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- Tasks: Lead a dynamic team to drive sales for exciting hotel event spaces in London.
- Company: Join a fast-growing, people-first hotel group focused on hospitality excellence.
- Benefits: Enjoy a competitive salary up to £55,000 plus performance bonuses and growth opportunities.
- Why this job: Shape the future of meetings and events in a vibrant, collaborative environment.
- Qualifications: Proven sales leader with experience in multi-site hotel groups and a strong commercial mindset.
- Other info: Be part of a senior team making impactful commercial decisions in a fast-paced setting.
The predicted salary is between 44000 - 66000 £ per year.
We’ve been retained by a fast-growing, people-first hotel group to appoint a Head of Meetings & Events Sales. This is a fantastic opportunity for a proven leader in the hospitality sector to take on a high-impact, multi-site role, managing a talented team and driving the commercial performance of some of London’s most exciting hotel event spaces.
As Head of Meetings & Events Sales, you’ll lead the group’s M&E sales function — overseeing a team of 10 across both proactive and reactive sales. This is a hands-on leadership role requiring a strategic mindset, a strong commercial instinct, and a genuine passion for developing people.
You’ll be part of the senior commercial team, working closely with General Managers, the wider sales & marketing team, and operations leaders to ensure the meetings and events business continues to grow in both volume and value.
- Owning the group-wide meetings & events sales strategy, both proactive and reactive
- Building relationships with key corporate, agency, and direct clients
- Creating smart, data-led plans to increase conversion and optimise team performance
- Ensuring sales systems, processes, and reporting are fit for purpose and scalable
- Acting as a senior leader within the business, contributing to wider commercial decisions
- Collaborating with GMs and ops teams to ensure smooth end-to-end event delivery
We’re looking for a high-performing sales leader with experience in multi-site hotel groups or venue chains, who is comfortable operating in a fast-paced, ever-evolving environment.
- A track record of success in M&E or hotel group sales
- A commercial mindset with a strong understanding of the London M&E market
- A generous base salary of up to £55,000 + performance bonus
- The opportunity to shape and grow a successful M&E function across some of London’s most exciting spaces
We’d love to chat.
Head of Sales & Events employer: Sanderson King
Contact Detail:
Sanderson King Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Sales & Events
✨Tip Number 1
Network within the hospitality sector, especially with professionals who have experience in meetings and events sales. Attend industry events or join relevant online forums to connect with potential colleagues or mentors who can provide insights into the role.
✨Tip Number 2
Familiarise yourself with the latest trends in the London M&E market. Understanding what clients are looking for and how to meet their needs will give you an edge in discussions and interviews.
✨Tip Number 3
Prepare to discuss your leadership style and how you've successfully managed teams in the past. Be ready to share specific examples of how you've driven sales performance and developed talent within your team.
✨Tip Number 4
Research the hotel group thoroughly. Understand their values, culture, and current market position. This knowledge will help you tailor your approach and demonstrate your genuine interest in contributing to their success.
We think you need these skills to ace Head of Sales & Events
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales and events management, particularly within the hospitality sector. Emphasise your leadership skills and any achievements that demonstrate your ability to drive commercial performance.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the hospitality industry and your strategic mindset. Mention specific examples of how you've successfully managed teams and improved sales performance in previous roles.
Highlight Key Skills: In your application, focus on key skills mentioned in the job description, such as relationship building, data-led planning, and understanding of the London M&E market. Use concrete examples to illustrate these skills.
Show Enthusiasm for the Role: Convey your excitement about the opportunity to shape and grow the M&E function. Discuss why you are drawn to this particular hotel group and how you align with their people-first approach.
How to prepare for a job interview at Sanderson King
✨Showcase Your Leadership Skills
As a Head of Sales & Events, you'll be leading a team. Be prepared to discuss your leadership style and provide examples of how you've successfully managed teams in the past. Highlight any specific achievements that demonstrate your ability to drive performance.
✨Understand the Market
Familiarise yourself with the London meetings and events market. Research current trends, key players, and potential challenges. This knowledge will not only impress your interviewers but also show that you're proactive and well-prepared for the role.
✨Prepare Data-Driven Insights
Since the role involves creating data-led plans, come equipped with insights from your previous roles. Discuss how you've used data to optimise sales strategies and improve team performance. This will demonstrate your analytical skills and commercial mindset.
✨Emphasise Collaboration
The job requires working closely with various teams, including General Managers and operations leaders. Be ready to share examples of how you've successfully collaborated across departments in the past, ensuring smooth event delivery and achieving common goals.
