.
How to prepare for a job interview at Better Placed Ltd - A Sunday Times Top 10 Employer in 2023!
✨Know the Brand Inside Out
Before your interview, make sure to research the brand thoroughly. Understand its history, values, and current market position. Be prepared to discuss how your experience aligns with their brand strategy and how you can contribute to its growth.
✨Showcase Your Campaign Successes
Prepare specific examples of successful campaigns you've managed in the past. Highlight your role, the strategies you implemented, and the results achieved. This will demonstrate your capability and give the interviewer confidence in your skills.
✨Emphasise Team Leadership Skills
As this role involves managing a team, be ready to discuss your leadership style and experiences. Share examples of how you've developed team members, promoted accountability, and fostered a collaborative environment.
✨Prepare for Stakeholder Management Questions
Expect questions about how you handle stakeholder relationships. Think of instances where you've successfully influenced others or navigated challenging conversations. This will showcase your interpersonal skills and ability to manage expectations.