At a Glance
- Tasks: Lead and develop key retail accounts to drive growth and profitability.
- Company: Join Ecotone, a B-CORP certified company committed to sustainability and ethical practices.
- Benefits: Enjoy a competitive salary, car allowance, private healthcare, and a target-based bonus.
- Why this job: Be part of a passionate team making a positive impact in the organic food industry.
- Qualifications: 5+ years of FMCG experience with strong analytical and account management skills.
- Other info: Ecotone values diversity and welcomes applications from all backgrounds.
The predicted salary is between 36000 - 60000 £ per year.
Are you passionate about thinking big and joining a team who are looking to accelerate the growth of our organic and natural Brands – Clipper Teas, Kallo and Mrs Crimble’s in the UK, while also doing good? Ecotone is looking to recruit two National Account Managers (one for Asda: one for Morrisons) with the hunger to continue to build the growth momentum to meet our ambitions of double-digit growth.
As National Account Manager you will be responsible for leading, developing and delivering the growth and profitability in these accounts. You will be solely accountable for developing the retail partnerships that will deliver sustained success while working cross functionally with all the teams who will help you achieve our stretch goals.
Here are just some of the exciting responsibilities you will be accountable for:
- Account Planning & Account Development
- Lead and prioritise key development opportunities to maximise sales and profitability
- Execute strategies and activation to deliver double-digit growth
- Manage EDLP/High low asks (Asda specific), evaluate and present back to management team on recommendations/next steps.
- Build P&L scenarios for opportunities & risks.
- Successfully launch NPD
- Ensure greatest possible distribution
- Drive the agenda on the key growth brands
Selling / Negotiation
- Lead the business planning cycle and activate the key drivers of sales growth
- Liaising with the Category team using powerful insights to craft a narrative to engage, persuade and inspire
- Lead the joint business planning process and negotiate commercial terms with retail buyers
- Handles negotiations to realise growth opportunities
- Deliver Cost Price Increases throughout the year, on time, in full
Financial and Forecast Management
- P&L management, control and delivery
- Ensures accurate volume and forecast accuracy following S&OP process: promotion, trade spend activity
Account Management
- Develops customer relationships and understands customer strategy to align and be the respected partner of choice
- Understands customer operations and navigates successfully; using key levers of influence
Analytical / Market Insights
- Develops recommendations/actions regarding accounts, using data from multiple sources (eg: Circana, Nielsen) identifying opportunities/risks
We’re looking for someone who has a minimum of 5+ years’ FMCG experience with an outstanding track record of success. It goes without saying that you will have strong analytical and financial acumen as well as:
- FMCG, blue-chip + small company experience
- Ability to work effectively in a matrix environment and influence key stakeholders
- Strong knowledge of account management with a proven ability to build strong retailer relationships
- Effective communicator: building compelling retailer narratives to drive success
- Demonstrate strong project management skills
What you can expect from us is to:
- be part of a passionate UK team
- work for a company that genuinely cares and tries to do some good in the world
- join a food company with the highest B-CORP rating globally
- uphold our sustainability credentials and values eg: we were the first ever Fairtrade Tea company (we helped write the Fairtrade standards 30 years ago) and we are still the biggest fairtrade tea brand globally
- have biodiversity at our heart & we strive to do the right thing
And you’ll get a solid rewards package – salary, car cash allowance, private healthcare, a target-based bonus, pension - and a bunch of other benefits. We look forward to hearing from you. Ecotone welcomes applications from all.
ONLINE KEY ACCOUNT MANAGER employer: Ecotone
Contact Detail:
Ecotone Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land ONLINE KEY ACCOUNT MANAGER
✨Tip Number 1
Familiarise yourself with Ecotone's brands, especially Clipper Teas, Kallo, and Mrs Crimble’s. Understanding their unique selling points and market positioning will help you articulate how you can contribute to their growth during interviews.
✨Tip Number 2
Network with current or former employees of Ecotone on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations for the Online Key Account Manager role.
✨Tip Number 3
Prepare specific examples from your past experience that demonstrate your success in account management and negotiation within the FMCG sector. Highlighting measurable outcomes will showcase your ability to drive growth and profitability.
✨Tip Number 4
Stay updated on market trends and consumer behaviour in the organic and natural food sector. Being able to discuss recent developments and how they might impact Ecotone's strategy will show your proactive approach and industry knowledge.
We think you need these skills to ace ONLINE KEY ACCOUNT MANAGER
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in FMCG and account management. Emphasise your achievements in driving sales growth and building retailer relationships, as these are key for the Online Key Account Manager role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for organic and natural brands. Mention specific examples of how you've successfully managed accounts and contributed to growth in previous roles, aligning with Ecotone's values.
Highlight Analytical Skills: Since the role requires strong analytical skills, include examples of how you've used data to drive decisions and strategies in past positions. This will demonstrate your ability to manage P&L and forecast accurately.
Showcase Communication Skills: Effective communication is crucial for this position. Provide examples of how you've crafted compelling narratives for retailers or led negotiations that resulted in successful outcomes. This will help illustrate your fit for the role.
How to prepare for a job interview at Ecotone
✨Research the Company and Its Brands
Before your interview, take the time to understand Ecotone's mission, values, and the brands they represent, such as Clipper Teas and Kallo. Familiarise yourself with their sustainability efforts and how they position themselves in the market. This knowledge will help you align your answers with their goals.
✨Prepare for Financial Discussions
Given the emphasis on P&L management and financial acumen in the job description, be ready to discuss your experience with financial forecasting and account management. Prepare examples of how you've successfully managed budgets and driven profitability in previous roles.
✨Showcase Your Analytical Skills
Highlight your ability to analyse market data and derive actionable insights. Be prepared to discuss specific tools or methodologies you've used to identify growth opportunities and risks in your past roles, as this is crucial for the position.
✨Demonstrate Strong Communication Skills
As an Online Key Account Manager, effective communication is key. Practice articulating your thoughts clearly and persuasively. Prepare to share examples of how you've built strong relationships with retailers and influenced stakeholders in your previous positions.