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For Companies At a Glance
- Tasks: Lead and optimise PPC campaigns to generate high-quality leads for B2B tech solutions.
- Company: FORT connects talented individuals with exciting roles in high-growth tech companies.
- Benefits: Enjoy autonomy, a substantial budget, and the chance to make a real impact.
- Why this job: Take ownership of a £100k/month budget and drive business growth through innovative strategies.
- Qualifications: Experience in digital marketing and PPC management is essential.
- Other info: Office-based 3 days a week in the Leeds area.
The predicted salary is between 43200 - 72000 £ per year.
An exciting chance to step into a Senior Digital Executive role with a high-growth SaaS business operating across the UK, US, and Canadian markets. You’ll take the lead on a performance driven paid media strategy, focused on generating high-quality leads for smart B2B tech solutions trusted by thousands of businesses globally.
You’ll be the strategic force behind a sizeable media budget, shaping PPC campaigns that directly fuel growth and drive real commercial impact.
The Why?
- Full ownership of a £100k/month global PPC budget
- Direct impact on lead generation and business growth
- Autonomy to test, experiment, and deliver best-in-class campaigns
The What?
- Paid Media Strategy: Lead and optimise paid search and digital campaigns across key English-speaking markets, generating leads that convert into pipeline and revenue.
- Performance Optimisation: Manage bid strategies, A/B testing, and CRO tactics to continually refine campaign performance.
- Landing Page Collaboration: Work cross-functionally to develop landing pages that turn interest into action – aligning tightly with commercial goals.
- Sales-Driven Insight: Partner with sales and marketing to align campaign messaging with real customer challenges.
- Smart Budget Management: Take charge of a substantial monthly PPC spend – making sure every pound (and dollar) is working hard.
- Attribution & Reporting: Implement attribution models that give true performance insight, and track KPIs like CAC, lead scores, and conversion rates.
Working pattern: You will be office-based 3 days a week (Leeds area).
Who are we?
FORT – Future of Recruiting Technologists – is a specialist IT & tech talent partner working with high-growth and ambitious companies across the North of England and beyond. We’re here to match brilliant people with roles that challenge, excite, and reward. We go beyond buzzwords to understand what really matters – whether that’s growth, purpose, or simply working with great people.
Our values? Continual Development. Compassion. Consistency.
Ready to explore this one? Get in touch.
Digital Marketing (PPC) Manager employer: FORT
Contact Detail:
FORT Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing (PPC) Manager
✨Tip Number 1
Familiarise yourself with the latest trends in PPC and digital marketing. Being knowledgeable about current tools, platforms, and strategies will not only boost your confidence but also demonstrate your commitment to staying ahead in the field.
✨Tip Number 2
Network with professionals in the digital marketing space, especially those who have experience in SaaS businesses. Engaging with industry peers can provide valuable insights and potentially lead to referrals that could enhance your application.
✨Tip Number 3
Prepare to discuss specific examples of successful PPC campaigns you've managed. Highlighting your ability to optimise budgets and drive results will showcase your expertise and align with the responsibilities of the role.
✨Tip Number 4
Research FORT and their approach to recruiting for tech roles. Understanding their values and mission will help you tailor your conversations and show that you're genuinely interested in contributing to their goals.
We think you need these skills to ace Digital Marketing (PPC) Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in PPC management. Use specific metrics to demonstrate your success in previous roles, such as lead generation numbers or budget management.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how your skills align with the company's goals. Mention your experience with managing substantial budgets and optimising campaigns, and how you can contribute to their growth.
Showcase Relevant Skills: Emphasise your expertise in performance optimisation, A/B testing, and collaboration with sales teams. Highlight any tools or software you are proficient in that are relevant to PPC management.
Research the Company: Familiarise yourself with FORT and their values. Understanding their approach to recruiting and their focus on continual development will help you tailor your application and show that you are a good cultural fit.
How to prepare for a job interview at FORT
✨Understand the PPC Landscape
Familiarise yourself with the latest trends and tools in PPC advertising. Be prepared to discuss your experience with managing budgets, optimising campaigns, and using A/B testing to improve performance.
✨Showcase Your Analytical Skills
Highlight your ability to analyse data and derive actionable insights. Discuss specific metrics you've tracked in previous roles, such as CAC and conversion rates, and how you've used this data to inform your strategies.
✨Demonstrate Cross-Functional Collaboration
Emphasise your experience working with sales and marketing teams. Be ready to share examples of how you've aligned campaign messaging with customer challenges and collaborated on landing page development.
✨Prepare for Scenario-Based Questions
Anticipate questions that ask how you would handle specific challenges in PPC management. Think about scenarios involving budget allocation, campaign optimisation, or dealing with underperforming ads, and prepare your responses.
