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- Tasks: Drive online sales and optimize the website for a seamless luxury customer experience.
- Company: Join Nyetimber, a pioneering luxury English sparkling wine producer with a rich heritage.
- Benefits: Enjoy hybrid working, 25 days holiday, and generous staff purchasing privileges.
- Why this job: Be part of a world-renowned brand and lead innovative digital strategies in ecommerce.
- Qualifications: Experience in ecommerce, proficiency in Shopify and Google Analytics, and strong data analysis skills required.
- Other info: Work in a beautiful central London office with excellent growth opportunities.
The predicted salary is between 43200 - 72000 £ per year.
Nyetimber is a pioneering luxury brand and multiple award-winning English sparkling wine producer. Our story is one of many firsts; we were the first to pioneer the now-established style of English sparkling wine; we were the first to grow the renowned grape varieties Chardonnay, Pinot Noir and Pinot Meunier in England exclusively for producing sparkling wine; and the estate where our vines were first planted, was first mentioned in the Domesday book of 1086 by its then Anglo-Saxon name “Nyetimbraha”.
Quality is key to absolutely everything we do at Nyetimber and there is a constant strive for perfection. We produce exceptional sparkling wine, but always keep in mind that the reference to exceptional goes beyond wine, it extends to every touch point of the brand.
This commercial role exists to drive the online presence and performance of the portfolio of The Lakes Distillery brands, optimising the website to ensure a seamless customer experience.
This role involves managing online sales and distribution while ensuring compliance with alcohol regulations. It includes optimising digital platforms, driving customer engagement, and using data analytics for sales growth. The role also focuses on product launches, partnerships, and omnichannel integration for a luxury user experience from website to unboxing.
RESPONSIBILITIES:
- Run theoperation & optimisation of The Lakes’ Distillery portfolio. Take ownership of site trading & merchandising, UK & Internationally.
- Take responsibility for the technical aspects of site trading, making sure the conversion rate is healthy & the website is set up to sell in the UK & Internationally. This will involve merchandising the site for the various markets & collections, and key products have exposure at the right times according to the communications plan.
- Oversee website development, support tickets & maintenance and implement strategies to enhance functionality, conversion rate and user engagement.
- Build the business case and lead the management of any new integrations, website migration projects, app plugins or innovative developments.
- Deliver regular reporting and recommendations for optimisation.
- Identify & execute strategies to boost online trading performance within the context of a luxury DTC brand portfolio.
- Use data analytic tools to track & manage key performance indicators.
- Oversee technical and on-page search engine optimisation, web speed and performance.
- Create and manage website content and pages and product catalogues, implementing new content, promotional strategies, and product releases as required for each of the brands.
- Collaborate with relevant teams internally to implement respective communications plans and trading strategies, in particular working alongside digital marketing & brand managers, warehouse & supply chain, and customer service executives.
- Devise & manage CRO & UX testing roadmap for continuous innovation.
- Responsible for legal compliance, GDPR, & smooth installation of 3rd party modules & apps.
- Manage web development agencies & budget.
QUALIFICATIONS & EXPERIENCE:
- Experience in ecommerce retail environment, working across multiple platforms.
- Experienced user of Shopify, Wordpress & other CMS platforms as well as with proficiency in Google Analytics & reporting software.
- Experience in omni-channel retail models.
- Strong data analysis skills, specifically related to web traffic, customer engagement & conversion rates.
- Entrepreneurial mindset.
- Excellent communication skills to manage multiple, cross-functional stakeholders.
- International experience advantageous but not essential.
- Passion for technology and digital media, with up to date technical and hands-on knowledge of digital marketing skills, including SEO, CRO, PPC and social media.
THE NYETIMBER EXPERIENCE:
- Be a part of the world renowned English sparkling wine and multi award winning wine producer.
- Work for a true British heritage brand
- Hybrid Working Policy (4:1 Office:Home)
- Beautiful central London office
- Excellent development, growth, and progression opportunities
- 25 days holiday
- Generous staff purchasing privileges.
- 5% Pension
- Life Assurance
- Simply Health Cash plan
- Perkbox
Ecommerce Manager (Spirits) employer: Nyetimber
Contact Detail:
Nyetimber Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ecommerce Manager (Spirits)
✨Tip Number 1
Familiarize yourself with the luxury e-commerce landscape, especially in the spirits and wine sector. Understanding the nuances of selling high-end products online will give you an edge in discussions during the interview.
✨Tip Number 2
Showcase your experience with platforms like Shopify and WordPress. Be prepared to discuss specific projects where you've optimized user experience and conversion rates, as this is crucial for the role.
✨Tip Number 3
Highlight your data analysis skills by preparing examples of how you've used analytics tools to drive sales growth. Being able to demonstrate your ability to interpret data effectively will be key.
✨Tip Number 4
Emphasize your collaborative skills, particularly in working with cross-functional teams. Prepare to share experiences where you've successfully managed multiple stakeholders to achieve a common goal.
We think you need these skills to ace Ecommerce Manager (Spirits)
Some tips for your application 🫡
Understand the Brand: Familiarize yourself with Nyetimber's history and values. Highlight your understanding of their pioneering role in English sparkling wine and how it relates to the luxury market in your application.
Showcase Relevant Experience: Emphasize your experience in eCommerce, particularly with platforms like Shopify and WordPress. Provide specific examples of how you've optimized online sales and improved customer engagement in previous roles.
Highlight Data Skills: Demonstrate your proficiency in data analytics by mentioning tools you’ve used, such as Google Analytics. Include examples of how you've utilized data to drive sales growth and improve conversion rates.
Tailor Your Application: Customize your CV and cover letter to reflect the responsibilities listed in the job description. Use keywords from the posting to ensure your application aligns with what Nyetimber is looking for in a candidate.
How to prepare for a job interview at Nyetimber
✨Show Your Passion for Luxury Brands
Make sure to express your enthusiasm for luxury brands, especially in the context of the spirits and wine industry. Share any personal experiences or insights you have about Nyetimber and its unique position in the market.
✨Demonstrate Your E-commerce Expertise
Be prepared to discuss your experience with e-commerce platforms like Shopify and WordPress. Highlight specific projects where you've optimized online sales and improved customer engagement, showcasing your understanding of the digital landscape.
✨Highlight Data-Driven Decision Making
Since the role involves using data analytics for sales growth, come ready to discuss how you've used data to inform your strategies in previous roles. Provide examples of key performance indicators you've tracked and how they influenced your decisions.
✨Prepare for Cross-Functional Collaboration
This role requires working with various teams, so be ready to talk about your experience in managing cross-functional stakeholders. Share examples of how you've successfully collaborated with marketing, supply chain, and customer service teams to achieve common goals.
